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Black Angel Wings

a small market ($38K/yr) — Black Angel Wings doesn't clear our bar today.

Flapen Score

43
Skip it
Market size 9Growth 10Conversion 33Competition 64Returns 25Price range 25Avg price 29Brand share 85Review moat 83Quality gap 95
This niche Category average

Is Black Angel Wings profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Black Angel Wings is a £38K/yr Amazon United Kingdom market (149K searches/yr). The top 5 brands hold 50% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 43/100.

Black Angel Wings: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -29.0% over the last 90 days and 2.7% of searches end in a purchase.

£38K

revenue / yr

Units sold / yr8K
Search volume / yr-29.0%149K
Conversion rate2.7%
Avg price£9.52

Who owns the niche?

The top 5 brands hold 50% of demand, so 50% of the market is open.

50%

open market share

Brands · sellers28 · 46
Top-5 product click share47%
Open market50%
Avg brand age38 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.0★ — the gap to enter on.

0/100

page quality · 31 products

Sponsored placement74%
New entrants (1y)8· 0 succeeded
Avg rating4.0★
Avg reviews335

Top Black Angel Wings products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

£0£2K£3K£5K£6K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

28 falling

Sellers

46

Top-5 brand share

50%

Top 20: 92%

Top-5 click share

47%

Top 20: 88%

Open market

45%

  • Boland14%
  • StockStore11%
  • Newthinking9%
  • REDSTAR9%
  • BESPORTBLE7%
  • Goenb6%

Black Angel Wings demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume149KCVR2.7%Products31Brands28Top 5 Brands50%OOS Rate23.9%Rating4.0★Reviews335Avg BSR#698
45K35KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 53.0×

Top Black Angel Wings search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • black wings51K/yr
  • black angel wings39K/yr
  • black wings adult14K/yr
  • black angel wings adult15K/yr
  • black feather wings5K/yr
  • black wings costume4K/yr
  • maleficent wings6K/yr
  • demon wings5K/yr
  • angel wings black6K/yr
  • black devil wings4K/yr

What reviews say buyers love and hate about Black Angel Wings

What buyers mention most, as a share of all reviews.

What buyers love

83% of reviews
Color25%

Lovely item, green rather that as I thought

Advertised Vs Actual Product25%

Looked excatly like pictures

Durability8%

The lasted the whole day

Value For Money8%

Not super expensive

Quality-Overall8%

So must be good quality

What buyers complain about

93% of reviews
Quality-Overall20%

Poor quality, feathers were falling off and patches were missing

Size-Overall20%

Wrong size

Advertised Vs Actual Product20%

V v sad about the wand though it doesnt look like the one in the photos at all

Durability17%

Broke as soon as I put it on

Product Condition10%

I assume this is a product that was returned by another customer

Black Angel Wings return rate & reasons

Why buyers send it back, as a share of all return requests.

5.1%

Return rate

49%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
43%
2Quality-Overall
16%
3Durability
7%
4Defective Material/Parts
5%
5Material Quality
5%

Common Black Angel Wings questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Black Angel Wings 43/100 on Amazon United Kingdom — Skip it. The niche generates £38K/yr across 31 tracked products. 0 of 8 products launched in the last 360 days are still selling. Search demand moved -29.0% over the last 90 days.
Search demand for Black Angel Wings on Amazon United Kingdom peaks in Oct–Nov, where the busiest month runs 53.0× the quietest.