Bluey Puzzle
FailThe top 5 brands take 100% of clicks, so Bluey Puzzle is a Fail.
- Flapen Score
- 30 / 100Ranks 1,617 of 1,773 Toys & Games niches · −14 vs the category median of 4430
- Market size
- £19K/yr41K searches / yr
- 90-day growth
- -27.1%search demand this quarter
- Competition
- 78%top-5 click share · 2 brands · 55 sellers
Flapen Score
Bluey Puzzle against its category
The dotted line is the Toys & Games average. Past it, Bluey Puzzle is stronger. Inside it, weaker.
Market
The Bluey Puzzle market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Bluey Puzzle 41K times last year and spent an estimated £19K. All 2 brands take every click. Flapen scores it 30 out of 100, a Fail.
01 · Demand
7.9% of searches ended in a purchase last week.
Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.9% of those searches ended in a purchase. Searches in the last 90 days moved -27.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £19K a year.
- Searches, last 12 months
- 41K
- Growth, 90 days vs prior 90
- -27.1%
- Conversion, latest week
- 7.9%
- Market size, estimated
- £19Ka year
- Top search term
- bluey puzzle22K searches a year
02 · Price
A sale here is worth £5.88.
Listings sell for £5.88 on average, from £4.15 to £10.53. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At £5.88 that is £1K to £3K a year per listing.
- Average price
- £5.88under the $15 to $100 sweet spot
- Price range
- £4.15–£10.53
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £1K–£3K
- Returns
- 0.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
25% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #490 within Jigsaws & Puzzles. It carries 590 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 25%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #490in Jigsaws & Puzzles
- Average rating
- 4.60 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 590per listing
- Listings tracked
- 12
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Bluey Puzzle products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Ravensburger Bluey 4 in Box Jigsaw Puzzles for Kids Age 3 Years Up - 12 16 20 & 24 Pieces - Gifts for Kids
- Price
- £4.57
- Rating
- 4.7/5
- Reviews
- 3,023
- Age
- 5y ago

Ravensburger Bluey My First Jigsaw Puzzles for Kids Age 3 Years Up - 2 3 4 & 5 Pieces - Educational Toddler Gifts & Toys
- Price
- £6.21
- Rating
- 4.8/5
- Reviews
- 83
- Age
- 1y ago

Ravensburger Bluey 3 x 49 Piece Jigsaw Puzzles for Kids 3 Puzzle Set with Colourful Bluey Designs Ages 5 Years and Up
- Price
- £6.03
- Rating
- 4.7/5
- Reviews
- 868
- Age
- 3y ago

Ravensburger Bluey Beach Day 35 Piece Jigsaw Puzzle for Kids Age 3 Years Up - 2024 Edition
- Price
- £4.15
- Rating
- 4.5/5
- Reviews
- 71
- Age
- 2y ago

Ravensburger Bluey 4 Large Shaped Jigsaw Puzzles for Kids Age 3 Years and Up - 10 12 14 and 16 Pieces - Gifts for Kids
- Price
- £7.28
- Rating
- 4.8/5
- Reviews
- 310
- Age
- 4y ago
Trending
90-day click momentum
Ravensburger Bluey 35 Piece Jigsaw Puzzle for Kids Age 3 Years Up - Educational Toddler Toys
- Price
- £4.90
- Rating
- 4.7/5
- Reviews
- 1,068
- Age
- 5y ago

Ravensburger Bluey My First Jigsaw Puzzles for Kids Age 3 Years Up - 2 3 4 & 5 Pieces - Educational Toddler Gifts & Toys
- Price
- £6.21
- Rating
- 4.8/5
- Reviews
- 83
- Age
- 1y ago

Clementoni Interactive Floor Puzzle - Bluey With Electronic Pen 24-Piece Educational Toy for Early Learning for Kids Age 3+
- Price
- £10.53
- Rating
- 4.1/5
- Reviews
- 18
- Age
- 1y ago

Ravensburger Bluey Beach Day 35 Piece Jigsaw Puzzle for Kids Age 3 Years Up - 2024 Edition
- Price
- £4.15
- Rating
- 4.5/5
- Reviews
- 71
- Age
- 2y ago

Clementoni Jigsaw Puzzle Bluey 6 Pieces - Cube Supercolor Puzzle For Children 2-4 Years Cartoon Gift For Boy/Girls Puzzle For Kids Made In Italy 40662
- Price
- £5.63
- Rating
- 4.4/5
- Reviews
- 437
- Age
- 2y ago
Newest
by launch date
Clementoni Interactive Floor Puzzle - Bluey With Electronic Pen 24-Piece Educational Toy for Early Learning for Kids Age 3+
- Price
- £10.53
- Rating
- 4.1/5
- Reviews
- 18
- Age
- 1y ago

Ravensburger Bluey My First Jigsaw Puzzles for Kids Age 3 Years Up - 2 3 4 & 5 Pieces - Educational Toddler Gifts & Toys
- Price
- £6.21
- Rating
- 4.8/5
- Reviews
- 83
- Age
- 1y ago

Clementoni Jigsaw Puzzle Bluey 6 Pieces - Cube Supercolor Puzzle For Children 2-4 Years Cartoon Gift For Boy/Girls Puzzle For Kids Made In Italy 40662
- Price
- £5.63
- Rating
- 4.4/5
- Reviews
- 437
- Age
- 2y ago

Ravensburger Bluey Beach Day 35 Piece Jigsaw Puzzle for Kids Age 3 Years Up - 2024 Edition
- Price
- £4.15
- Rating
- 4.5/5
- Reviews
- 71
- Age
- 2y ago

Ravensburger Bluey 2x 24 Piece Jigsaw Puzzles for Kids Age 3 Years Up - Gifts for Toddlers
- Price
- £4.87
- Rating
- 4.7/5
- Reviews
- 190
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.
Brands
2 falling
Sellers
55
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
0%
- Ravensburger89%
- Clementoni11%
Demand
Bluey Puzzle search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb · busiest ÷ quietest = 1.7× · 7 of 12 months tracked
Search terms
Top Bluey Puzzle search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bluey puzzle22K/yr
- bluey jigsaw11K/yr
- bluey puzzle age 35K/yr
- bluey jigsaw age 33K/yr
Reviews and returns
What reviews say buyers love and hate about Bluey Puzzle
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Too small
This was so tiny
a little small
Not very interactive
Not worth it
Tiny and the stickers are peeling off and misaligned in the first place
The interactive part feels a bit forces and pointless though
Love
Worth the money
Good value for money
Excellent price
Reasonably good quality card jigsaw
Quality jigsaws
Good quality
Great gift
Lovely product, great gift for anyone who loves Bluey
Great present loved by toddler
Beautiful little toy
Great puzzle happy with purchase
good fun
who loves Bluey
my 3 year old granddaughter loved it almost as much as she loves Blue
My 3 year old granddaughter loves bluey
Return
0.3% Return rate 41% Fixable by listing
Too small
This was so tiny
a little small
that what is not the description says
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bluey Puzzle questions
Answered from the same tracked data.









