- Flapen Score
- 37 / 100Ranks 132 of 171 Musical Instruments & DJ niches · −7 vs the category median of 4437
- Market size
- £136K/yr83K searches / yr
- 90-day growth
- -28.9%search demand this quarter
- Competition
- 71%top-5 click share · 7 brands · 33 sellers
Flapen Score
Irig against its category
The dotted line is the Musical Instruments & DJ average. Past it, Irig is stronger. Inside it, weaker.
Market
The Irig market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Irig 83K times last year and spent an estimated £136K. The top 5 brands take 97% of clicks. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 3.6% of those searches ended in a purchase.
Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -28.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £136K a year.
- Searches, last 12 months
- 83K
- Growth, 90 days vs prior 90
- -28.9%
- Conversion, latest week
- 3.6%
- Market size, estimated
- £136Ka year
- Top search term
- irig41K searches a year
02 · Price
A sale here is worth £46.20.
Listings sell for £46.20 on average, from £3.67 to £123.31. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At £46.20 that is £5K to £12K a year per listing.
- Average price
- £46.20inside the $15 to $100 sweet spot
- Price range
- £3.67–£123.31
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £5K–£12K
- Returns
- 5.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
25% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.3% of listings are out of stock. The average listing ranks #37 within Musical Instruments & DJ. It carries 1,954 reviews at 4.14 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 25%
- Prime listings
- 100%
- Out of stock, average day
- 9.3%
- Average rank
- #37in Musical Instruments & DJ
- Average rating
- 4.14 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,954per listing
- Listings tracked
- 16
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Irig products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
IK Multimedia iRig 2 Mobile Guitar Interface Black
- Price
- £34.87
- Rating
- 4.3/5
- Reviews
- 11,562
- Age
- 11y ago

IK Multimedia iRig USB Guitar USB-C Audio Interface for Mac and PC - High Resolution Audio Transmission AMP Output with Two FX/Thru Modes Input Gain Controller Includes IK App and Software Package
- Price
- £50.91
- Rating
- 4.4/5
- Reviews
- 477
- Age
- 2y ago

IK Multimedia iRig Stream Pro
- Price
- £122.43
- Rating
- 4.1/5
- Reviews
- 2,836
- Age
- 4y ago

IK Multimedia iRig Stream | Streaming audio interface for iPhone iPad and Mac/PC
- Price
- £70.67
- Rating
- 4.1/5
- Reviews
- 2,836
- Age
- 6y ago

Guitar Interface I-Rig Converter Replacement Guitar for Phone Guitar Audio Interface Phone Tuner Lightweight Audio Adapter for iPhone iPad and Android Smartphones and Tablets Practical Processed
- Price
- £3.67
- Rating
- 3.6/5
- Reviews
- 37
- Age
- 2y ago
Trending
estimated 90-day click momentum
Black Guitar Effects Interface Compatible with iOS Guitar Effects Interface Converter Link - Multimedia Guitar Playing Anytime Anywhere Recording and Computer
- Price
- £5.24
- Rating
- 4.5/5
- Reviews
- 7
- Age
- 2y ago

IK Multimedia iRig 2 Mobile Guitar Interface Black
- Price
- £34.87
- Rating
- 4.3/5
- Reviews
- 11,562
- Age
- 11y ago

Guitar Interface I-Rig Converter Replacement Guitar for Phone Guitar Audio Interface Phone Tuner Lightweight Audio Adapter for iPhone iPad and Android Smartphones and Tablets Practical Processed
- Price
- £3.67
- Rating
- 3.6/5
- Reviews
- 37
- Age
- 2y ago

IK Multimedia iRig Stream Pro
- Price
- £122.43
- Rating
- 4.1/5
- Reviews
- 2,836
- Age
- 4y ago

2 Pcs Guitar Interface I-Rig Converter Replacement Guitar for Phone Guitar Audio Interface Phone Tuner Lightweight Audio Adapter for iPhone iPad and Android Smartphones and Tablets Practical Processe
- Price
- £5.17
- Rating
- 4.5/5
- Reviews
- 3
- Age
- 2y ago
Newest
by launch date
KYXAIN Guitar Audio Interface Pocket Internal Recording Sound Card with Type-C & Lightning for Live Streaming by iPad iPhone Android PC Plug and Laptop Plug & Play
- Price
- £24.91
- Rating
- 4.2/5
- Reviews
- 225
- Age
- 2y ago

2 Pcs Guitar Interface I-Rig Converter Replacement Guitar for Phone Guitar Audio Interface Phone Tuner Lightweight Audio Adapter for iPhone iPad and Android Smartphones and Tablets Practical Processe
- Price
- £5.17
- Rating
- 4.5/5
- Reviews
- 3
- Age
- 2y ago

Guitar Interface I-Rig Converter Replacement Guitar for Phone Guitar Audio Interface Phone Tuner Lightweight Audio Adapter for iPhone iPad and Android Smartphones and Tablets Practical Processed
- Price
- £3.67
- Rating
- 3.6/5
- Reviews
- 37
- Age
- 2y ago

Black Guitar Effects Interface Compatible with iOS Guitar Effects Interface Converter Link - Multimedia Guitar Playing Anytime Anywhere Recording and Computer
- Price
- £5.24
- Rating
- 4.5/5
- Reviews
- 7
- Age
- 2y ago

IK Multimedia iRig USB Guitar USB-C Audio Interface for Mac and PC - High Resolution Audio Transmission AMP Output with Two FX/Thru Modes Input Gain Controller Includes IK App and Software Package
- Price
- £50.91
- Rating
- 4.4/5
- Reviews
- 477
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 71% of clicks. A locked shelf that new listings rarely crack.
Brands
7 flat
Sellers
33
Est. top-5 brand share
97%
Top 20: 100%
Est. top-5 click share
71%
Top 20: 100%
Open market
1%
- IK Multimedia81%
- Jowxsx7%
- KJLM4%
- M-AUDIO2%
- Enyolidimk2%
- KYXAIN2%
- Open — no brand owns it (1 brand, 1%)
Demand
Irig search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb · busiest ÷ quietest = 1.9× · 6 of 12 months tracked
Search terms
Top Irig search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- irig41K/yr
- irig stream15K/yr
- irig 216K/yr
- i rig4K/yr
- irig stream pro4K/yr
- irig pro3K/yr
Reviews and returns
What reviews say buyers love and hate about Irig
We read the reviews and the return reasons for every product selling here.
“its a cheap feeling product”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Irig questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









