Drum Machine
FailBuyers convert on only 0.3% of searches, so Drum Machine is a Fail.
- Flapen Score
- 33 / 100Ranks 148 of 171 Musical Instruments & DJ niches · −11 vs the category median of 4433
- Market size
- £22K/yr62K searches / yr
- 90-day growth
- -21.0%search demand this quarter
- Competition
- 56%top-5 click share · 10 brands · 22 sellers
Flapen Score
Drum Machine against its category
The dotted line is the Musical Instruments & DJ average. Past it, Drum Machine is stronger. Inside it, weaker.
Market
The Drum Machine market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Drum Machine 62K times last year and spent an estimated £22K. The top 5 brands take 81% of clicks. Demand peaks in Nov–Dec. Flapen scores it 33 out of 100, a Fail.
01 · Demand
0.3% of searches ended in a purchase last week.
Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -21.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £22K a year.
- Searches, last 12 months
- 62K
- Growth, 90 days vs prior 90
- -21.0%
- Conversion, latest week
- 0.3%
- Market size, estimated
- £22Ka year
- Peak month
- December2.7× the quietest month
- Top search term
- drum machine61K searches a year
02 · Price
A sale here is worth £113.43.
Listings sell for £113.43 on average, from £29.33 to £469.08. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £113.43 that is £0 to £11K a year per listing.
- Average price
- £113.43above the $15 to $100 sweet spot
- Price range
- £29.33–£469.08
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£11K
- Returns
- 4.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
42% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #14 within Musical Instruments & DJ. It carries 786 reviews at 4.32 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 42%
- Prime listings
- 95%
- Out of stock, average day
- 4.4%
- Average rank
- #14in Musical Instruments & DJ
- Average rating
- 4.32 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 786per listing
- Listings tracked
- 19
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Drum Machine products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Behringer RD-78 Classic Analog Drum Machine with 15 Drum Sounds 34 Rhythm Presets 16-Step Sequencer for Music Production and Live Performance
- Price
- £106.18
- Rating
- 4.5/5
- Reviews
- 44
- Age
- 1y ago

Alesis SR-16 - Studio-Grade Standalone Classic Drum Machine with On-Board 200+ Sound Library Performance Driven I/O and In-Built Effects Black
- Price
- £93.65
- Rating
- 4.5/5
- Reviews
- 327
- Age
- 16y ago

Akai Professional MPD218 - USB MIDI Pad Controller and Drum Machine with MPC Pads Assignable Knobs Note Repeat and Full Level Buttons Production Software
- Price
- £58.92
- Rating
- 4.4/5
- Reviews
- 5,753
- Age
- 11y ago

Korg - volca Beats - Analogue Rhythm Drum Machine Synthesizer
- Price
- £94.92
- Rating
- 4.5/5
- Reviews
- 915
- Age
- 13y ago

FLAMMA FF02 Drum Machine Guitar Pedal - 121 Drum Grooves 11 Music Genres Tap Tempo Customizable Rhythms Stereo I/O for Live & Studio Use
- Price
- £52.15
- Rating
- 3.6/5
- Reviews
- 98
- Age
- 1y ago
Trending
90-day click momentum
Akai Professional MPC Sample Standalone Portable Sampler Sequencer and Effects Processor with Rechargeable Battery USB-C Built-in Speaker and Microphone
- Price
- £274.63
- Rating
- 4.7/5
- Reviews
- 334
- Age
- 4mo ago

ROLAND TR-08 Rhythm Composer Drum Machine Multicolor TR-08
- Price
- £278.98
- Rating
- 4.3/5
- Reviews
- 88
- Age
- 8y ago

Behringer RD-78 Classic Analog Drum Machine with 15 Drum Sounds 34 Rhythm Presets 16-Step Sequencer for Music Production and Live Performance
- Price
- £106.18
- Rating
- 4.5/5
- Reviews
- 44
- Age
- 1y ago

Behringer RD-6-AM Analog Drum Machine and Mini Synthesizer with 8 Classic Sounds 16-Step Sequencer Distortion Effects and USB MIDI for Electronic Drums and Beat Box Instrument Creators
- Price
- £81.06
- Rating
- 4.5/5
- Reviews
- 846
- Age
- 5y ago

Korg KR-11 - Compact Rhythm Box Drum Machine
- Price
- £95.16
- Rating
- 4.1/5
- Reviews
- 97
- Age
- 2y ago
Newest
by launch date
Akai Professional MPC Sample Standalone Portable Sampler Sequencer and Effects Processor with Rechargeable Battery USB-C Built-in Speaker and Microphone
- Price
- £274.63
- Rating
- 4.7/5
- Reviews
- 334
- Age
- 4mo ago

Donner MIDI Controller Pad Beat Maker Machine Portable Drum Machine with 16 Beat Pads Note Repeat and Music Production Software Mini USB MIDI Controller with 40 Courses STARRYPAD MINI
- Price
- £34.43
- Rating
- 3.1/5
- Reviews
- 117
- Age
- 1y ago

FLAMMA FF02 Drum Machine Guitar Pedal - 121 Drum Grooves 11 Music Genres Tap Tempo Customizable Rhythms Stereo I/O for Live & Studio Use
- Price
- £52.15
- Rating
- 3.6/5
- Reviews
- 98
- Age
- 1y ago

Behringer RD-78 Classic Analog Drum Machine with 15 Drum Sounds 34 Rhythm Presets 16-Step Sequencer for Music Production and Live Performance
- Price
- £106.18
- Rating
- 4.5/5
- Reviews
- 44
- Age
- 1y ago

Korg KR-11 - Compact Rhythm Box Drum Machine
- Price
- £95.16
- Rating
- 4.1/5
- Reviews
- 97
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
22
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
56%
Top 20: 100%
Open market
11%
- Behringer28%
- Akai Professional18%
- KORG14%
- Alesis12%
- Donner9%
- FLAMMA8%
- Open — no brand owns it (4 brands, 11%)
Demand
Drum Machine search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.7×
Reviews and returns
What reviews say buyers love and hate about Drum Machine
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
then garbles and slows down the main pattern for a few seconds, like the CPU can't cope
Not working properly
It did not work did not turn on totally useless
Disappointing Hardware Quality. Confirmed by Akai/InMusic
because both of the units Ive received have been below the standard Id expect
My only niggle is that it doesn't stay on the selected loop when you switch off
this didnt work with either ableton or mic beats so we bought a windows pc
Waste of money
Love
Excellent product
well made
Incredible piece of kit
well worth it
Great value for money
Amazing for the money
Easy to use
It is very user friendly
Easy to use lights up well
Sound quality is nice
I can confidently say its one of the most enjoyable music-making gadgets Ive bought in a long time
Nice sounds ideal for my music studio
Portable beatmaking beast
I like the portability
Light and portable
Return
4.1% Return rate 0% Fixable by listing
then garbles and slows down the main pattern for a few seconds, like the CPU can't cope
Not working properly
It did not work did not turn on totally useless
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Drum Machine questions
Answered from the same tracked data.









