Black Cape Kids
FailDemand is soft, at -67.0% this quarter, so Black Cape Kids is a Fail.
- Flapen Score
- 44 / 100Ranks 850 of 1,773 Toys & Games niches · on the category median44
- Market size
- £21K/yr66K searches / yr
- 90-day growth
- -67.0%search demand this quarter
- Competition
- 44%top-5 click share · 26 brands · 53 sellers
Flapen Score
Black Cape Kids against its category
The dotted line is the Toys & Games average. Past it, Black Cape Kids is stronger. Inside it, weaker.
Market
The Black Cape Kids market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Black Cape Kids 66K times last year and spent an estimated £21K. The top 5 brands take 55% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
3.9% of searches ended in a purchase last week.
Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -67.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £21K a year.
- Searches, last 12 months
- 66K
- Growth, 90 days vs prior 90
- -67.0%
- Conversion, latest week
- 3.9%
- Market size, estimated
- £21Ka year
- Top search term
- kids cape11K searches a year
02 · Price
A sale here is worth £8.38.
Listings sell for £8.38 on average, from £4.02 to £19.47. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £8.38 that is £838 to £2K a year per listing.
- Average price
- £8.38under the $15 to $100 sweet spot
- Price range
- £4.02–£19.47
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £838–£2K
- Returns
- 2.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
79% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 22.5% of listings are out of stock. The average listing ranks #497 within Dress-Up Accessories. It carries 544 reviews at 4.24 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 95%
- Out of stock, average day
- 22.5%
- Average rank
- #497in Dress-Up Accessories
- Average rating
- 4.24 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 544per listing
- Listings tracked
- 43
04 · Newcomers
Amazon counts 0 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Black Cape Kids products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Aomig Black Hooded Cape Kids Long Hooded Robe Cloak Holloween Grim Reaper Cape for Boys Girls Halloween Christmas Witch Vampires Devil Costume Cosplay Fancy Dress Party (100cm/39.37in)
- Price
- £5.16
- Rating
- 4.0/5
- Reviews
- 570
- Age
- 2y ago

AOOWU Black Witch Kids Hooded Cape - Long Cloak for Vampire Grim Reaper Halloween Fancy Dress & Masquerade (100cm/39in)
- Price
- £6.39
- Rating
- 4.1/5
- Reviews
- 723
- Age
- 2y ago

Smiffys Hooded Cape Black Long Halloween Child Fancy Dress Child Dress Up Accessories
- Price
- £6.70
- Rating
- 4.2/5
- Reviews
- 945
- Age
- 11y ago

MIVAIUN Black Cape Halloween Hooded Cape Witch Cosplay Accessories Adult/Kids Halloween Fancy Dress Costume Adult cape Cloak for Halloween Party Fancy Dress Masquerade Family Party (Black 90cm)
- Price
- £6.10
- Rating
- 3.8/5
- Reviews
- 74
- Age
- 3y ago

Proumhang Black Hooded Cape Kids Hooded Robe Cloak Witch Cloak Vampires Cape Devils Cloak Grim Reaper Cape for Boys Girls Halloween Masquerade Christmas Cosplay Fancy Dress Party 100cm/39.3
- Price
- £6.63
- Rating
- 4.3/5
- Reviews
- 258
- Age
- 2y ago
Trending
90-day click momentum
Makroyl Kids Velvet Hooded Cloak Cape Perfect for Halloween Christmas School Plays Wizard Elf Fairy Cosplay & Fancy Dress Costumes (Black Small)
- Price
- £8.00
- Rating
- 4.5/5
- Reviews
- 1,185
- Age
- 6mo ago

GraduatePro Kids Graduation Cap and Gown Nursery 2026 Kindergarten Preschool Toddler Child Costume Outfit Black 27=S
- Price
- £14.21
- Rating
- 4.5/5
- Reviews
- 1,378
- Age
- 8y ago

GraduationMall Matte Nursery Graduation Cap and Gown for Kids with 2026 Tassel Kindergarten Preschool Graduation Hat Black 33(123-130cm)
- Price
- £15.77
- Rating
- 4.7/5
- Reviews
- 3,780
- Age
- 9y ago

AUYAO Kids Superhero Capes 2Pcs with Mask Fancy Dress Up Child Capes Set
- Price
- £5.41
- Rating
- 3.8/5
- Reviews
- 4
- Age
- 2mo ago

Makroyl Kids Velvet Hooded Cloak Cape Perfect for Halloween Christmas School Plays Wizard Elf Fairy Cosplay & Fancy Dress Costumes (Black Large)
- Price
- £10.26
- Rating
- 4.5/5
- Reviews
- 1,185
- Age
- 7y ago
Newest
by launch date
AUYAO Kids Superhero Capes 2Pcs with Mask Fancy Dress Up Child Capes Set
- Price
- £5.41
- Rating
- 3.8/5
- Reviews
- 4
- Age
- 2mo ago

Makroyl Kids Velvet Hooded Cloak Cape Perfect for Halloween Christmas School Plays Wizard Elf Fairy Cosplay & Fancy Dress Costumes (Black Small)
- Price
- £8.00
- Rating
- 4.5/5
- Reviews
- 1,185
- Age
- 6mo ago

Medieval Cape with Hood - Renaissance Festival Cloak- Faux Leather Ring Buckle Closure Zauberer Zaubermantel for Fantasy LARP Costume Halloween Party Cosplay Masquerade (Green S (110-130))
- Price
- £16.82
- Rating
- 4.7/5
- Reviews
- 22
- Age
- 11mo ago

Medieval Cape with Hood - Renaissance Festival Cloak- Faux Leather Ring Buckle Closure Zauberer Zaubermantel for Fantasy LARP Costume Halloween Party Cosplay Masquerade (Black S (110-130))
- Price
- £16.29
- Rating
- 3.3/5
- Reviews
- 5
- Age
- 11mo ago

GWAWG Halloween Hooded Cape Kids Unisex Long Black Hooded Cloak Vampire Cape Witch Cloak Fancy Dress Costume for Halloween Christmas Party Carnival Cosplay for Kids 120cm/47.24in
- Price
- £6.40
- Rating
- 4.0/5
- Reviews
- 5
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
26 rising
Sellers
53
Top-5 brand share
55%
Top 20: 96%
Top-5 click share
44%
Top 20: 79%
Open market
36%
- Smiffys13%
- Aomig12%
- AOOWU10%
- Proumhang10%
- AUYAO10%
- MIVAIUN9%
Demand
Black Cape Kids search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Nov · busiest ÷ quietest = 24.2× · 9 of 12 months tracked
Search terms
Top Black Cape Kids search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kids cape11K/yr
- black cape kids18K/yr
- black cloak kids13K/yr
- kids black cape9K/yr
- kids cloak5K/yr
- kids black cloak7K/yr
- halloween cape kids4K/yr
Reviews and returns
What reviews say buyers love and hate about Black Cape Kids
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Cheap
awful quality
Cheaply made
Material very cheap and thin
Very cheap stratchy plastic material which doesnt fold nicely
The material is flimsy however it served the purpose it was needed for,thanks
to short on a back
Very wide
Brush is a little small
Not worth it
But definitely not worth the money
flimsy
Love
Brilliant Quality
Good product
Good items
Value for money
Great value
Good for the price
Value for money, size
Good size gown
just the right length
Does the job
As described
Just as described
Lovely item, really soft
soft so it does the job
Return
2.6% Return rate 56% Fixable by listing
to short on a back
Very wide
Brush is a little small
Cheap
awful quality
Cheaply made
Material very cheap and thin
Very cheap stratchy plastic material which doesnt fold nicely
The material is flimsy however it served the purpose it was needed for,thanks
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Black Cape Kids questions
Answered from the same tracked data.









