Balloons

Shoppers searched for this 2.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.0% of those searches ended in a purchase. Searches in the last 90 days moved +5.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £905K a year.

Searches, last 12 months

2.1M

Growth, 90 days vs prior 90

+5.4%

Conversion, latest week

9.0%

Market size, estimated

£905Ka year

Peak month

July1.3× the quietest month

Top search term

balloons1.0M searches a year

Listings sell for £4.89 on average, from £2.88 to £6.10. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 2,500 to 3,000 of them. At £4.89 that is £12K to £15K a year per listing.

Average price

£4.89under the $15 to $100 sweet spot

Price range

£2.88–£6.10

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

150K–200K

Units per listing a year

2,500–3,000

Revenue per listing a year

£12K–£15K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.7% of listings are out of stock. The average listing ranks #133 within Party Supplies. It carries 1,249 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

10.7%

Average rank

#133in Party Supplies

Average rating

4.42 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,249per listing

Listings tracked

27

7 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

3Amazon's first-year sales bar

Average brand age

29 months