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Twin Tub Washing Machines

Fail

Shoppers spend only $28K a year here, so Twin Tub Washing Machines is a Fail.

Flapen Score
45
45 / 100
Ranks 35 of 75 Large Appliances niches · on the category median
Market size
£28K/yr51K searches / yr
90-day growth
+17.1%search demand this quarter
Competition
64%top-5 click share · 10 brands · 23 sellers

Flapen Score

Twin Tub Washing Machines against its category

The dotted line is the Large Appliances average. Past it, Twin Tub Washing Machines is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Twin Tub Washing Machines market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Twin Tub Washing Machines 51K times last year and spent an estimated £28K. The top 5 brands take 85% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

0.5% of searches ended in a purchase last week.

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +17.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £28K a year.

Searches, last 12 months
51K
Growth, 90 days vs prior 90
+17.1%
Conversion, latest week
0.5%
Market size, estimated
£28Ka year
Top search term
twin tub washing machines28K searches a year

02 · Price

A sale here is worth £106.35.

Listings sell for £106.35 on average, from £74.48 to £155.45. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £106.35 that is £0 to £11K a year per listing.

Average price
£106.35above the $15 to $100 sweet spot
Price range
£74.48–£155.45
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
£0–£11K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 22% ship with Prime. On an average day, 33.4% of listings are out of stock. The average listing ranks #119 within Large Appliances. It carries 155 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
22%
Out of stock, average day
33.4%
Average rank
#119in Large Appliances
Average rating
4.14 starsAmazon United Kingdom average 4.36 stars
Average reviews
155per listing
Listings tracked
18

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
29 months

Products

Top Twin Tub Washing Machines products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£6K£8K£11K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

23

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

10%

  • Generic31%
  • TANGZON27%
  • COSTWAY15%
  • Gziztx6%
  • display4top6%
  • Leisurewize6%
  • Open — no brand owns it (4 brands, 10%)

Demand

Twin Tub Washing Machines search demand

Weekly searches over the year. Pick a range.

1K800Jun '26Jun '26Jun '26Jun '26Jul '26Jul '26Jul '26Jul '26

Search terms

Top Twin Tub Washing Machines search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • twin tub washing machines28K/yr
  • twin tub portable washing machine5K/yr
  • twin tub6K/yr
  • twin tub washing machine5K/yr
  • twin tub washing machines uk7K/yr

Reviews and returns

What reviews say buyers love and hate about Twin Tub Washing Machines

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall29%

it did not fit in room where I wanted to put it

Ok its quite large

Small

Quality-Overall9%−0.07

Cheap

junk worked a couple of times then sporadic

A piece of junk

Durability7%−0.14

pretty much the same thing which broke after about a week

does not last long

This washing machine has broken within two years

Strength4%−0.07

It feels very flimsy

Very flimsy pipes had to buy better

Leak-Proof4%

it leaks

does seem to leak from underneath

Love

Value For Money15%+1.26

Good value for money

Good value

Worth every penny

Ease Of Cleaning14%+1.06

Washes really well

Perfect for quick cleaning

Quick and clean

Ease Of Use13%+0.71

Easy to use

Easy to use lightweight when empty of water so easily moved

Very handy

Quality-Overall11%−0.07

A really great bit of kit

Really very impressed with the quality

the spinner is really good

Advertised Vs Actual Product7%+0.60

Better than I expected

its does the job

exceeds my expectations

Return

0.5% Return rate 47% Fixable by listing

Size-Overall35%▆█▇▅▆▆

it did not fit in room where I wanted to put it

Ok its quite large

Small

Functionality-Overall16%█▅▆▅▄▇
Defective Material/Parts10%▄▄▅▂█▄
Leak-Proof7%▁▆▅▅▄█

it leaks

does seem to leak from underneath

Quality-Overall5%▅▃▁▇█▁

Cheap

junk worked a couple of times then sporadic

A piece of junk

FAQ

Common Twin Tub Washing Machines questions

Answered from the same tracked data.