Cracker Gifts Fillers
FailThe top 5 products take 100% of clicks, so Cracker Gifts Fillers is a Fail.
- Flapen Score
- 28 / 100Ranks 1,680 of 1,773 Toys & Games niches · −16 vs the category median of 4428
- Market size
- £7K/yr116K searches / yr
- 90-day growth
- +13.7%search demand this quarter
- Competition
- 100%top-5 click share · 3 brands · 6 sellers
Flapen Score
Cracker Gifts Fillers against its category
The dotted line is the Toys & Games average. Past it, Cracker Gifts Fillers is stronger. Inside it, weaker.
Market
The Cracker Gifts Fillers market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Cracker Gifts Fillers 116K times last year and spent an estimated £7K. All 3 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 28 out of 100, a Fail.
01 · Demand
An estimated 1.1% of those searches ended in a purchase.
Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +13.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £7K a year.
- Searches, last 12 months
- 116K
- Growth, 90 days vs prior 90
- +13.7%
- Conversion, latest week
- 1.1%
- Market size, estimated
- £7Ka year
- Peak month
- December295.6× the quietest month
- Top search term
- christmas cracker fillers56K searches a year
02 · Price
A sale here is worth £5.87.
Listings sell for £5.87 on average, from £3.33 to £10.32. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £5.87 that is £0 to £587 a year per listing.
- Average price
- £5.87under the $15 to $100 sweet spot
- Price range
- £3.33–£10.32
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£587
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
33% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 22.3% of listings are out of stock. The average listing ranks #248 within Jigsaws & Puzzles. It carries 485 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 33%
- Prime listings
- 67%
- Out of stock, average day
- 22.3%
- Average rank
- #248in Jigsaws & Puzzles
- Average rating
- 4.43 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 485per listing
- Listings tracked
- 3
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Cracker Gifts Fillers products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Fortune Teller Fish Novelty Toy/Party Bag Fillers pack of 6
- Price
- £3.33
- Rating
- 4.4/5
- Reviews
- 454
- Age
- 15y ago

THE TWIDDLERS 28 Mini Maze Puzzle Cubes Party Bag & Cracker Fillers
- Price
- £10.32
- Rating
- 4.5/5
- Reviews
- 906
- Age
- 4y ago

Christmas Cracker Jokes (pre-cut with no repeated jokes) (Pack of 25 Jokes)
- Price
- £3.96
- Rating
- 4.4/5
- Reviews
- 96
- Age
- 2y ago
Trending
estimated 90-day click momentum
Christmas Cracker Jokes (pre-cut with no repeated jokes) (Pack of 25 Jokes)
- Price
- £3.96
- Rating
- 4.4/5
- Reviews
- 96
- Age
- 2y ago

THE TWIDDLERS 28 Mini Maze Puzzle Cubes Party Bag & Cracker Fillers
- Price
- £10.32
- Rating
- 4.5/5
- Reviews
- 906
- Age
- 4y ago

Fortune Teller Fish Novelty Toy/Party Bag Fillers pack of 6
- Price
- £3.33
- Rating
- 4.4/5
- Reviews
- 454
- Age
- 15y ago
Newest
by launch date
Christmas Cracker Jokes (pre-cut with no repeated jokes) (Pack of 25 Jokes)
- Price
- £3.96
- Rating
- 4.4/5
- Reviews
- 96
- Age
- 2y ago

THE TWIDDLERS 28 Mini Maze Puzzle Cubes Party Bag & Cracker Fillers
- Price
- £10.32
- Rating
- 4.5/5
- Reviews
- 906
- Age
- 4y ago

Fortune Teller Fish Novelty Toy/Party Bag Fillers pack of 6
- Price
- £3.33
- Rating
- 4.4/5
- Reviews
- 454
- Age
- 15y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.
Brands
3 rising
Sellers
6
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
100%
Top 20: 100%
Open market
0%
- Toyland37%
- THE TWIDDLERS34%
- TOMSTRAD29%
Demand
Cracker Gifts Fillers search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 295.6×
Search terms
Top Cracker Gifts Fillers search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- christmas cracker fillers56K/yr
- cracker fillers49K/yr
- cracker toys5K/yr
- christmas cracker fillers adult401/yr
- christmas cracker gifts fillers for adults6K/yr
Reviews and returns
What reviews say buyers love and hate about Cracker Gifts Fillers
We read the reviews and the return reasons for every product selling here.
“Great selection of fidgets”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
3 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cracker Gifts Fillers questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









