Christmas Games
FailDemand is soft, at -80.0% this quarter, so Christmas Games is a Fail.
- Flapen Score
- 30 / 100Ranks 1,617 of 1,773 Toys & Games niches · −14 vs the category median of 4430
- Market size
- £19K/yr198K searches / yr
- 90-day growth
- -80.0%search demand this quarter
- Competition
- 69%top-5 click share · 7 brands · 44 sellers
Flapen Score
Christmas Games against its category
The dotted line is the Toys & Games average. Past it, Christmas Games is stronger. Inside it, weaker.
Market
The Christmas Games market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Christmas Games 198K times last year and spent an estimated £19K. The top 5 brands take 79% of clicks. Demand peaks in Nov–Dec. Flapen scores it 30 out of 100, a Fail.
01 · Demand
1.7% of searches ended in a purchase last week.
Shoppers searched for this 198K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -80.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £19K a year.
- Searches, last 12 months
- 198K
- Growth, 90 days vs prior 90
- -80.0%
- Conversion, latest week
- 1.7%
- Market size, estimated
- £19Ka year
- Peak month
- December643.3× the quietest month
- Top search term
- christmas party games66K searches a year
02 · Price
A sale here is worth £5.81.
Listings sell for £5.81 on average, from £2.35 to £14.93. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £5.81 that is £581 to £1K a year per listing.
- Average price
- £5.81under the $15 to $100 sweet spot
- Price range
- £2.35–£14.93
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £581–£1K
- Returns
- 0.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
13% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.7% of listings are out of stock. The average listing ranks #1,009 within Games & Accessories. It carries 1,505 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 13%
- Prime listings
- 100%
- Out of stock, average day
- 13.7%
- Average rank
- #1,009in Games & Accessories
- Average rating
- 4.38 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,505per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Christmas Games products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
HENBRANDT 1 x Stick the Red Nose on the Reindeer 14pcs Christmas Party Game Rudolph Xmas Family Festive Games Christmas Stocking Filler Party Fillers Activity Game for Boys and Girls
- Price
- £2.35
- Rating
- 4.5/5
- Reviews
- 2,352
- Age
- 7y ago

Gift Republic Christmas Trivia
- Price
- £4.26
- Rating
- 4.4/5
- Reviews
- 325
- Age
- 8y ago

Christmas Family Game - SANTA SPLAT - Unlimited Players For Children Family Kids Christmas Party Christmas eve box fillers Christmas stocking fillers
- Price
- £4.89
- Rating
- 4.2/5
- Reviews
- 337
- Age
- 3y ago

Christmas Party Bingo Game. A fun festive entertaining activity idea
- Price
- £4.67
- Rating
- 4.3/5
- Reviews
- 3,175
- Age
- 13y ago

VEYLIN Christmas Party Toss Game Inflatable Reindeer Antler Hat with Rings for Kids Adults Family Xmas Fun Games
- Price
- £4.35
- Rating
- 4.1/5
- Reviews
- 3,830
- Age
- 6y ago
Trending
90-day click momentum
Gift Republic Christmas Trivia
- Price
- £4.26
- Rating
- 4.4/5
- Reviews
- 325
- Age
- 8y ago

VEYLIN Christmas Party Toss Game Inflatable Reindeer Antler Hat with Rings for Kids Adults Family Xmas Fun Games
- Price
- £4.35
- Rating
- 4.1/5
- Reviews
- 3,830
- Age
- 6y ago

HENBRANDT Single Pack Christmas Snap Card Game 9cm Kids Memory Pair Game Xmas Snap Cards Stocking Filler Christmas Eve Box Party Favours Loot Bag Fillers Lucky Dip for Boys and Girls
- Price
- £2.37
- Rating
- 4.6/5
- Reviews
- 178
- Age
- 1y ago

HENBRANDT 1 x Stick the Red Nose on the Reindeer 14pcs Christmas Party Game Rudolph Xmas Family Festive Games Christmas Stocking Filler Party Fillers Activity Game for Boys and Girls
- Price
- £2.35
- Rating
- 4.5/5
- Reviews
- 2,352
- Age
- 7y ago

Drumond Park T73234 Articulate Christmas
- Price
- £8.63
- Rating
- 4.5/5
- Reviews
- 713
- Age
- 6y ago
Newest
by launch date
HENBRANDT Single Pack Christmas Snap Card Game 9cm Kids Memory Pair Game Xmas Snap Cards Stocking Filler Christmas Eve Box Party Favours Loot Bag Fillers Lucky Dip for Boys and Girls
- Price
- £2.37
- Rating
- 4.6/5
- Reviews
- 178
- Age
- 1y ago

Christmas Family Game - SANTA SPLAT - Unlimited Players For Children Family Kids Christmas Party Christmas eve box fillers Christmas stocking fillers
- Price
- £4.89
- Rating
- 4.2/5
- Reviews
- 337
- Age
- 3y ago

Gutter Games 12 Games of Xmas - 12 Hilarious & Festive Xmas Games Perfect Xmas Stocking Fillers Xmas Family GamesKids & Adults Adult Party Gamesa Fun & Festive Xmas Party White (XMS-001)
- Price
- £14.93
- Rating
- 4.4/5
- Reviews
- 1,129
- Age
- 4y ago

Drumond Park T73234 Articulate Christmas
- Price
- £8.63
- Rating
- 4.5/5
- Reviews
- 713
- Age
- 6y ago

VEYLIN Christmas Party Toss Game Inflatable Reindeer Antler Hat with Rings for Kids Adults Family Xmas Fun Games
- Price
- £4.35
- Rating
- 4.1/5
- Reviews
- 3,830
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 rising
Sellers
44
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
9%
- HENBRANDT27%
- Gift Republic15%
- UKPG13%
- eDigital Creations Party Supplies12%
- VEYLIN12%
- Gutter Games11%
- Open — no brand owns it (1 brand, 9%)
Demand
Christmas Games search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 643.3×
Search terms
Top Christmas Games search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- christmas party games66K/yr
- christmas games for kids36K/yr
- christmas fun7K/yr
- christmas table games17K/yr
- christmas card games7K/yr
- christmas party games for kids9K/yr
- christmas party game4K/yr
- kids christmas games11K/yr
- christmas board game8K/yr
- christmas card game5K/yr
Reviews and returns
What reviews say buyers love and hate about Christmas Games
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
really boring trivia got refund
The hoops couldn't be inflated
No good whatsoever
cards a bit thin
Love
Good fun
Fun little pack of cards
This is a great game
Great value for price
Good price
great novelty stocking filler
Simple
Perfect size for advent calendar fillers
Return
0.7% Return rate 0% Fixable by listing
The hoops couldn't be inflated
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Christmas Games questions
Answered from the same tracked data.









