Baby Yoda Plush
a small market ($22K/yr) — Baby Yoda Plush doesn't clear our bar today.
Flapen Score
Is Baby Yoda Plush profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Baby Yoda Plush is a £22K/yr Amazon United Kingdom market (43K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in May–Jun–Dec. Verdict: Skip it — 47/100.
Baby Yoda Plush: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +72.1% over the last 90 days and 3.3% of searches end in a purchase.
£22K
revenue / yr
Who owns the niche?
The top 5 brands hold 90% of demand, so 10% of the market is open.
10%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 21 products
Top Baby Yoda Plush products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Star Wars 12 Inch Mandalorian Soft Toy Baby Yoda Plush Grogu The Child (MANDALORIAN)
- Price
- £11.48
- Rating
- 4.6/5
- Reviews
- 131
- Age
- 4y ago
Disney Store Official Grogu Mini Soft Plush Star Wars: The Mandalorian 20cm Soft Toy Plush Baby Yoda Character
- Price
- £13.61
- Rating
- 4.3/5
- Reviews
- 51
- Age
- 10mo ago
Star Wars The Bounty Collection The Child Hideaway Hover-Pram Plush 3-in-1 The Mandalorian Toy Toys for Kids Ages 4 and Up
- Price
- £9.07
- Rating
- 4.8/5
- Reviews
- 46,156
- Age
- 5y ago
THE MANDALORIAN: THE CHILD 25CM SOFT TOY
- Price
- £14.09
- Rating
- 4.8/5
- Reviews
- 5,599
- Age
- 6y ago
Disney Store Official Grogu Magnetic Shoulder Plush 5 Star Wars The Mandalorian Companion Toy with Sounds
- Price
- £17.83
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 4mo ago
Trending
90-day click momentum
Squishmallows Original Star Wars 12-Inch Mandalorian + 3.5-Inch Grogu Plush
- Price
- £22.76
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 4mo ago
Disney Store Official Grogu Magnetic Shoulder Plush 5 Star Wars The Mandalorian Companion Toy with Sounds
- Price
- £17.83
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 4mo ago
Star Wars The Mandalorian Grogu Plush Toy Baby Yoda Soft Toy Cute Cuddly Gift for Kids Boys Girls & Collectors
- Price
- £15.69
- Rating
- 4.2/5
- Reviews
- 48
- Age
- 3y ago
Star Wars Grogu 16.5-cm Action Figure The Mandalorian & Grogu Toys for Boys & Girls Ages 4+
- Price
- £17.02
- Rating
- 4.8/5
- Reviews
- 146
- Age
- 7mo ago
Disney Stitch Slippers Kids - 3D Fluffy Baby Yoda Children Warm Slippers Size 11-2 Non-Slip House Shoes Gifts for Kids (Green Baby Yoda 12.5/13 UK)
- Price
- £12.10
- Rating
- 4.4/5
- Reviews
- 219
- Age
- 3y ago
Newest
by launch dateSquishmallows Original Star Wars 12-Inch Mandalorian + 3.5-Inch Grogu Plush
- Price
- £22.76
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 4mo ago
Disney Store Official Grogu Magnetic Shoulder Plush 5 Star Wars The Mandalorian Companion Toy with Sounds
- Price
- £17.83
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 4mo ago
Furby Furblets STAR WARS Grogu Collectible Electronic Plush Toy Officially Licensed
- Price
- £11.54
- Rating
- 4.7/5
- Reviews
- 249
- Age
- 5mo ago
Star Wars Grogu 16.5-cm Action Figure The Mandalorian & Grogu Toys for Boys & Girls Ages 4+
- Price
- £17.02
- Rating
- 4.8/5
- Reviews
- 146
- Age
- 7mo ago
Disney Store Official Grogu Mini Soft Plush Star Wars: The Mandalorian 20cm Soft Toy Plush Baby Yoda Character
- Price
- £13.61
- Rating
- 4.3/5
- Reviews
- 51
- Age
- 10mo ago
Competition: brands, sellers & click share
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.
Brands
10 rising
Sellers
152
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
53%
Top 20: 100%
Open market
7%
- Star Wars35%
- Disney Store27%
- Simba14%
- Mattel10%
- TY4%
- Funko3%
- Open — no brand owns it (4 brands, 7%)
Baby Yoda Plush demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: May, Jun, Dec · busiest ÷ quietest = 3.2×
Top Baby Yoda Plush search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- grogu plush21K/yr
- baby yoda plush9K/yr
- grogu teddy4K/yr
- baby yoda teddy5K/yr
- yoda plush2K/yr
- yoda teddy2K/yr
- baby yoda soft toy573/yr
What reviews say buyers love and hate about Baby Yoda Plush
What buyers mention most, as a share of all reviews.
What buyers love
81% of reviews“Good value for money”
“Excellent quality soft blanket perfect for snuggling in with on a winter evening”
“A really good size”
“I liked that it is officially licensed, which gives a bit more confidence in the quality and authenticity”
“So much fun”
What buyers complain about
74% of reviews“A lot bigger then I thought my ten year is going to love this thank you so much”
“But there was a leak so I had to change batteries”
“Over priced there are better ones”
“This was a gift and so not ideal”
“It doesnt have a ton of features”
Baby Yoda Plush return rate & reasons
Why buyers send it back, as a share of all return requests.
0.6%
Return rate
43%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Baby Yoda Plush questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
