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Guitar String Winder

Fail

Demand is soft, at -21.3% this quarter, so Guitar String Winder is a Fail.

Flapen Score
40
40 / 100
Ranks 110 of 171 Musical Instruments & DJ niches · −4 vs the category median of 44
Market size
£72K/yr44K searches / yr
90-day growth
-21.3%search demand this quarter
Competition
74%top-5 click share · 8 brands · 33 sellers

Flapen Score

Guitar String Winder against its category

The dotted line is the Musical Instruments & DJ average. Past it, Guitar String Winder is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Guitar String Winder market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Guitar String Winder 44K times last year and spent an estimated £72K. The top 5 brands take 87% of clicks. Demand peaks in Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

21.2% of searches ended in a purchase last week.

Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 21.2% of those searches ended in a purchase. Searches in the last 90 days moved -21.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £72K a year.

Searches, last 12 months
44K
Growth, 90 days vs prior 90
-21.3%
Conversion, latest week
21.2%
Market size, estimated
£72Ka year
Peak month
December1.6× the quietest month
Top search term
guitar string winder22K searches a year

02 · Price

A sale here is worth £7.68.

Listings sell for £7.68 on average, from £2.78 to £22.78. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £7.68 that is £2K to £4K a year per listing.

Average price
£7.68under the $15 to $100 sweet spot
Price range
£2.78–£22.78
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
£2K–£4K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

45% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #8 within Musical Instruments & DJ. It carries 6,381 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
45%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#8in Musical Instruments & DJ
Average rating
4.44 starsAmazon United Kingdom average 4.36 stars
Average reviews
6,381per listing
Listings tracked
11

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Guitar String Winder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

£0£7K£14K£22K£29K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

33

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

5%

  • XIELBIS36%
  • Ernie Ball21%
  • D'Addario12%
  • CC CAIHONG10%
  • igadgitz Xtra7%
  • YIXINHE7%
  • Open — no brand owns it (2 brands, 5%)

Demand

Guitar String Winder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KHoliday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.6×

Search terms

Top Guitar String Winder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • guitar string winder22K/yr
  • string winder12K/yr
  • guitar winder4K/yr
  • guitar string winder tool3K/yr
  • string winder acoustic guitar3K/yr

Reviews and returns

What reviews say buyers love and hate about Guitar String Winder

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability18%−0.13

it broke very quick

Breaks into two pieces

string cutter broke on first use

Quality-Overall17%−0.01

just looked cheap which is a shame as it was a present

Cheap to buy so cheap quality

Not very good

Bass14%−0.11

Guitar only not bass

Caution if cutting bass strings

Ok for guitars bad for bass

Tune Retention14%−0.18

Poor quality to use for tuning

the clip for the strings isnt sharp so it doesnt cut through guitar strings well at all

Value For Money5%+0.59

pricey

Love

Strap/String Quality18%+0.13

Good quality strings

Clips strings with ease

Work incredibly well cut strings with ease

Ease Of Use17%+2.31

easy to use

makes life easier

Very handy piece of kit

Value For Money17%+0.59

Good for the price

Good budget option

Excellent value

Quality-Overall12%−0.01

Great quality little tool

Great product

Good quality and value

Tune Retention9%−0.18

Guitar tuning peg winder

This is brilliant takes away the peg tuning pain

had no issues it sliding off the tuner whilst turning

Return

0.2% Return rate 39% Fixable by listing

Size-Overall31%▁▁▅▁▅█

The rivet was a little loose so I would only give a 4 out of five for it

Quality-Overall16%▁█▁▆▅▁

just looked cheap which is a shame as it was a present

Cheap to buy so cheap quality

Not very good

Tune Retention13%▁█▁▁▁▁

Poor quality to use for tuning

the clip for the strings isnt sharp so it doesnt cut through guitar strings well at all

Advertised Vs Actual Product9%▁▁▁█▆▁
Compatibility-Overall9%▁▁▁▁█▁

FAQ

Common Guitar String Winder questions

Answered from the same tracked data.