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20

yamaha p45

Skip it

Soft demand (-53.1% this quarter) — this niche doesn't clear our bar today.

Market size 13Growth 0Conversion 11Competition 11Returns 62Price range 24Avg price 46Brand share 0Review moat 55Quality gap 24

Returns

Good2.5%

return rate — above 5% kills the launch gate

Review moat

Good1,308.3

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay£201.23

avg listing price — sweet spot $15–$100

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Price range

Bad£8.46–£366.05

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad£54K

£54K/yr · 29K searches

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Competition

Bad87%

top-5 click share — a locked-up shelf

Growth

Bad-53.1%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, yamaha p45 is a £54K/yr Amazon United Kingdom market (29K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 20/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

yamaha p45 market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
£50K–£101K
units × avg price
Conversion rate
0.9%
Avg BSR
#9
Page quality
0%
Prime
90%
Sponsored
80%
Out of stock
1.9%
Avg brand age
42 months
Avg seller age
216 days

Competition & brand share

The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 rising

Sellers

16

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

87%

Top 20: 100%

Open market

0%

  • Yamaha79%
  • ROLAND11%
  • Casio7%
  • BEATBIT2%
  • STRICH2%

Demand & seasonality

Weekly Amazon search volume, last 89 weeks — -53.1% search growth over the last 90 days.
2K2KHoliday '24Spike '25Prime Day '25Black Friday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 5.3×

Top yamaha p45 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£5K20%£11K30%£16K40%£21K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

What buyers say about yamaha p45

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall28%

“Good quality product”

Audio Quality18%

“good sound quality”

Value For Money14%

“Excellent for the price - many features”

Size-Overall8%

“the size is perfect for me”

Ease Of Use6%

“Easy to operate”

Advertised Vs Actual Product6%

“As described”

Touch/Button Controls3%

“Great sounds and touch”

Weight Light3%

“so much lighter than expected”

Durability3%

“seems durable enough”

Weight Heavy2%

“The keyboard is not too heavy”

What buyers complain about

Durability17%

“broken”

Functionality-Overall17%

“didn't ring the doorbell”

Advertised Vs Actual Product13%

“just one minor misleading on the Amazon's product description for the headphone size - it should be 6.35mm rather than 3.5mm”

Value For Money8%

“Waste of Money”

Size-Overall6%

“It's way too long for a 61 note keyboard”

Weight Heavy4%

“didnt realise how much heavier”

Audio Volume4%

“The speaker could be a bit louder”

Audio Quality3%

“I was not impressed with the piano sound”

Portability2%

“although its weight makes it less portable”

Top return reasons

Size-Overall24%
Audio Quality20%
Functionality-Overall8%
Compatibility-Overall7%
Quality-Overall7%
Defective Material/Parts6%
Advertised Vs Actual Product5%
Touch/Button Controls4%
Value For Money4%
Weight Heavy3%

Common questions

Is yamaha p45 profitable to sell on Amazon United Kingdom?
The niche generates £54K/yr across 10 tracked products. 90-day search growth is -53.1%. Flapen's verdict: Skip it (20/100).
How competitive is the yamaha p45 niche?
5 brands and 16 sellers compete. The top 5 products take 87% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in yamaha p45?
Top complaints mined from reviews: Durability, Functionality-Overall, Advertised Vs Actual Product. The return rate is 2.5%.
When does demand for yamaha p45 peak?
Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 5.3× the quietest.
What does it cost to enter the yamaha p45 niche?
Listings span £8.46–£366.05; the average listing price is £201.23 (sweet spot $15–$100). The average incumbent carries 1,308 reviews — the moat a new listing must climb.