Clown Costume

Shoppers searched for this 665K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £102K a year.

Searches, last 12 months

665K

Growth, 90 days vs prior 90

-4.0%

Conversion, latest week

1.2%

Market size, estimated

£102Ka year

Peak month

October23.2× the quietest month

Top search term

clown103K searches a year

Listings sell for £12.80 on average, from £6.04 to £30.47. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £12.80 that is £0 to £1K a year per listing.

Average price

£12.80under the $15 to $100 sweet spot

Price range

£6.04–£30.47

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

3.5%of orders · Amazon United Kingdom median 0.6%

53% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 12.7% of listings are out of stock. The average listing ranks #1,889 within Fancy Dress. It carries 173 reviews at 4.02 stars, so a new listing needs social proof before a better product.

Sponsored listings

53%

Prime listings

91%

Out of stock, average day

12.7%

Average rank

#1,889in Fancy Dress

Average rating

4.02 starsAmazon United Kingdom average 4.36 stars

Average reviews

173per listing

Listings tracked

43

14 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

14

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months