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Integrated Washing Machines

prices mostly outside the sweet spot ($179.55–$604.22) — Integrated Washing Machines doesn't clear our bar today.

Flapen Score

44
Skip it
Market size 52Growth 17Conversion 10Competition 70Returns 43Price range 0Avg price 30Brand share 43Review moat 95Quality gap 78
This niche Category average

Is Integrated Washing Machines profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Integrated Washing Machines is a £318K/yr Amazon United Kingdom market (133K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 44/100.

Integrated Washing Machines: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -16.9% over the last 90 days and 0.8% of searches end in a purchase.

£318K

revenue / yr

Units sold / yr1K
Search volume / yr-16.9%133K
Conversion rate0.8%
Avg price£305.82

Who owns the niche?

The top 5 brands hold 79% of demand, so 21% of the market is open.

21%

open market share

Brands · sellers13 · 22
Top-5 product click share43%
Open market21%
Avg brand age44 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 34 products

Sponsored placement79%
New entrants (1y)12· 8 succeeded
Avg rating4.3★
Avg reviews99

Top Integrated Washing Machines products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.

£0£13K£25K£38K£51K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 rising

Sellers

22

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

43%

Top 20: 87%

Open market

14%

  • Hoover37%
  • CANDY13%
  • Hisense12%
  • Hotpoint9%
  • Willow8%
  • Indesit7%
  • Open — no brand owns it (7 brands, 14%)

Integrated Washing Machines demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume133KCVR0.8%Products34Brands13Top 5 Brands79%OOS Rate15.7%Rating4.3★Reviews99Avg BSR#44
5K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 1.7×

Top Integrated Washing Machines search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • integrated washing machines82K/yr
  • integrated washing machine32K/yr
  • washing machine integrated6K/yr
  • 9kg integrated washing machines4K/yr
  • washing machines integrated5K/yr
  • built in washing machine4K/yr

What reviews say buyers love and hate about Integrated Washing Machines

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews
Value For Money28%

Excellent value

Noise Level21%

Nice and quiet

Quality-Overall15%

Excellent product

Ease Of Use8%

Easy to use

Size-Overall5%

Perfect size

What buyers complain about

72% of reviews
Size-Overall12%

Tight fit

Assembly/Installation12%

Terrible Installation

Durability11%

Broke after one month

Noise Level11%

Its actually quite loud

Leak-Proof7%

Leak

Integrated Washing Machines return rate & reasons

Why buyers send it back, as a share of all return requests.

3.5%

Return rate

18%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall
17%
2Defective Material/Parts
17%
3Noise Level
15%
4Size-Overall
13%
5Assembly/Installation
8%

Common Integrated Washing Machines questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Integrated Washing Machines 44/100 on Amazon United Kingdom — Skip it. The niche generates £318K/yr across 34 tracked products. 8 of 12 products launched in the last 360 days are still selling. Search demand moved -16.9% over the last 90 days.
Search demand for Integrated Washing Machines on Amazon United Kingdom peaks in Oct–Nov, where the busiest month runs 1.7× the quietest.