- Flapen Score
- 32 / 100Ranks 153 of 171 Musical Instruments & DJ niches · −12 vs the category median of 4432
- Market size
- £228K/yr383K searches / yr
- 90-day growth
- -20.0%search demand this quarter
- Competition
- 60%top-5 click share · 7 brands · 35 sellers
Flapen Score
Midi Keyboard against its category
The dotted line is the Musical Instruments & DJ average. Past it, Midi Keyboard is stronger. Inside it, weaker.
Market
The Midi Keyboard market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Midi Keyboard 383K times last year and spent an estimated £228K. The top 5 brands take 96% of clicks. Demand peaks in Nov–Dec. Flapen scores it 32 out of 100, a Fail.
01 · Demand
0.9% of searches ended in a purchase last week.
Shoppers searched for this 383K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -20.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £228K a year.
- Searches, last 12 months
- 383K
- Growth, 90 days vs prior 90
- -20.0%
- Conversion, latest week
- 0.9%
- Market size, estimated
- £228Ka year
- Peak month
- December2.3× the quietest month
- Top search term
- midi keyboard163K searches a year
02 · Price
A sale here is worth £67.54.
Listings sell for £67.54 on average, from £24.26 to £274.63. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £67.54 that is £7K to £17K a year per listing.
- Average price
- £67.54inside the $15 to $100 sweet spot
- Price range
- £24.26–£274.63
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £7K–£17K
- Returns
- 4.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
64% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #13 within Musical Instruments & DJ. It carries 6,827 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 64%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #13in Musical Instruments & DJ
- Average rating
- 4.45 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 6,827per listing
- Listings tracked
- 22
04 · Newcomers
Amazon counts 2 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Midi Keyboard products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Akai Professional MPK Mini MK3 - 25 Key USB MIDI Keyboard Controller with 8 Backlit Drum Pads 8 Knobs and Music Production Software and Native Instruments Sound Package (NKS Integration)
- Price
- £57.00
- Rating
- 4.6/5
- Reviews
- 30,589
- Age
- 5y ago

M-AUDIO Keystation Mini 32 MK3 USB MIDI Keyboard Controller with 32 Velocity Sensitive Mini Keys and Recording Software Included
- Price
- £29.70
- Rating
- 4.4/5
- Reviews
- 11,553
- Age
- 8y ago

Akai Professional LPK25 - USB MIDI Keyboard Controller with 25 Velocity Sensitive Mini Keys Arpeggiator and Music Production Software Included
- Price
- £31.74
- Rating
- 4.7/5
- Reviews
- 1,066
- Age
- 3y ago

M-AUDIO Keystation 49 MK3 - Synth Action 49 Key USB MIDI Keyboard Controller with Assignable Controls Pitch and Mod Wheels and Software Included
- Price
- £61.25
- Rating
- 4.4/5
- Reviews
- 11,553
- Age
- 7y ago

Akai Professional MPK Mini Plus - USB MIDI Keyboard Controller with 37 Mini Keys 8 MPC Pads Sequencer MIDI/CV/Gate I/O Music Production Software and Native Instruments Sound Package
- Price
- £102.44
- Rating
- 4.6/5
- Reviews
- 2,122
- Age
- 3y ago
Trending
90-day click momentum
Akai Professional MPC Sample Standalone Portable Sampler Sequencer and Effects Processor with Rechargeable Battery USB-C Built-in Speaker and Microphone
- Price
- £274.63
- Rating
- 4.7/5
- Reviews
- 334
- Age
- 4mo ago

M-VAVE 25 Keys 8 Backlit Drum Pads MIDI Keyboard Professional Beat Maker and Keytar for Keyboard Music Production Builtin Battery Wireless Connect Black
- Price
- £47.77
- Rating
- 4.3/5
- Reviews
- 147
- Age
- 1y ago

M-AUDIO Keystation 61 MK3 - Synth Action 61 Key USB MIDI Keyboard Controller with Assignable Controls Pitch and Mod Wheels and Software Included
- Price
- £89.43
- Rating
- 4.4/5
- Reviews
- 11,553
- Age
- 7y ago

M-VAVE 25 Keys Mini Keyboard Professional Beat Maker and Keytar for Keyboard Music Production Builtin Battery Wireless Connect Black
- Price
- £32.49
- Rating
- 4.3/5
- Reviews
- 147
- Age
- 1y ago

Akai Professional MPK Mini MK3 - 25 Key USB MIDI Keyboard Controller with 8 Backlit Drum Pads 8 Knobs and Music Production Software and Native Instruments Sound Package (NKS Integration) Black
- Price
- £57.72
- Rating
- 4.6/5
- Reviews
- 30,589
- Age
- 5y ago
Newest
by launch date
Akai Professional MPC Sample Standalone Portable Sampler Sequencer and Effects Processor with Rechargeable Battery USB-C Built-in Speaker and Microphone
- Price
- £274.63
- Rating
- 4.7/5
- Reviews
- 334
- Age
- 4mo ago

Akai Professional MPK Mini IV USB-C MIDI Keyboard Controller for Beginners and Producers - MPC Drum Pads 360 Knobs Pitch and Mod Wheels Production Software Native Instruments Sound Package Grey
- Price
- £76.94
- Rating
- 4.4/5
- Reviews
- 746
- Age
- 9mo ago

M-VAVE 25 Keys 8 Backlit Drum Pads MIDI Keyboard Professional Beat Maker and Keytar for Keyboard Music Production Builtin Battery Wireless Connect Black
- Price
- £47.77
- Rating
- 4.3/5
- Reviews
- 147
- Age
- 1y ago

M-VAVE 25 Keys Mini Keyboard Professional Beat Maker and Keytar for Keyboard Music Production Builtin Battery Wireless Connect Black
- Price
- £32.49
- Rating
- 4.3/5
- Reviews
- 147
- Age
- 1y ago

Novation Launchkey Mini 25 MK4 USB MIDI Keyboard Controller
- Price
- £73.16
- Rating
- 4.5/5
- Reviews
- 236
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 rising
Sellers
35
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
60%
Top 20: 98%
Open market
2%
- Akai Professional57%
- M-AUDIO29%
- RockJam4%
- M-VAVE3%
- Arturia3%
- Novation2%
- Open — no brand owns it (1 brand, 2%)
Demand
Midi Keyboard search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.3×
Search terms
Top Midi Keyboard search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- midi keyboard163K/yr
- midi controller78K/yr
- akai30K/yr
- midi21K/yr
- akai mpk mini mk322K/yr
- akai mpk mini10K/yr
- midi controller keyboard8K/yr
- midi keyboard 32 keys3K/yr
- midi keyboard 49 keys6K/yr
- mini midi keyboard6K/yr
Reviews and returns
What reviews say buyers love and hate about Midi Keyboard
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Absolute garbage
Disappointing Hardware Quality. Confirmed by Akai/InMusic
It's not the best in the world
Needs better cubase integration
Does not work with Fl Studio 25 properly
small keyboard extensible by octave keys
The keys are small, as expected
The keys are smaller than full size
couldn,t get online sounds
there is a significant dead zone where the audio stays silent
Cant even reset to factory
Love
Great value & decent quality controller
Excellent product
well made
Great value
Great value for money
Very good for the money
I like the portability
Light and portable
Very portable and has its own speaker
Great sound, sizeable for any surface
Portability and built-in speaker
the sound from this little machine is good
easy to use
Easy to get started straight away
It is very user friendly
Return
4.3% Return rate 15% Fixable by listing
Needs better cubase integration
Does not work with Fl Studio 25 properly
Cant even reset to factory
small keyboard extensible by octave keys
The keys are small, as expected
The keys are smaller than full size
Ok, Bluetooth/phone connection poor
which can cause occasional connection issues
However, after just under 2 months the USB connection on the device snapped
Absolute garbage
Disappointing Hardware Quality. Confirmed by Akai/InMusic
It's not the best in the world
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Midi Keyboard questions
Answered from the same tracked data.









