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crayon costume adult

Skip it

Soft demand (-93.6% this quarter) — this niche doesn't clear our bar today.

Market size 10Growth 0Conversion 33Competition 76Returns 50Price range 50Avg price 44Brand share 63Review moat 95Quality gap 75

Review moat

Great102

avg incumbent reviews — the moat a new listing must climb

Competition

Great39%

top-5 click share — an open shelf

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Returns

Good3.0%

return rate — above 5% kills the launch gate

Price range

Good£4.87–£24.98

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay£11.22

avg listing price — sweet spot $15–$100

Conversion

Okay2.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad£38K

£38K/yr · 129K searches

Growth

Bad-93.6%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, crayon costume adult is a £38K/yr Amazon United Kingdom market (129K searches/yr). The top 5 brands hold 67% of demand. Verdict: Skip it — 44/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

crayon costume adult market data

Units sold / yr
1K–1K
avg 0–100/product
Revenue / yr
£11K–£14K
units × avg price
Conversion rate
2.6%
Avg BSR
#3,161
Page quality
0%
Prime
76%
Sponsored
85%
Out of stock
30.7%
Avg brand age
29 months
Avg seller age
200 days

Competition & brand share

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

Brands

19 rising

Sellers

21

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

39%

Top 20: 83%

Open market

29%

  • Zidoley34%
  • I LOVE FANCY DRESS15%
  • CBWERBB10%
  • MR BAEQ5%
  • VZRJQ4%
  • WAMEITF4%

Demand

Weekly Amazon search volume, last 13 weeks — -93.6% search growth over the last 90 days.
600400May '26May '26May '26Jun '26Jun '26Jul '26Jul '26

Top crayon costume adult search terms

  • crayon costume adult50K/yr
  • crayon costume22K/yr
  • crayon fancy dress11K/yr
  • crayon fancy dress adult6K/yr
  • crayon outfit5K/yr
  • crayon costume kids21K/yr
  • adult crayon costume9K/yr
  • the day the crayons quit costume adult5K/yr
All search terms

Top crayon costume adult products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%£1K6%£2K9%£3K12%£5K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)4 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about crayon costume adult

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall32%

“A good fun out fit”

Fun/Entertainment Experience16%

“Still, its a fun and affordable costume that does the job well for themed occasions”

Value For Money13%

“Great value for money”

Ease Of Use13%

“Simple and easy”

Quality-Overall6%

“Great product”

Color3%

“The colours are bright”

Print Quality3%

“The print is clear”

Stitch/Finish/Polish3%

“the stitching seems okay”

Washability3%

“Item washed well and fitted well”

Weight Light2%

“The set is lightweight”

What buyers complain about

Size-Overall46%

“Hat was a little small”

Color10%

“The socks are a complete different shade of blue to the rest”

Thickness5%

“The only reason I am giving 4 stars instead of 5 is that the material feels quite thin”

Quality-Overall4%

“Really poor quality”

Value For Money4%

“Not good value for money”

Material Quality3%

“It is definitely on the cheaper side when it comes to the fabric”

Top return reasons

Size-Overall61%
Color13%
Quality-Overall8%
Material Quality5%
Thin4%
Advertised Vs Actual Product3%
Compatibility-Overall1%
Strap/String Quality1%
Strength1%
Defective Material/Parts1%

Common questions

Is crayon costume adult profitable to sell on Amazon United Kingdom?
The niche generates £38K/yr across 34 tracked products. 0 of 22 products launched in the last 360 days are still selling. 90-day search growth is -93.6%. Flapen's verdict: Skip it (44/100).
How competitive is the crayon costume adult niche?
19 brands and 21 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 67% of demand.
What do buyers complain about in crayon costume adult?
Top complaints mined from reviews: Size-Overall, Color, Thickness. The return rate is 3.0%.
What does it cost to enter the crayon costume adult niche?
Listings span £4.87–£24.98; the average listing price is £11.22 (sweet spot $15–$100). The average incumbent carries 102 reviews — the moat a new listing must climb.