15w screw bulb
Skip itPrices mostly outside the sweet spot ($2.98–$6.49) — this niche doesn't clear our bar today.
Conversion
Incredible17.3%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Review moat
Good1,378.08avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Competition
Bad72%top-5 click share — a locked-up shelf
Avg price
Bad£4.23avg listing price — sweet spot $15–$100
Market size
Bad£28K£28K/yr · 38K searches
Growth
Bad-45.7%90-day search growth — must beat 0% to launch
Price range
Bad£2.98–£6.49cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, 15w screw bulb is a £28K/yr Amazon United Kingdom market (38K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Jan–Feb–Oct–Nov–Dec. Verdict: Skip it — 37/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
15w screw bulb market data
- Units sold / yr
- 6K–8K
- avg 250–500/product
- Revenue / yr
- £25K–£34K
- units × avg price
- Conversion rate
- 17.3%
- Avg BSR
- #9
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 92%
- Out of stock
- 0.5%
- Avg brand age
- 41 months
- Avg seller age
- 195 days
Competition & brand share
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.Brands
10 falling
Sellers
20
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
72%
Top 20: 100%
Open market
15%
- Klass Home Collection25%
- Sunnylinn21%
- Goerpn15%
- Comyan9%
- kanta8%
- JQslight7%
- Open — no brand owns it (4 brands, 15%)
Demand & seasonality
Weekly Amazon search volume, last 84 weeks — -45.7% search growth over the last 90 days.Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 2.8×
Top 15w screw bulb search terms
- pygmy bulb 15w screw7K/yr
- 15w e14 screw bulb8K/yr
- e14 15w bulb4K/yr
- 240v 15w small screw bulb4K/yr
- 15 watt small screw in bulb4K/yr
- e14 bulb 15w3K/yr
- 15w bulb4K/yr
- 15 watt light bulbs3K/yr
- 230v 15w screw bulb3K/yr
Top 15w screw bulb products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Klass Home (3 Pack) Salt Lamp Bulb | Oven | Fridge | Small Screw E14 15W <300C Dimmable Incandescent Bulbs Pygmy for Oven Light | Himalayan Salt Lamp Light | Lava Lamp
Klass Home Collection£3.804.6★5,539 rev

Sunnylinn 15W E14 Screw Salt Lamp Bulbs 230V Scentsy Warmer Bulb Small Edison Screw SES Warm White 2700K E14 Sewing Machine Light Bulb Pygmy Fridge Bulb T20 E14 Oven Microwave Bulb (5-Pack).
Sunnylinn£5.074.5★2,102 rev

Goerpn 15W E14 Salt Lamp Bulbs Small Screw Scentsy Light Bulb
Goerpn£5.064.5★623 rev

kanta 220-240V 15W T20 Single Tungsten Lamp E14 Screw Base Refrigerator Oven Appliance Bulb Pack of 2 Warm White
kanta£3.374.5★884 rev

JQslight 14W Scentsy Light Bulb Warm White 2700K E14 Small Screw Oven Bulb Salt Lamp Bulbs T20 Tubular Incandescent Bulb for E14 Pygmy Sewing Machine Light Fridge Bulb (3-Pack)
JQslight£3.444.2★191 rev
Newest
by launch date
JQslight 14W Scentsy Light Bulb Warm White 2700K E14 Small Screw Oven Bulb Salt Lamp Bulbs T20 Tubular Incandescent Bulb for E14 Pygmy Sewing Machine Light Fridge Bulb (3-Pack)
JQslight£3.44191 rev

Goerpn 15W E14 Salt Lamp Bulbs Small Screw Scentsy Light Bulb
Goerpn£5.06623 rev

Comyan 15W E14 Screw Salt Lamp Bulbs 230V T20 Fridge Light Bulbs 2700K Warm White SES Machine Bulbs Pygmy Bulb 15W Mini Wax Warmer Light Bulb Dimmable - 2Pack
Comyan£4.23514 rev

EASYIVY E14 Salt Lamp Bulbs Dimmable Pygmy Bulb Small Edison Screw SES Oven Light Bulb 300C T20 Scentsy Warmer Bulb 2700K Warm White E14 Sewing Machine Bulb Fridge Bulb Microwave Bulb 3-Pack
EASYIVY£3.45715 rev

kanta 220-240V 15W T20 Single Tungsten Lamp E14 Screw Base Refrigerator Oven Appliance Bulb Pack of 2 Warm White
kanta£3.37884 rev
Trending
90-day click momentum
Genie E14 SES Pygmy Oven Bulbs 15W 230V Pack of 2 Oven Rated 300 C
Genie£6.494.2★

Sunnylinn 15W E14 Screw Salt Lamp Bulbs 230V Scentsy Warmer Bulb Small Edison Screw SES Warm White 2700K E14 Sewing Machine Light Bulb Pygmy Fridge Bulb T20 E14 Oven Microwave Bulb (5-Pack).
Sunnylinn£5.074.5★

Klass Home (3 Pack) Salt Lamp Bulb | Oven | Fridge | Small Screw E14 15W <300C Dimmable Incandescent Bulbs Pygmy for Oven Light | Himalayan Salt Lamp Light | Lava Lamp
Klass Home Collection£3.804.6★

JQslight 14W Scentsy Light Bulb Warm White 2700K E14 Small Screw Oven Bulb Salt Lamp Bulbs T20 Tubular Incandescent Bulb for E14 Pygmy Sewing Machine Light Fridge Bulb (3-Pack)
JQslight£3.444.2★

2x Eveready Appliance Bulb 15W
EVEREADY£2.984.4★
What buyers say about 15w screw bulb
What buyers praise and complain about, mined from review topics.What buyers love
“Decent price”
“Perfect glow”
“Does the job perfectly”
“THE BULBS FIT WELL”
“Excellent quality”
“Awesome powerful durable works”
“Works well”
“Very satisfied with bulbs”
“Great value, works great in oven, good brightness”
“Easy to install”
What buyers complain about
“died in few hours”
“Poor performance”
“Doesn't fit”
“hate bright light”
“Not 1 worked”
“Very dull”
“not even strong enough to melt the wax”
“All in all they're not very good value if you pay for 5 bulbs”
“dont really get hot enough”
“Overheated and blew after only an hour of use”
Top return reasons
Common questions
- Is 15w screw bulb profitable to sell on Amazon United Kingdom?
- The niche generates £28K/yr across 12 tracked products. 90-day search growth is -45.7%. Flapen's verdict: Skip it (37/100).
- How competitive is the 15w screw bulb niche?
- 10 brands and 20 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 78% of demand.
- What do buyers complain about in 15w screw bulb?
- Top complaints mined from reviews: Durability, Quality-Overall, Size-Overall. The return rate is 0.4%.
- When does demand for 15w screw bulb peak?
- Demand peaks in Jan–Feb–Oct–Nov–Dec; the busiest month runs 2.8× the quietest.
- What does it cost to enter the 15w screw bulb niche?
- Listings span £2.98–£6.49; the average listing price is £4.23 (sweet spot $15–$100). The average incumbent carries 1,378 reviews — the moat a new listing must climb.