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Samsung Fridge Water Filter

Fail

The top 5 brands take 100% of clicks, so Samsung Fridge Water Filter is a Fail.

Flapen Score
48
48 / 100
Top 38% of 75 Large Appliances niches · +3 vs the category median of 45
Market size
£578K/yr176K searches / yr
90-day growth
+11.0%search demand this quarter
Competition
88%top-5 click share · 5 brands · 43 sellers

Flapen Score

Samsung Fridge Water Filter against its category

The dotted line is the Large Appliances average. Past it, Samsung Fridge Water Filter is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Samsung Fridge Water Filter market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Samsung Fridge Water Filter 176K times last year and spent an estimated £578K. All 5 brands take every click. Flapen scores it 48 out of 100, a Fail.

01 · Demand

19.0% of searches ended in a purchase last week.

Shoppers searched for this 176K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 19.0% of those searches ended in a purchase. Searches in the last 90 days moved +11.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £578K a year.

Searches, last 12 months
176K
Growth, 90 days vs prior 90
+11.0%
Conversion, latest week
19.0%
Market size, estimated
£578Ka year
Peak month
June1.5× the quietest month
Top search term
samsung fridge water filter52K searches a year

02 · Price

A sale here is worth £17.27.

Listings sell for £17.27 on average, from £9.85 to £36.78. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 2,500 to 3,000 of them. At £17.27 that is £43K to £52K a year per listing.

Average price
£17.27inside the $15 to $100 sweet spot
Price range
£9.85–£36.78
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
25K–30K
Units per listing a year
2,500–3,000
Revenue per listing a year
£43K–£52K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #9 within Large Appliances. It carries 6,676 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#9in Large Appliances
Average rating
4.63 starsAmazon United Kingdom average 4.36 stars
Average reviews
6,676per listing
Listings tracked
9

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
73 months

Products

Top Samsung Fridge Water Filter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.

£0£58K£116K£173K£231K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

43

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

0%

  • Samsung62%
  • GOLDEN ICEPURE28%
  • AQUA CREST5%
  • Waterdrop3%
  • ICEPURE3%
  • Open — no brand owns it (0%)

Demand

Samsung Fridge Water Filter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Samsung Fridge Water Filter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • samsung fridge water filter52K/yr
  • samsung water filter for fridge freezer30K/yr
  • samsung fridge filter12K/yr
  • samsung water filter14K/yr
  • samsung filter for fridge freezer9K/yr
  • samsung water filter for fridge7K/yr
  • samsung filter5K/yr
  • samsung water filter da29-10105j5K/yr
  • samsung refrigerator water filter5K/yr
  • samsung da29-10105j6K/yr

Reviews and returns

What reviews say buyers love and hate about Samsung Fridge Water Filter

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Filtration24%−0.11

1 out of the two filters were in working order

to say filter needs changing

2nd filter also leaks

Leak-Proof13%

Unable to use and both leaked

2nd filter also leaks

Persistent leaking

Size-Overall12%+0.18

they are really fiddly to fit

the fitting isn't good enough

fitting them was an issues

Value For Money9%+1.46

Costly

I think it is too expensive

expensive

Ease Of Use6%−0.03

Fitting the pipes to the filter were more difficult than I was used to on your own

Love

Value For Money19%+1.46

reasonable price

Excellent value

Brilliant price

Filtration16%−0.11

Good filter

Great water filter

Quality filters

Size-Overall16%+0.18

fits as expected

Easy fit

Easy to fit

Quality-Overall15%+1.34

Really good as described

Absolute quality

Excellent replacement product, would recommend for value and quality

Advertised Vs Actual Product12%+0.90

As expected

AS DESCRIBED

Just what was needed

Return

0.5% Return rate 28% Fixable by listing

Compatibility-Overall29%▅▇▆█▅▄

Not compatible

work in exactly same way just not branded to Samsung

This simply isn't compatible

Size-Overall23%█▅▇▇▆▆

they are really fiddly to fit

the fitting isn't good enough

fitting them was an issues

Filtration17%█▆▇▄▅▅

1 out of the two filters were in working order

to say filter needs changing

2nd filter also leaks

Leak-Proof15%▅▇▂▃██

Unable to use and both leaked

2nd filter also leaks

Persistent leaking

Advertised Vs Actual Product3%▁▄█▁▇▆

FAQ

Common Samsung Fridge Water Filter questions

Answered from the same tracked data.