Christmas Presents for Kids

Shoppers searched for this 882K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -2.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £142K a year.

Searches, last 12 months

882K

Growth, 90 days vs prior 90

-2.4%

Conversion, latest week

1.3%

Market size, estimated

£142Ka year

Peak month

December17.3× the quietest month

Top search term

kids gifts124K searches a year

Listings sell for £12.26 on average, from £2.46 to £38.90. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At £12.26 that is £1K to £3K a year per listing.

Average price

£12.26under the $15 to $100 sweet spot

Price range

£2.46–£38.90

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

0.8%of orders · Amazon United Kingdom median 0.6%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #10 within Arts & Crafts. It carries 5,336 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

3.3%

Average rank

#10in Arts & Crafts

Average rating

4.47 starsAmazon United Kingdom average 4.36 stars

Average reviews

5,336per listing

Listings tracked

68

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

32 months