Blo Pens
a small market ($33K/yr) — Blo Pens doesn't clear our bar today.
Flapen Score
Is Blo Pens profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Blo Pens is a £33K/yr Amazon United Kingdom market (61K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 43/100.
Blo Pens: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -22.3% over the last 90 days and 5.1% of searches end in a purchase.
£33K
revenue / yr
Who owns the niche?
The top 5 brands hold 90% of demand, so 10% of the market is open.
10%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 25 products
Top Blo Pens products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
John Adams | BLOPENS Animal Mini Kit: Blow airbrush effects! | Arts & Crafts | Ages 4+
- Price
- £5.75
- Rating
- 3.8/5
- Reviews
- 11
- Age
- 3y ago
John Adams BLOPENS Fantasy Activity Set | Contains 6 Reusable Stencils & 8 BLOPENS | A Fab New Way to Colour & Draw | Ages 4+ | Great Gift Idea for Christmas for Boys & Girls | Washable & Non-Toxic
- Price
- £11.64
- Rating
- 4.4/5
- Reviews
- 1,436
- Age
- 12y ago
SES Creative Blow Airbrush Pens Set of 7 Assorted Colours Blo Felt Tips Arts and Crafts Non Toxic Washable Transition Markers for Kids Creative Drawing Boys and Girls 5 and Up
- Price
- £9.47
- Rating
- 4.2/5
- Reviews
- 515
- Age
- 6y ago
John Adams BLOPENS Sequins Activity Set Multicolor 11099 A4
- Price
- £9.98
- Rating
- 4.6/5
- Reviews
- 70
- Age
- 5y ago
Maped Creativ Blow Art Kit - 24x Felt Tip Pens and 2x Airbrush Tools - Childrens Craft Art Kit
- Price
- £7.42
- Rating
- 4.5/5
- Reviews
- 336
- Age
- 5y ago
Trending
90-day click momentum
nicknack Electric Airbrush Paint Pen Kit for Kids
- Price
- £14.73
- Rating
- 4.2/5
- Reviews
- 12
- Age
- 2mo ago
nicknack Marker Airbrush Spray Paint Kit for Kids-12 Washable Markers & 13 Stencils Dinosaur Electric Graffiti Spray Paint Pen Crafts Art Kit Gifts for Kids Ages 3+
- Price
- £15.89
- Rating
- 4.3/5
- Reviews
- 14
- Age
- 2mo ago
6 BLO W PENS ASSORTED COLOURS CRAFT BLOW PENS
- Price
- £3.90
- Rating
- 4.0/5
- Reviews
- 99
- Age
- 13y ago
DIVCHI Dinosaur Air Flow Pens Playset in Hanging Box
- Price
- £6.35
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 5y ago
PEBBLE HUG Drawing DIY Large Set of Blow Markers Animal Set Kit Display Creativity Hub Organized And Neat Storage Educational Children Spray Painting Toys
- Price
- £10.62
- Rating
- 4.1/5
- Reviews
- 5
- Age
- 2y ago
Newest
by launch datenicknack Electric Airbrush Paint Pen Kit for Kids
- Price
- £14.73
- Rating
- 4.2/5
- Reviews
- 12
- Age
- 2mo ago
nicknack Marker Airbrush Spray Paint Kit for Kids-12 Washable Markers & 13 Stencils Dinosaur Electric Graffiti Spray Paint Pen Crafts Art Kit Gifts for Kids Ages 3+
- Price
- £15.89
- Rating
- 4.3/5
- Reviews
- 14
- Age
- 2mo ago
John Adams BLOPENS Fantasy Creative Studio: A Compete Studio Set to Create Amazing Airbrush Pictures | Arts & Crafts | Blow Pens for Kids Colouring Pens Set | Ages 5+
- Price
- £20.14
- Rating
- 5.0/5
- Reviews
- 20
- Age
- 1y ago
OSDUE Blow Airbrush Pens Water Colour Spray Pen with 6 Felt Tip Pens & 4 Stencils Non Toxic Washable Watercolour Paints Pens Set Art Crafts Gift for Painting & Drawing
- Price
- £3.51
- Rating
- 4.0/5
- Reviews
- 52
- Age
- 1y ago
Disney Lilo and Stitch Blow Pens for Kids - x 7 Blowpens and 6 Stencils - Blo Pens Airbrush Art for Colouring Mess Free Markers Craft Set for Girls and Boys 3+ - Birthday Gifts for Girls Age 6 7 8
- Price
- £10.42
- Rating
- 4.6/5
- Reviews
- 464
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.
Brands
12 rising
Sellers
58
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
58%
Top 20: 95%
Open market
6%
- John Adams57%
- SES Creative13%
- Disney9%
- Maped8%
- OSDUE5%
- nicknack3%
- Open — no brand owns it (6 brands, 6%)
Blo Pens demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 7.8×
Top Blo Pens search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- blow pens for kids18K/yr
- blow pens17K/yr
- blo pens16K/yr
- blo pens for kids5K/yr
- blopens5K/yr
What reviews say buyers love and hate about Blo Pens
What buyers mention most, as a share of all reviews.
What buyers love
75% of reviews“Lots of fun”
“The colours are bright”
“Decent value for money”
“Great gift”
“Cute design”
What buyers complain about
71% of reviews“The set isnt perfect”
“Dont work”
“dont last long”
“the actual cardboard stencils are very flimsy”
“Item does not work”
Blo Pens return rate & reasons
Why buyers send it back, as a share of all return requests.
0.4%
Return rate
10%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Blo Pens questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
