Daith Piercing Jewellery

Shoppers searched for this 378K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £76K a year.

Searches, last 12 months

378K

Growth, 90 days vs prior 90

+3.6%

Conversion, latest week

2.7%

Market size, estimated

£76Ka year

Peak month

April1.4× the quietest month

Top search term

rook74K searches a year

Listings sell for £7.40 on average, from £3.24 to £13.50. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £7.40 that is £740 to £2K a year per listing.

Average price

£7.40under the $15 to $100 sweet spot

Price range

£3.24–£13.50

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

£740–£2K

Returns

0.9%of orders · Amazon United Kingdom median 0.6%

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #101 within Novelty Jewellery. It carries 148 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

100%

Out of stock, average day

1.0%

Average rank

#101in Novelty Jewellery

Average rating

4.14 starsAmazon United Kingdom average 4.36 stars

Average reviews

148per listing

Listings tracked

34

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

0Amazon's first-year sales bar

Average brand age

36 months