Bakugan
FailThe top 5 brands take 100% of clicks, so Bakugan is a Fail.
- Flapen Score
- 41 / 100Ranks 1,034 of 1,773 Toys & Games niches · −3 vs the category median of 4441
- Market size
- £29K/yr165K searches / yr
- 90-day growth
- -8.9%search demand this quarter
- Competition
- 43%top-5 click share · 4 brands · 90 sellers
Flapen Score
Bakugan against its category
The dotted line is the Toys & Games average. Past it, Bakugan is stronger. Inside it, weaker.
Market
The Bakugan market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Bakugan 165K times last year and spent an estimated £29K. All 4 brands take every click. Demand peaks in Oct–Nov–Dec. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 1.2% of those searches ended in a purchase.
Shoppers searched for this 165K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -8.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £29K a year.
- Searches, last 12 months
- 165K
- Growth, 90 days vs prior 90
- -8.9%
- Conversion, latest week
- 1.2%
- Market size, estimated
- £29Ka year
- Peak month
- December2.3× the quietest month
- Top search term
- bakugan116K searches a year
02 · Price
A sale here is worth £15.03.
Listings sell for £15.03 on average, from £3.21 to £50.17. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £15.03 that is £0 to £2K a year per listing.
- Average price
- £15.03inside the $15 to $100 sweet spot
- Price range
- £3.21–£50.17
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 1.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
23% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 13.4% of listings are out of stock. The average listing ranks #2,000 within Collectible Toys. It carries 405 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 23%
- Prime listings
- 83%
- Out of stock, average day
- 13.4%
- Average rank
- #2,000in Collectible Toys
- Average rating
- 4.48 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 405per listing
- Listings tracked
- 30
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top Bakugan products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
BAKUGAN Battle 5-Pack Special Attack Bruiser Dragonoids Hammerhead Nillious; Customizable Spinning Action Figures Kids Toys for Boys and Girls 6 and up
- Price
- £21.06
- Rating
- 4.6/5
- Reviews
- 652
- Age
- 3y ago

BAKUGAN terPack S1 - StarterPk 1 Styles Vary
- Price
- £10.65
- Rating
- 4.5/5
- Reviews
- 425
- Age
- 3y ago

BAKUGAN Special Attack Ventri Spinning Collectible Customisable Action Figure and Trading Cards Kids Toys for Boys and Girls 6 and up
- Price
- £5.34
- Rating
- 4.6/5
- Reviews
- 176
- Age
- 3y ago

Yosuny Bakugan Carrying Case PU Hard Shell Toy Organiser with Removable Divider
- Price
- £12.77
- Rating
- 4.4/5
- Reviews
- 354
- Age
- 4y ago

BAKUGAN Special Attack Dragonoid Spinning Collectible Customisable Action Figure and Trading Cards Kids Toys for Boys and Girls 6 and up
- Price
- £3.21
- Rating
- 4.4/5
- Reviews
- 292
- Age
- 3y ago
Trending
estimated 90-day click momentum
BAKUGAN Special Attack Dragonoid Spinning Collectible Customisable Action Figure and Trading Cards Kids Toys for Boys and Girls 6 and up
- Price
- £3.21
- Rating
- 4.4/5
- Reviews
- 292
- Age
- 3y ago

BAKUGAN Battle Arena with Exclusive Special Attack Dragonoid Customisable Spinning Action Figure and Playset Kids Toys for Boys and Girls 6 and up
- Price
- £25.66
- Rating
- 4.4/5
- Reviews
- 1,120
- Age
- 3y ago

Bakugan Starter 3 Pack Action Figure - Ventus Pandoxx
- Price
- £21.68
- Rating
- 4.4/5
- Reviews
- 117
- Age
- 7y ago

BAKUGAN Ultra Season 2 Armored Alliance Collectible Action Figure and Trading Card (Styles Vary)
- Price
- £10.90
- Rating
- 4.3/5
- Reviews
- 591
- Age
- 6y ago

Bakugan Baku-Tin Premium Collectors Storage Tin with 2 Mystery Bakugan (Style May Vary) for Kids Aged 6 and up
- Price
- £16.53
- Rating
- 4.5/5
- Reviews
- 481
- Age
- 5y ago
Newest
by launch date
X Battling Top Toy Set 12 Spinning Tops 3 Launchers Metal Fusion Gyro Game with Portable Storage Box Birthday Gift for Kids Children Boys Ages 6+
- Price
- £31.94
- Rating
- 4.0/5
- Reviews
- 45
- Age
- 1y ago

BAKUGAN Special Attack Trox Customizable Spinning Figure
- Price
- £5.23
- Rating
- 4.6/5
- Reviews
- 125
- Age
- 2y ago

BAKUGAN Battle 5-Pack Special Attack Bruiser Dragonoids Hammerhead Nillious; Customizable Spinning Action Figures Kids Toys for Boys and Girls 6 and up
- Price
- £21.06
- Rating
- 4.6/5
- Reviews
- 652
- Age
- 3y ago

BAKUGAN terPack S1 - StarterPk 1 Styles Vary
- Price
- £10.65
- Rating
- 4.5/5
- Reviews
- 425
- Age
- 3y ago

BAKUGAN Special Attack Ventri Spinning Collectible Customisable Action Figure and Trading Cards Kids Toys for Boys and Girls 6 and up
- Price
- £5.34
- Rating
- 4.6/5
- Reviews
- 176
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 falling
Sellers
90
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
43%
Top 20: 92%
Open market
0%
- BAKUGAN82%
- Yosuny13%
- Spin Master3%
- BananMelonBM1%
- Open — no brand owns it (0%)
Demand
Bakugan search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.3×
Search terms
Top Bakugan search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- bakugan116K/yr
- bakugan balls14K/yr
- bakugan toys21K/yr
- bakugan battle brawlers7K/yr
- bakugan dragonoid4K/yr
- bakugan starter pack3K/yr
Reviews and returns
What reviews say buyers love and hate about Bakugan
We read the reviews and the return reasons for every product selling here.
“False advertisements”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bakugan questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









