Cribbage Board
Cribbage Board shows low returns (0.8%), but soft demand (-16.9% this quarter) keeps it on the watch list.
Flapen Score
Is Cribbage Board profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Cribbage Board is a £119K/yr Amazon United Kingdom market (130K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 55/100.
Cribbage Board: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -16.9% over the last 90 days and 7.5% of searches end in a purchase.
£119K
revenue / yr
Who owns the niche?
The top 5 brands hold 72% of demand, so 28% of the market is open.
28%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 25 products
Top Cribbage Board products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Cribbage Board Game Set with Storage - Classic Game Travel Cribbage Board with Wooden Card Storage for Adults & Kids - Ideal for Game Night
- Price
- £14.96
- Rating
- 4.9/5
- Reviews
- 339
- Age
- 1y ago

Jaques of London Cribbage Board | Luxury Mahogany Cribbage Board with Pegs | Traditional Games | Since 1795
- Price
- £12.70
- Rating
- 4.5/5
- Reviews
- 649
- Age
- 9y ago

Ajuny Traditional Wooden Cribbage Board Game with Metal Pegs and Cards
- Price
- £13.25
- Rating
- 4.1/5
- Reviews
- 360
- Age
- 5y ago

The Magic Toy Shop 2 in 1 - Traditional Wooden Cribbage Board Game Folding 3 Track 9 Pegs Family Travel Size and Playng Cards Set
- Price
- £9.20
- Rating
- 4.6/5
- Reviews
- 815
- Age
- 10y ago

Jaques of London Cribbage Board | Luxurious Cribbage Set with Premium Cards and Metal Pegs | Since 1795
- Price
- £14.86
- Rating
- 4.6/5
- Reviews
- 665
- Age
- 17y ago
Trending
90-day click momentum
Cribbage Board Game Set with Storage - Classic Game Travel Cribbage Board with Wooden Card Storage for Adults & Kids - Ideal for Game Night
- Price
- £14.96
- Rating
- 4.9/5
- Reviews
- 339
- Age
- 1y ago

ToqoGeri Cribbage Board With Pegs Travel Cribbage Board with Full Deck of 6 Pegs and Cards Complete Cribbage Board Game Set for Family Game Nights Road Trips and Picnic Outings
- Price
- £6.45
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago

Cribbage Board Game Set with Storage Wooden 4 Track Cribbage Board for 24 Players with Metal Pegs & Playing Cards Classic Travel & Home Board Game
- Price
- £25.58
- Rating
- 4.4/5
- Reviews
- 94
- Age
- 7mo ago

AOTISBAO Classic Cribbage Board Set Travel Size with Leather Case Includes Full Deck of Cards and 6 Pegs 25cm Folding Board Game
- Price
- £6.78
- Rating
- 4.5/5
- Reviews
- 6
- Age
- 7mo ago

British Made Wooden Cribbage Board with Peg Storage - 24cm (9) Supplied with 4 Metal Pegs
- Price
- £9.49
- Rating
- 4.3/5
- Reviews
- 310
- Age
- 6y ago
Newest
by launch date
ToqoGeri Cribbage Board With Pegs Travel Cribbage Board with Full Deck of 6 Pegs and Cards Complete Cribbage Board Game Set for Family Game Nights Road Trips and Picnic Outings
- Price
- £6.45
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago

Cribbage Board Game Set with Storage Wooden 4 Track Cribbage Board for 24 Players with Metal Pegs & Playing Cards Classic Travel & Home Board Game
- Price
- £25.58
- Rating
- 4.4/5
- Reviews
- 94
- Age
- 7mo ago

AOTISBAO Classic Cribbage Board Set Travel Size with Leather Case Includes Full Deck of Cards and 6 Pegs 25cm Folding Board Game
- Price
- £6.78
- Rating
- 4.5/5
- Reviews
- 6
- Age
- 7mo ago

Vugttuon Cribbage Board With Pegs Cribbage Board Game Set With Full Deck Of Cards And 6 Pegs For Game Night Travel Cribbage Board Game Set Pegs Cribbage Accessories Cribbage Board With Pegs Game Bag
- Price
- £6.12
- Rating
- 4.4/5
- Reviews
- 10
- Age
- 1y ago

YFHUVB Cribbage Board With Pegs Travel Cribbage Board with Full Deck of Cards and 6 Pegs Complete Cribbage Board Game Set for Family Game Nights Road Trips and Picnic Outings
- Price
- £8.30
- Rating
- 3.9/5
- Reviews
- 15
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.
Brands
16 falling
Sellers
25
Top-5 brand share
72%
Top 20: 100%
Top-5 click share
47%
Top 20: 95%
Open market
21%
- Jaques of London26%
- Queensell16%
- Ajuny11%
- Brimtoy11%
- The Magic Toy Shop8%
- YFHUVB7%
Cribbage Board demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 3.1×
Top Cribbage Board search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- cribbage board with pegs51K/yr
- cribbage board35K/yr
- cribbage14K/yr
- crib board8K/yr
- cribbage board game set8K/yr
- travel cribbage board7K/yr
- crib board and pegs4K/yr
- travel cribbage set4K/yr
What reviews say buyers love and hate about Cribbage Board
What buyers mention most, as a share of all reviews.
What buyers love
72% of reviews“Excellent Product”
“Love this game”
“Worth the money”
“Perfect as a gift”
“As listed, no problems”
What buyers complain about
66% of reviews“Large”
“Cheap junk”
“near corrosion in one case”
“Definitely not worth the money”
“and 4 sets of 3 pegs each a different metallic colour. which don't match the colours on the score tracks”
Cribbage Board return rate & reasons
Why buyers send it back, as a share of all return requests.
0.8%
Return rate
21%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Cribbage Board questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









