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Z790

Fail

The top 5 brands take 100% of clicks, so Z790 is a Fail.

Flapen Score
23
23 / 100
Ranks 998 of 1,028 Computers & Accessories niches · −19 vs the category median of 42
Market size
£55K/yr50K searches / yr
90-day growth
-32.0%search demand this quarter
Competition
74%top-5 click share · 3 brands · 91 sellers

Flapen Score

Z790 against its category

The dotted line is the Computers & Accessories average. Past it, Z790 is stronger. Inside it, weaker.

23Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Z790 market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Z790 50K times last year and spent an estimated £55K. All 3 brands take every click. Demand peaks in Oct–Nov–Dec. Flapen scores it 23 out of 100, a Fail.

01 · Demand

0.8% of searches ended in a purchase last week.

Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -32.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £55K a year.

Searches, last 12 months
50K
Growth, 90 days vs prior 90
-32.0%
Conversion, latest week
0.8%
Market size, estimated
£55Ka year
Peak month
December2.6× the quietest month
Top search term
z790 motherboard19K searches a year

02 · Price

A sale here is worth £141.06.

Listings sell for £141.06 on average, from £70.84 to £180.14. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £141.06 that is £0 to £14K a year per listing.

Average price
£141.06above the $15 to $100 sweet spot
Price range
£70.84–£180.14
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
£0–£14K
Returns
7.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 13.3% of listings are out of stock. The average listing ranks #238 within Components & Replacement Parts. It carries 328 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
83%
Out of stock, average day
13.3%
Average rank
#238in Components & Replacement Parts
Average rating
4.43 starsAmazon United Kingdom average 4.36 stars
Average reviews
328per listing
Listings tracked
12

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Z790 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

£0£6K£11K£17K£22K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

91

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

0%

  • MSI58%
  • ASUS22%
  • Gigabyte20%

Demand

Z790 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Black Friday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.6×

Search terms

Top Z790 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • z790 motherboard19K/yr
  • z79013K/yr
  • z790 motherboard ddr57K/yr
  • z6903K/yr
  • z690 motherboard3K/yr
  • msi z7902K/yr
  • asus z7902K/yr

Reviews and returns

What reviews say buyers love and hate about Z790

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Instructions/User Manual/Troubleshooting33%+0.55

it would have been good to include an installation manual

Defective Material/Parts33%−0.40

Very complicated device and broken

Functionality-Overall17%+0.26

Sadly 1 of my ddr 5 6000 ram stick got effected

Computation Performance17%+0.55

Sadly 1 of my ddr 5 6000 ram stick got effected

Love

Strength14%+0.55

Sturdy and sleek dark

Assembly/Installation14%+0.55

Very easy to install

installation was quick and easy

Value For Money14%+0.55

Great budget saver

Well worth £202 I paid

Advertised Vs Actual Product14%+0.55

Worked as advertised

Product Condition14%+0.55

brand new like dersidbed

Return

7.4% Return rate 9% Fixable by listing

Compatibility-Overall24%█▄▇▃▅▆
Functionality-Overall20%▄▇▅▄█▆

Sadly 1 of my ddr 5 6000 ram stick got effected

Defective Material/Parts20%▄▆▃▆█▃

Very complicated device and broken

Size-Overall9%▅▆▅▃▄█
Constant Reboot Or Restart4%█▁▃█▁▇

FAQ

Common Z790 questions

Answered from the same tracked data.