Butterfly Wings

Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -28.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £30K a year.

Searches, last 12 months

134K

Growth, 90 days vs prior 90

-28.0%

Conversion, latest week

2.4%

Market size, estimated

£30Ka year

Peak month

March6.4× the quietest month

Top search term

butterfly costume kids26K searches a year

Listings sell for £9.65 on average, from £4.66 to £24.42. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £9.65 that is £0 to £965 a year per listing.

Average price

£9.65under the $15 to $100 sweet spot

Price range

£4.66–£24.42

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

£0–£965

Returns

2.0%of orders · Amazon United Kingdom median 0.6%

78% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 15.0% of listings are out of stock. The average listing ranks #516 within Dress-Up Accessories. It carries 353 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

98%

Out of stock, average day

15.0%

Average rank

#516in Dress-Up Accessories

Average rating

4.28 starsAmazon United Kingdom average 4.36 stars

Average reviews

353per listing

Listings tracked

81

32 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

32

Successful launches

0Amazon's first-year sales bar

Average brand age

29 months