Dancing Duck

Shoppers searched for this 75K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -51.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £44K a year.

Searches, last 12 months

75K

Growth, 90 days vs prior 90

-51.0%

Conversion, latest week

4.3%

Market size, estimated

£44Ka year

Top search term

dancing duck36K searches a year

Listings sell for £13.36 on average, from £8.18 to £27.70. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At £13.36 that is £3K to £7K a year per listing.

Average price

£13.36under the $15 to $100 sweet spot

Price range

£8.18–£27.70

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

5K–6K

Units per listing a year

250–500

Revenue per listing a year

£3K–£7K

Returns

0.7%of orders · Amazon United Kingdom median 0.6%

81% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 16.6% of listings are out of stock. The average listing ranks #504 within Baby & Toddler Toys. It carries 77 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

88%

Out of stock, average day

16.6%

Average rank

#504in Baby & Toddler Toys

Average rating

4.36 starsAmazon United Kingdom average 4.36 stars

Average reviews

77per listing

Listings tracked

16

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 16 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

2Amazon's first-year sales bar

Average brand age

16 months