Couples Halloween Costumes 2024
MaybeProducts sell for $22.43 on average, inside the sweet spot. But buyers convert on only 0.1% of searches, so Couples Halloween Costumes 2024 is a Maybe.
- Flapen Score
- 53 / 100Top 21% of 1,773 Toys & Games niches · +9 vs the category median of 4453
- Market size
- £21K/yr614K searches / yr
- 90-day growth
- -4.2%search demand this quarter
- Competition
- 22%top-5 click share · 44 brands · 77 sellers
Flapen Score
Couples Halloween Costumes 2024 against its category
The dotted line is the Toys & Games average. Past it, Couples Halloween Costumes 2024 is stronger. Inside it, weaker.
Market
The Couples Halloween Costumes 2024 market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Couples Halloween Costumes 2024 614K times last year and spent an estimated £21K. The top 5 brands take 52% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
0.1% of searches ended in a purchase last week.
Shoppers searched for this 614K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £21K a year.
- Searches, last 12 months
- 614K
- Growth, 90 days vs prior 90
- -4.2%
- Conversion, latest week
- 0.1%
- Market size, estimated
- £21Ka year
- Peak month
- October29.3× the quietest month
- Top search term
- couples fancy dress for adults69K searches a year
02 · Price
A sale here is worth £22.43.
Listings sell for £22.43 on average, from £2.97 to £44.35. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £22.43 that is £0 to £2K a year per listing.
- Average price
- £22.43inside the $15 to $100 sweet spot
- Price range
- £2.97–£44.35
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 2.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
77% of listings pay for placement with sponsored ads. 68% ship with Prime. On an average day, 14.3% of listings are out of stock. The average listing ranks #2,435 within Fancy Dress. It carries 139 reviews at 4.19 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 77%
- Prime listings
- 68%
- Out of stock, average day
- 14.3%
- Average rank
- #2,435in Fancy Dress
- Average rating
- 4.19 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 139per listing
- Listings tracked
- 84
04 · Newcomers
Amazon counts 2 of last year's 18 launches as successful.
18 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 18
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Couples Halloween Costumes 2024 products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Lizzy King & Qeen of Hearts Playing Card Adult Fancy Dress Costume for Couple | Poker - Costume for adults accessory fancy dress & props for Halloween carnival & parties
- Price
- £16.81
- Rating
- 3.5/5
- Reviews
- 14
- Age
- 1y ago
Adults Osbourne Couple Accessory Set - Long Black Wig Purple Glasses Gold Cross Red Wig Cat Eye Glasses Toy Dog & Tattoo Sleeves - Adults Music TV/Film Celebrity Fancy Dress Costume Accessory Set
- Price
- £20.43
- Rating
- 4.8/5
- Reviews
- 9
- Age
- 10mo ago
FutureMemories Fred and Wilma Flintstone Costume Set
- Price
- £15.89
- Rating
- 3.3/5
- Reviews
- 11
- Age
- 8y ago
amscan International Adults Breakfast Buddies Couple Costume
- Price
- £20.67
- Rating
- 4.2/5
- Reviews
- 1,040
- Age
- 11y ago
10Pcs Agent Costume Accessories Set Secret Agent Dress Up Kit with ID Holders Black Ties Sunglasses Earpieces Inflatable Green Aliens for Women Men Halloween Cosplay Carnival Fancy Dress Party Props
- Price
- £12.51
- Rating
- 4.3/5
- Reviews
- 85
- Age
- 1y ago
Trending
90-day click momentum
Rilcn Yellow Costume Set for Adults Couples Funny Duo Halloween Fancy Dress with Beanie Hat Goggles Gloves Tutu Skirt & Suspenders Matching Party Costume for Men Women Friends
- Price
- £19.00
- Rating
- 4.7/5
- Reviews
- 27
- Age
- 4mo ago
TBGENIUS Shark Blanket Onesie Shark Hoodie for Adults Cozy Flannel Shark Costume Shark Sleeping Bag
- Price
- £15.93
- Rating
- 4.4/5
- Reviews
- 229
- Age
- 2y ago
Matching Couples Pajamas Hoodies Funny Couple Onesies Two Person Flannel Blanket Clothes for Adult Bf and Gf (UK Alpha One Size Regular Regular Black)
- Price
- £35.33
- Rating
- 4.7/5
- Reviews
- 7
- Age
- 1y ago
OPAEHJF 80s Workout Costume for Women Halloween Cosplay Couples Outfits Swimwear Suit 80s 90s Workout Costume Outfit 5Pcs Set (S)
- Price
- £24.77
- Rating
- 4.6/5
- Reviews
- 38
- Age
- 1y ago
FASHION FAIRIES Adults 118 Marathon Retro Costume 6Pcs Set Sleeveless Vest Shorts Moustache Socks Wig Fun Run Fancy Dress Uniform Cosplay Party Outfit Men Women UK Sizes S-XL
- Price
- £15.82
- Rating
- 4.2/5
- Reviews
- 12
- Age
- 3y ago
Newest
by launch dateRilcn Yellow Costume Set for Adults Couples Funny Duo Halloween Fancy Dress with Beanie Hat Goggles Gloves Tutu Skirt & Suspenders Matching Party Costume for Men Women Friends
- Price
- £19.00
- Rating
- 4.7/5
- Reviews
- 27
- Age
- 4mo ago
Poptrend Couple Inflatable Dinosaur Costume for Adult Blow Up Costumes 2 Person Halloween Funny Ride On Brachiosaurus Costumes for Men Women Funny Fancy Dress Party
- Price
- £34.34
- Rating
- 4.6/5
- Reviews
- 4
- Age
- 8mo ago
Adults Osbourne Couple Accessory Set - Long Black Wig Purple Glasses Gold Cross Red Wig Cat Eye Glasses Toy Dog & Tattoo Sleeves - Adults Music TV/Film Celebrity Fancy Dress Costume Accessory Set
- Price
- £20.43
- Rating
- 4.8/5
- Reviews
- 9
- Age
- 10mo ago
Matching Couples Pajamas Hoodies Funny Couple Onesies Two Person Flannel Blanket Clothes for Adult Bf and Gf (UK Alpha One Size Regular Regular Black)
- Price
- £35.33
- Rating
- 4.7/5
- Reviews
- 7
- Age
- 1y ago
Poptrend Couples Inflatable Shark Costume for Adults Funny Halloween Blow Up Costumes His and Hers Cosplay Duo Costumes 2 Pack
- Price
- £32.96
- Rating
- 4.6/5
- Reviews
- 89
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 22% of clicks. An open shelf where new products get seen.
Brands
44 rising
Sellers
77
Top-5 brand share
52%
Top 20: 88%
Top-5 click share
22%
Top 20: 64%
Open market
44%
- I LOVE FANCY DRESS28%
- EraSpooky7%
- Poptrend6%
- Lizzy6%
- amscan4%
- JoyFuncos4%
Demand
Couples Halloween Costumes 2024 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 29.3×
Search terms
Top Couples Halloween Costumes 2024 search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- couples fancy dress for adults69K/yr
- funny couples fancy dress27K/yr
- couples fancy dress31K/yr
- couples costumes44K/yr
- costumes for couples114K/yr
- couple fancy dress31K/yr
- funny couple costumes12K/yr
- couple costumes for adults18K/yr
- couple costumes14K/yr
- couples costume17K/yr
Reviews and returns
What reviews say buyers love and hate about Couples Halloween Costumes 2024
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Very poor sizing
sadly they were too large to allow an easy golf swing
was worried it might be too small
Very poor quality
Poor quality, not as shown in the image
Awful quality, nothing like the picture, avoid
The stitching on the seems had come undone on the trousers so couldn't wear them
Looks cheap and stitching shoddy
A bit flimsy
The inflatable radio is a little flimsy
poor, dont think it will last more than five minutes once on so overall not very happy with the quality and cost
Love
Good quality
looks great in photos
Good quality shirt and accessories
The outfit is well made with sizing accurate to the size chart
good sizes too
Sizes were generous
This inflatable costume is a lot of fun
Provided a lot of laughs
Brilliant Fun
Decent product for the price
Good value
Great value for money
It blows up well and you legs are well implemented into the horse's legs so it's easy to walk around and you still have your arms and upper torso free
Inflation is quick and straightforward thanks to the built-in fan, and once running, the costume stays inflated consistently
Stays inflated, works great, looks funny, 10/10 - it's a sausage dog costume for 2 people, the only thing left to decide is who is the front and who is the butt
Return
2.8% Return rate 71% Fixable by listing
Very poor sizing
sadly they were too large to allow an easy golf swing
was worried it might be too small
Very poor quality
Poor quality, not as shown in the image
Awful quality, nothing like the picture, avoid
Really cheap thin papery fabric
Very thin,
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Couples Halloween Costumes 2024 questions
Answered from the same tracked data.