Boys Advent Calendar 2024
FailBuyers convert on only 0.4% of searches, so Boys Advent Calendar 2024 is a Fail.
- Flapen Score
- 49 / 100Top 32% of 1,773 Toys & Games niches · +5 vs the category median of 4449
- Market size
- £37K/yr621K searches / yr
- 90-day growth
- -31.4%search demand this quarter
- Competition
- 36%top-5 click share · 20 brands · 148 sellers
Flapen Score
Boys Advent Calendar 2024 against its category
The dotted line is the Toys & Games average. Past it, Boys Advent Calendar 2024 is stronger. Inside it, weaker.
Market
The Boys Advent Calendar 2024 market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Boys Advent Calendar 2024 621K times last year and spent an estimated £37K. The top 5 brands take 42% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
0.4% of searches ended in a purchase last week.
Shoppers searched for this 621K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -31.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £37K a year.
- Searches, last 12 months
- 621K
- Growth, 90 days vs prior 90
- -31.4%
- Conversion, latest week
- 0.4%
- Market size, estimated
- £37Ka year
- Peak month
- November276.0× the quietest month
- Top search term
- advent calendars for kids32K searches a year
02 · Price
A sale here is worth £15.81.
Listings sell for £15.81 on average, from £3.27 to £22.62. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £15.81 that is £2K to £4K a year per listing.
- Average price
- £15.81inside the $15 to $100 sweet spot
- Price range
- £3.27–£22.62
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£4K
- Returns
- 1.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
38% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 21.3% of listings are out of stock. The average listing ranks #373 within Dolls & Accessories. It carries 1,091 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 38%
- Prime listings
- 100%
- Out of stock, average day
- 21.3%
- Average rank
- #373in Dolls & Accessories
- Average rating
- 4.38 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,091per listing
- Listings tracked
- 24
04 · Newcomers
Amazon counts 3 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 20 months
Products
Top Boys Advent Calendar 2024 products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Advent Calendars Furby Minis
- Price
- £10.70
- Rating
- 4.4/5
- Reviews
- 420
- Age
- 1y ago
24-Day Rubber Duck Advent Calendar Kids Bath Duck Christmas Countdown 24 Surprise Christmas Rubber Ducks Perfect Party Gift for 12M+ Boys & Girls
- Price
- £18.82
- Rating
- 4.8/5
- Reviews
- 205
- Age
- 1y ago
Minecraft Paladone 24 Day Christmas Advent Calendar | Toys & Games | Puzzles | Notebook | Stickers | Stocking Filler | Officially Licensed Merchandise | Novelty Gift
- Price
- £22.44
- Rating
- 3.6/5
- Reviews
- 81
- Age
- 1y ago
NATIONAL GEOGRAPHIC 2025 Gemstone Advent Calendar - Christmas Countdown Calendar for Kids with 24 Gems Rock Collection Mini Gem Dig Kit (English-Only Version)
- Price
- £15.90
- Rating
- 4.5/5
- Reviews
- 4,353
- Age
- 3y ago
Unicorn Advent Calendar 2026 for Girls Christmas Countdown Calendar for Kids with 24 Days Xmas Surprise with Jewellery Bracelet Hair Accessories
- Price
- £22.54
- Rating
- 4.4/5
- Reviews
- 51
- Age
- 1y ago
Trending
90-day click momentum
Maisto MINI WORKING MACHINES - FARM ADVENT CALENDAR - With 6 Working Die-Cast Farm Vehicles
- Price
- £13.71
- Rating
- 4.6/5
- Reviews
- 19
- Age
- 3y ago
UCANBE Makeup Advent 2025 12 Days Christmas Countdown Calendar Surprise Gift Kit Festival Holiday Xmas Cosmetic Starter Makeup Set with 12 Beauty Boxes for Teens Girls Women
- Price
- £11.42
- Rating
- 4.5/5
- Reviews
- 194
- Age
- 1y ago
VelvetGlow Christmas Advent Calendar Bracelets for Girls 24 Days DIY Jewelry Making Kit with 22 Charm Beads and 2 Bracelets Xmas Countdown Gift for Kids Teens Women
- Price
- £3.27
- Rating
- 3.3/5
- Reviews
- 5
- Age
- 10mo ago
Yozexin Rubber Duck Advent Calendar 2025 - 24 Days Christmas Countdown Calendar with 24 Unique Rubber Ducks Festive Themed Bath Toys Creative for Kids Boys Girls Party Favors
- Price
- £7.29
- Rating
- 4.0/5
- Reviews
- 14
- Age
- 1y ago
Swizzels Christmas Advent Calendar | Retro Sweets Advent Calendar for Kids Adults | Sweet Shop Advent Calendar
- Price
- £10.77
- Rating
- 4.0/5
- Reviews
- 141
- Age
- 2y ago
Newest
by launch dateVelvetGlow Christmas Advent Calendar Bracelets for Girls 24 Days DIY Jewelry Making Kit with 22 Charm Beads and 2 Bracelets Xmas Countdown Gift for Kids Teens Women
- Price
- £3.27
- Rating
- 3.3/5
- Reviews
- 5
- Age
- 10mo ago
LEGO Harry Potter Advent Calendar 2025 for 7+ Year Old Boys & Girls - Christmas Countdown Toy with 24 Surprises incl. 8 Minifigures in Festive Jumpers & Mini Builds - Gift Idea - 76456
- Price
- £19.95
- Rating
- 4.7/5
- Reviews
- 4,729
- Age
- 11mo ago
LEGO City Advent Calendar 2025 for 5+ Year Old Boys & Girls - Christmas Countdown Toy with 24 Surprises incl. a Train Car & Tractor plus 7 Minifigures - Gift Idea - 60475
- Price
- £15.17
- Rating
- 4.7/5
- Reviews
- 4,729
- Age
- 11mo ago
LEGO Star Wars Advent Calendar 2025 for 6+ Year Old Boys - Christmas Countdown Toy with 24 Surprises incl. 2 Minifigures & 5 Droid Figures - Gift Idea - 75418
- Price
- £19.67
- Rating
- 4.7/5
- Reviews
- 4,729
- Age
- 11mo ago
UCANBE Makeup Advent 2025 12 Days Christmas Countdown Calendar Surprise Gift Kit Festival Holiday Xmas Cosmetic Starter Makeup Set with 12 Beauty Boxes for Teens Girls Women
- Price
- £11.42
- Rating
- 4.5/5
- Reviews
- 194
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 36% of clicks. An open shelf where new products get seen.
Brands
20 falling
Sellers
148
Top-5 brand share
42%
Top 20: 100%
Top-5 click share
36%
Top 20: 93%
Open market
51%
- LEGO12%
- Mini Brands8%
- Furby8%
- Grarain7%
- Paladone7%
- Blue Marble7%
Demand
Boys Advent Calendar 2024 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 276.0×
Search terms
Top Boys Advent Calendar 2024 search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- advent calendars for kids32K/yr
- kids advent calendar93K/yr
- toy advent calendar57K/yr
- boys advent calendar57K/yr
- girls advent calendar53K/yr
- advent calendar kids90K/yr
- advent calendars kids7K/yr
- advent calendar for girls35K/yr
- childrens advent calendar12K/yr
- advent calendar for kids22K/yr
Reviews and returns
What reviews say buyers love and hate about Boys Advent Calendar 2024
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Its very cheaply made and repetitive
the quality is average
I feel like for the initial price I paid there should have been a better quality of items
some ducks were smaller than expected
Very small pieces
The toys were very small as expected
however some of the individual builds are a bit weak
dont hold up for long
Love
Value for money
so worth it in my opinion
Great price
All good quality stuff in the calendar
Great quality like Lego always is
Good quality
Fantastic gift
it was a great gift for myself
Great gift, and my nephews loved them
Colourful fun
Each day brings a fun surprise
Good fun
Excellent advent calendar for Lego lovers
Return
1.0% Return rate 0% Fixable by listing
Its very cheaply made and repetitive
the quality is average
I feel like for the initial price I paid there should have been a better quality of items
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Boys Advent Calendar 2024 questions
Answered from the same tracked data.