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Big Potato Games

Fail

The top 5 brands take 99% of clicks, so Big Potato Games is a Fail.

Flapen Score
49
49 / 100
Top 32% of 1,773 Toys & Games niches · +5 vs the category median of 44
Market size
£82K/yr124K searches / yr
90-day growth
+52.7%search demand this quarter
Competition
52%top-5 click share · 6 brands · 29 sellers

Flapen Score

Big Potato Games against its category

The dotted line is the Toys & Games average. Past it, Big Potato Games is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Big Potato Games market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Big Potato Games 124K times last year and spent an estimated £82K. The top 5 brands take 99% of clicks. Demand peaks in Nov–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

5.4% of searches ended in a purchase last week.

Shoppers searched for this 124K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.4% of those searches ended in a purchase. Searches in the last 90 days moved +52.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £82K a year.

Searches, last 12 months
124K
Growth, 90 days vs prior 90
+52.7%
Conversion, latest week
5.4%
Market size, estimated
£82Ka year
Peak month
December11.6× the quietest month
Top search term
big potato games117K searches a year

02 · Price

A sale here is worth £12.35.

Listings sell for £12.35 on average, from £6.10 to £23.49. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £12.35 that is £0 to £1K a year per listing.

Average price
£12.35under the $15 to $100 sweet spot
Price range
£6.10–£23.49
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
1.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.4% of listings are out of stock. The average listing ranks #193 within Games & Accessories. It carries 1,736 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
9.4%
Average rank
#193in Games & Accessories
Average rating
4.50 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,736per listing
Listings tracked
23

04 · Newcomers

Amazon counts 4 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
4Amazon's first-year sales bar
Average brand age
45 months

Products

Top Big Potato Games products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£8K£12K£16K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

29

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

52%

Top 20: 97%

Open market

0%

  • Big Potato93%
  • Happy Yeti Games2%
  • Party Snail Games2%
  • More or Less1%
  • Exploding Kittens1%
  • Gamely1%
  • Open — no brand owns it (0%)

Demand

Big Potato Games search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 11.6×

Reviews and returns

What reviews say buyers love and hate about Big Potato Games

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money16%−0.09

Probably slightly overpriced for what it is -

way too expensive

I think that it's a little on the pricey side

Fun/Entertainment Experience7%+3.55

if fact its really boring

We got bored after just one game

Boring

Quality-Overall5%−0.04

the simplicity of the game however I dont think the quality of the components is great

Build Quality Issues

I dont feel that the quality of these rings is great as they need to come apart as you play the game

Size-Overall4%+0.09

Everything doesn't fit in the bag

Box is small

bigger than most card games

Durability4%−0.02

Broke straight away

Fun Concept Let Down by Poor Durability

wont last

Love

Fun/Entertainment Experience49%+3.55

Fun game

Fun family game

Good fun

Ease Of Use13%+0.10

easy to follow

Easy to use

Easy to learn

Portability4%+0.16

Easily portable too

Portable

So portable

Quality-Overall4%−0.04

Good quality

The build quality is exactly what I have come to expect from this brand

The cards themselves are nice quality

Trivia Games4%+0.32

Good game for all the family, some thought provoking questions, some humorous

A great puzzle game

Fun game for all the family

Return

1.0% Return rate 27% Fixable by listing

Gifting Purpose17%█▄▇▄▅▇
Size-Overall13%▄█▃▇▆▅

Everything doesn't fit in the bag

Box is small

bigger than most card games

Quality-Overall10%▆▆▃▅█▃

the simplicity of the game however I dont think the quality of the components is great

Build Quality Issues

I dont feel that the quality of these rings is great as they need to come apart as you play the game

Defective Material/Parts10%█▂▅▂▇▆
Advertised Vs Actual Product10%▇▂█▄▅▆

FAQ

Common Big Potato Games questions

Answered from the same tracked data.