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Zink Photo Paper 2x3

Fail

The top 5 brands take 100% of clicks, so Zink Photo Paper 2x3 is a Fail.

Flapen Score
47
47 / 100
Top 28% of 1,028 Computers & Accessories niches · +5 vs the category median of 42
Market size
£465K/yr227K searches / yr
90-day growth
-8.9%search demand this quarter
Competition
64%top-5 click share · 5 brands · 126 sellers

Flapen Score

Zink Photo Paper 2x3 against its category

The dotted line is the Computers & Accessories average. Past it, Zink Photo Paper 2x3 is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Zink Photo Paper 2x3 market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Zink Photo Paper 2x3 227K times last year and spent an estimated £465K. All 5 brands take every click. Demand peaks in Jan–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

6.5% of searches ended in a purchase last week.

Shoppers searched for this 227K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.5% of those searches ended in a purchase. Searches in the last 90 days moved -8.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £465K a year.

Searches, last 12 months
227K
Growth, 90 days vs prior 90
-8.9%
Conversion, latest week
6.5%
Market size, estimated
£465Ka year
Peak month
December2.8× the quietest month
Top search term
hp sprocket printer paper37K searches a year

02 · Price

A sale here is worth £31.60.

Listings sell for £31.60 on average, from £5.80 to £71.72. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £31.60 that is £16K to £24K a year per listing.

Average price
£31.60inside the $15 to $100 sweet spot
Price range
£5.80–£71.72
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
500–750
Revenue per listing a year
£16K–£24K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #22 within Printers & Accessories. It carries 24,989 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
1.9%
Average rank
#22in Printers & Accessories
Average rating
4.56 starsAmazon United Kingdom average 4.36 stars
Average reviews
24,989per listing
Listings tracked
16

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Zink Photo Paper 2x3 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

£0£46K£93K£139K£186K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

126

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

0%

  • HP67%
  • KODAK15%
  • Liene8%
  • Zink6%
  • Canon3%

Demand

Zink Photo Paper 2x3 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 2.8×

Search terms

Top Zink Photo Paper 2x3 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hp sprocket printer paper37K/yr
  • hp sprocket49K/yr
  • sprocket printer paper18K/yr
  • hp sprocket printer21K/yr
  • zink photo paper 2x313K/yr
  • sprocket12K/yr
  • kodak printomatic paper6K/yr
  • kodak zink photo paper 2x37K/yr
  • hp sprocket paper8K/yr
  • sprocket printer11K/yr

Reviews and returns

What reviews say buyers love and hate about Zink Photo Paper 2x3

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money29%−0.01

I thought it was a bit expensive for the size of the products

it wasn't cheap

Expensive

Color9%−0.05

The colour quality of the photos is awful, so dark, and no amount of manipulating them by editing makes any difference

Not true to color

not true to color

Functionality-Overall6%−0.04

Not working

Durability6%−0.03

Although this is a great printer i started having problems printing almost two years after having it

After a couple of months of using it the item is starting to print with random lines on it

Connectivity-Overall6%−0.04

Turns out the printer doesnt work the Bluetooth connection is faulty so it disconnects after 1 second

Love

Value For Money20%−0.01

Good value

Worth the money

Good value for money

Quality-Overall20%+1.12

Better than my usual brand

Good quality

Good printer

Color7%−0.05

colour is really good

the colours are fine

colours are vibrant

Ease Of Use7%+0.50

Easy to use

The paper and machine are so easy to use

I LOVE this HP sprocket its so easy to use

Fun/Entertainment Experience6%+0.57

Fun Photos

So much fun for scrapbooking

Return

0.7% Return rate 38% Fixable by listing

Size-Overall31%▇▆█▅▃▇

Small in size bur a quality product

Compatibility-Overall17%▆▃▅▅██
Functionality-Overall8%█▇▃▅█▄

Not working

Connectivity-Overall7%▅█▄▃▃▆

Turns out the printer doesnt work the Bluetooth connection is faulty so it disconnects after 1 second

Quality-Overall6%▁▃▂▄█▁

Takes a bit of tinkering to get the best quality

FAQ

Common Zink Photo Paper 2x3 questions

Answered from the same tracked data.