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Singing Bowl

Fail

Demand is soft, at -16.4% this quarter, so Singing Bowl is a Fail.

Flapen Score
43
43 / 100
Ranks 91 of 171 Musical Instruments & DJ niches · −1 vs the category median of 44
Market size
£191K/yr183K searches / yr
90-day growth
-16.4%search demand this quarter
Competition
56%top-5 click share · 19 brands · 24 sellers

Flapen Score

Singing Bowl against its category

The dotted line is the Musical Instruments & DJ average. Past it, Singing Bowl is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Singing Bowl market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Singing Bowl 183K times last year and spent an estimated £191K. The top 5 brands take 72% of clicks. Demand peaks in Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

2.1% of searches ended in a purchase last week.

Shoppers searched for this 183K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -16.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £191K a year.

Searches, last 12 months
183K
Growth, 90 days vs prior 90
-16.4%
Conversion, latest week
2.1%
Market size, estimated
£191Ka year
Peak month
December2.3× the quietest month
Top search term
singing bowl67K searches a year

02 · Price

A sale here is worth £49.07.

Listings sell for £49.07 on average, from £6.25 to £316.31. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £49.07 that is £5K to £12K a year per listing.

Average price
£49.07inside the $15 to $100 sweet spot
Price range
£6.25–£316.31
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£5K–£12K
Returns
2.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #24 within Musical Instruments & DJ. It carries 3,395 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
92%
Out of stock, average day
8.3%
Average rank
#24in Musical Instruments & DJ
Average rating
4.38 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,395per listing
Listings tracked
26

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Singing Bowl products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

£0£19K£38K£57K£77K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 falling

Sellers

24

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

56%

Top 20: 93%

Open market

24%

  • Silent Mind35%
  • HIMALAYAN BAZAAR15%
  • OZCHIN9%
  • REGIS7%
  • SWTHM6%
  • CVNC4%

Demand

Singing Bowl search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KHoliday '24Holiday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.3×

Search terms

Top Singing Bowl search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • singing bowl67K/yr
  • tibetan singing bowls34K/yr
  • singing bowls21K/yr
  • sound bowl20K/yr
  • sound bath12K/yr
  • sound bowls healing set6K/yr
  • singing bowl set7K/yr
  • sound bowls5K/yr
  • tibetan singing bowl5K/yr
  • sound bath bowls3K/yr

Reviews and returns

What reviews say buyers love and hate about Singing Bowl

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall35%−0.03

Brown mark questionable quality

Needs better Quality control

it means the quality is not good

Functionality-Overall20%−0.09

it makes no difference so the issue must be the bowl

it simply doesnt work

Size-Overall15%−0.03

Very small

Smaller than I expected

way smaller than I expected

Thickness10%−0.05

Too thick

Noise Level5%−0.02

Small and doesn't make the soothing sound when using the stick no what I expected

Love

Audio Quality34%+2.88

Great sound

Clear sound

Beautiful sound

Quality-Overall27%−0.03

Beautifully made

Good quality singing bowls

Great quality

Value For Money15%+0.68

Amazing value

Great for the money

Worth every penny

Ease Of Use4%+0.34

easy to use

easy to play

I really love that it's very handy

Size-Overall3%−0.03

Perfect Size

Fits nicely in the palm of my hand and does calm the dog so she lies down and quiets

I do have small hands so the size is perfect

Return

2.7% Return rate 36% Fixable by listing

Size-Overall24%▆▅▆▂█▄

Very small

Smaller than I expected

way smaller than I expected

Audio Quality19%▄▃▅█▂▆
Functionality-Overall17%█▆▃█▅▄

it makes no difference so the issue must be the bowl

it simply doesnt work

Advertised Vs Actual Product8%▁▃▁▁▇█
Quality-Overall6%█▂▃▄▅▂

Brown mark questionable quality

Needs better Quality control

it means the quality is not good

FAQ

Common Singing Bowl questions

Answered from the same tracked data.