Is bop it extreme profitable to sell on Amazon United Kingdom?

The niche generates £173K/yr across 4 tracked products. 90-day search growth is -12.8%. Flapen's verdict: Skip it (33/100).

How competitive is the bop it extreme niche?

1 brands and 100 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in bop it extreme?

Top complaints mined from reviews: Value For Money, Noise Level. The return rate is 0.8%.

What does it cost to enter the bop it extreme niche?

Listings span £9.01–£37.66; the average listing price is £20.64 (sweet spot $15–$100). The average incumbent carries 7,312 reviews — the moat a new listing must climb.

bop it extreme

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Avg price

Great£20.64

avg listing price — sweet spot $15–$100

Price range

Great£9.01–£37.66

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay£173K

£173K/yr · 342K searches

Conversion

Okay2.5%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad7,312

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-12.8%

90-day search growth — must beat 0% to launch

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, bop it extreme is a £173K/yr Amazon United Kingdom market (342K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 33/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

bop it extreme market data

Units sold / yr: 15K–20K; avg 3,000–4,000/product
Revenue / yr: £310K–£413K; units × avg price
Conversion rate: 2.5%
Avg BSR: #281
Page quality: 0%
Prime: 100%
Sponsored: 50%
Out of stock: 0.0%
Avg brand age: 44 months
Avg seller age: 178 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

1 flat

Sellers

100

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

Hasbro Gaming100%
Open — no brand owns it (0%)

Demand

Weekly Amazon search volume, last 33 weeks — -12.8% search growth over the last 90 days.

Open Trend

Top bop it extreme search terms

bop it217K/yr -11.5%4.8% conv.
bop it game for kids50K/yr -15.2%5.7% conv.
bop it extreme27K/yr -19.7%3.0% conv.
bopit game10K/yr +18.8%7.4% conv.
bop it game9K/yr -18.4%3.0% conv.
bopit9K/yr -28.1%6.8% conv.
bob it4K/yr -5.1%3.9% conv.
bop3K/yr +0.5%0.2% conv.
bop-it8K/yr -44.1%2.2% conv.
bop it classic3K/yr +3.7%1.9% conv.

All search terms

Top bop it extreme products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 4 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Hasbro Gaming Bop It! Electronic Dexterity Game Travel Toys for Gids Sound & Action Fun Ages 8+ Solo or Group Play

Hasbro Gaming£9.014.6★4,090 rev

Hasbro Bop It! Extreme - Electronic Game for 1+ Players Ages 8+ 4 Modes Interactive Multicolor

Hasbro Gaming£37.664.6★3,780 rev

Hasbro Gaming Bop It! Electronic Game

Hasbro Gaming£17.764.7★12,871 rev

Hasbro Gaming B0639000 Bop It Micro Series Game standart

Hasbro Gaming£18.114.6★8,507 rev

Newest

by launch date

Hasbro Bop It! Extreme - Electronic Game for 1+ Players Ages 8+ 4 Modes Interactive Multicolor

Hasbro Gaming£37.663,780 rev

3y ago

Hasbro Gaming Bop It! Electronic Game

Hasbro Gaming£17.7612,871 rev

7y ago

Hasbro Gaming Bop It! Electronic Dexterity Game Travel Toys for Gids Sound & Action Fun Ages 8+ Solo or Group Play

Hasbro Gaming£9.014,090 rev

7y ago

Hasbro Gaming B0639000 Bop It Micro Series Game standart

Hasbro Gaming£18.118,507 rev

11y ago

What buyers say about bop it extreme

What buyers praise and complain about, mined from review topics.

What buyers love

Fun/Entertainment Experience62%

“Great fun”

Value For Money8%

“great value for money”

Quality-Overall4%

“Great item good quality”

Durability4%

“Good age range & durable”

Gifting Purpose3%

“My 9 year old received this as a birthday present and loves it”

Trivia Games3%

“It is a great fun little game that us lot laughing”

Efficiency3%

“Works well”

Ease Of Use3%

“Easy to use”

Battery Life2%

“Battery life is very good”

Compactness1%

“This is a bit more compact than I remember it being”

What buyers complain about

Value For Money33%

“Was a bit expensive”

Noise Level8%

“It is also very loud”

Top return reasons

Functionality-Overall33%

Battery Inclusion16%

Gifting Purpose13%

Defective Material/Parts10%

Size-Overall6%

Quality-Overall4%

Battery Life3%

Connectivity-Overall2%

Value For Money2%

Print Quality2%

Common questions

Is bop it extreme profitable to sell on Amazon United Kingdom?: The niche generates £173K/yr across 4 tracked products. 90-day search growth is -12.8%. Flapen's verdict: Skip it (33/100).
How competitive is the bop it extreme niche?: 1 brands and 100 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in bop it extreme?: Top complaints mined from reviews: Value For Money, Noise Level. The return rate is 0.8%.
What does it cost to enter the bop it extreme niche?: Listings span £9.01–£37.66; the average listing price is £20.64 (sweet spot $15–$100). The average incumbent carries 7,312 reviews — the moat a new listing must climb.