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Cards Against Humanity Family Edition

a concentrated shelf (top 5 take 100% of clicks) — Cards Against Humanity Family Edition doesn't clear our bar today.

Flapen Score

31
Skip it
Market size 22Growth 16Conversion 78Competition 0Returns 90Price range 44Avg price 64Brand share 0Review moat 20Quality gap 23
This niche Category average

Is Cards Against Humanity Family Edition profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Cards Against Humanity Family Edition is a £86K/yr Amazon United Kingdom market (81K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 31/100.

Cards Against Humanity Family Edition: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -18.0% over the last 90 days and 7.8% of searches end in a purchase.

£86K

revenue / yr

Units sold / yr4K
Search volume / yr-18.0%81K
Conversion rate7.8%
Avg price£13.63

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers2 · 5
Top-5 product click share100%
Open market0%
Avg brand age43 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 4 products

Sponsored placement25%
New entrants (1y)0· 0 succeeded
Avg rating4.6★
Avg reviews13,049

Top Cards Against Humanity Family Edition products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

£0£17K£35K£52K£69K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 flat

Sellers

5

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Cards Against Humanity94%
  • Kids Against Maturity6%
  • Open — no brand owns it (0%)

Cards Against Humanity Family Edition demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume81KCVR7.8%Products4Brands2Top 5 Brands100%OOS Rate38.5%Rating4.6★Reviews13,049Avg BSR#496
9K7KBlack Friday '25Holiday '25Spike '26Nov '25Dec '25Feb '26Mar '26May '26Jun '26

Top Cards Against Humanity Family Edition search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • cards against humanity family edition56K/yr
  • cards against humanity kids11K/yr
  • cards against humanity family7K/yr
  • kids against humanity4K/yr
  • family cards against humanity3K/yr

What reviews say buyers love and hate about Cards Against Humanity Family Edition

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews
Fun/Entertainment Experience60%

Fun game for all

Ease Of Use17%

easy to take away with us too

Add-Ons/Attachments6%

Great add on

Trivia Games6%

It is great that there are a few blanks that allow players to add their own answers

Developmental Needs6%

Its great for adults too

What buyers complain about

100% of reviews
Fun/Entertainment Experience50%

Still, we love the game we just avoid the american cards which use specific US language or refer to US people. as the kids arent sure how to include those and they just arent funny for them

Advertised Vs Actual Product50%

Should have read description properly

Cards Against Humanity Family Edition return rate & reasons

Why buyers send it back, as a share of all return requests.

1.2%

Return rate

17%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gifting Purpose
50%
2Weight Heavy
17%
3Size-Overall
17%
4Value For Money
8%
5Defective Material/Parts
8%

Common Cards Against Humanity Family Edition questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Cards Against Humanity Family Edition 31/100 on Amazon United Kingdom — Skip it. The niche generates £86K/yr across 4 tracked products. Search demand moved -18.0% over the last 90 days.
Cards Against Humanity Family Edition buyers on Amazon United Kingdom complain most about Fun/Entertainment Experience, Advertised Vs Actual Product, the themes mined from the niche's reviews. Its return rate is 1.2%.