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Z790

Fail

The top 5 brands take 100% of clicks, so Z790 is a Fail.

Flapen Score
23
23 / 100
Ranks 998 of 1,028 Computers & Accessories niches · −19 vs the category median of 42
Market size
£55K/yr50K searches / yr
90-day growth
-32.0%search demand this quarter
Competition
74%top-5 click share · 3 brands · 91 sellers

Flapen Score

Z790 against its category

The dotted line is the Computers & Accessories average. Past it, Z790 is stronger. Inside it, weaker.

23Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Z790 market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Z790 50K times last year and spent an estimated £55K. All 3 brands take every click. Demand peaks in Oct–Nov–Dec. Flapen scores it 23 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -32.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £55K a year.

Searches, last 12 months
50K
Growth, 90 days vs prior 90
-32.0%
Conversion, latest week
0.8%
Market size, estimated
£55Ka year
Peak month
December2.6× the quietest month
Top search term
z790 motherboard19K searches a year

02 · Price

A sale here is worth £141.06.

Listings sell for £141.06 on average, from £70.84 to £180.14. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £141.06 that is £0 to £14K a year per listing.

Average price
£141.06above the $15 to $100 sweet spot
Price range
£70.84–£180.14
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
£0–£14K
Returns
7.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 13.3% of listings are out of stock. The average listing ranks #238 within Components & Replacement Parts. It carries 328 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
83%
Out of stock, average day
13.3%
Average rank
#238in Components & Replacement Parts
Average rating
4.43 starsAmazon United Kingdom average 4.36 stars
Average reviews
328per listing
Listings tracked
12

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Z790 products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 74% of clicks. A locked shelf that new listings rarely crack.

£0£6K£11K£17K£22K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

91

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

74%

Top 20: 100%

Open market

0%

  • MSI58%
  • ASUS22%
  • Gigabyte20%

Demand

Z790 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Black Friday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.6×

Search terms

Top Z790 search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • z790 motherboard19K/yr
  • z79013K/yr
  • z790 motherboard ddr57K/yr
  • z6903K/yr
  • z690 motherboard3K/yr
  • msi z7902K/yr
  • asus z7902K/yr

Reviews and returns

What reviews say buyers love and hate about Z790

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Strength”
33%of negative reviews mention “Instructions/User Manual/Troubleshooting”
7.4%of orders come back
“it would have been good to include an installation manual”
A buyer, on “Instructions/User Manual/Troubleshooting”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Z790 questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data