Beach Toys

Shoppers searched for this 707K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved +195.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £360K a year.

Searches, last 12 months

707K

Growth, 90 days vs prior 90

+195.6%

Conversion, latest week

4.8%

Market size, estimated

£360Ka year

Peak month

July13.6× the quietest month

Top search term

beach toys210K searches a year

Listings sell for £10.65 on average, from £2.51 to £18.07. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At £10.65 that is £11K to £13K a year per listing.

Average price

£10.65under the $15 to $100 sweet spot

Price range

£2.51–£18.07

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

30K–40K

Units per listing a year

1,000–1,250

Revenue per listing a year

£11K–£13K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #33 within Sports Toys & Outdoor. It carries 768 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

1.7%

Average rank

#33in Sports Toys & Outdoor

Average rating

4.54 starsAmazon United Kingdom average 4.36 stars

Average reviews

768per listing

Listings tracked

18

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

32 months