Car Toys for 2 Year Olds

Shoppers searched for this 126K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £49K a year.

Searches, last 12 months

126K

Growth, 90 days vs prior 90

-4.9%

Conversion, latest week

2.9%

Market size, estimated

£49Ka year

Peak month

December4.4× the quietest month

Top search term

toy truck27K searches a year

Listings sell for £13.09 on average, from £3.60 to £26.63. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £13.09 that is £0 to £1K a year per listing.

Average price

£13.09under the $15 to $100 sweet spot

Price range

£3.60–£26.63

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

1.0%of orders · Amazon United Kingdom median 0.6%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #124 within Play Vehicles. It carries 1,206 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

5.9%

Average rank

#124in Play Vehicles

Average rating

4.41 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,206per listing

Listings tracked

58

8 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

1Amazon's first-year sales bar

Average brand age

37 months