- Flapen Score
- 31 / 100Ranks 906 of 1,028 Computers & Accessories niches · −11 vs the category median of 4231
- Market size
- £92K/yr64K searches / yr
- 90-day growth
- +2.0%search demand this quarter
- Competition
- 58%top-5 click share · 3 brands · 86 sellers
Flapen Score
X870e against its category
The dotted line is the Computers & Accessories average. Past it, X870e is stronger. Inside it, weaker.
Market
The X870e market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for X870e 64K times last year and spent an estimated £92K. All 3 brands take every click. Demand peaks in Oct–Nov. Flapen scores it 31 out of 100, a Fail.
01 · Demand
0.5% of searches ended in a purchase last week.
Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +2.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £92K a year.
- Searches, last 12 months
- 64K
- Growth, 90 days vs prior 90
- +2.0%
- Conversion, latest week
- 0.5%
- Market size, estimated
- £92Ka year
- Peak month
- November2.2× the quietest month
- Top search term
- x870e motherboard25K searches a year
02 · Price
A sale here is worth £274.16.
Listings sell for £274.16 on average, from £169.77 to £465.54. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £274.16 that is £0 to £27K a year per listing.
- Average price
- £274.16above the $15 to $100 sweet spot
- Price range
- £169.77–£465.54
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£27K
- Returns
- 6.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #145 within Components & Replacement Parts. It carries 153 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #145in Components & Replacement Parts
- Average rating
- 4.30 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 153per listing
- Listings tracked
- 22
04 · Newcomers
Amazon counts 4 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 5
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 23 months
Products
Top X870e products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
MSI X870E Gaming Plus WiFi ATX Motherboard - Supports AMD Ryzen 9000/8000/7000 Processors AM5-60A SPS VRM DDR5 Memory Boost 8200+ MT/s (OC) PCIe 5.0 x16 & 4.0 x4 M.2 Gen5 Wi-Fi 7 5G LAN
- Price
- £169.77
- Rating
- 4.3/5
- Reviews
- 117
- Age
- 1y ago
GIGABYTE X870E AORUS ELITE WIFI7 Motherboard - Supports AMD Ryzen 9000 CPUs 16+2+2 Phases Digital VRM up to 8000Hz DDR5 (OC) 3xPCIe 5.0 Wi-Fi 7 2.5GbE LAN USB 4
- Price
- £214.67
- Rating
- 4.4/5
- Reviews
- 196
- Age
- 1y ago
MSI MAG X870E TOMAHAWK WIFI Motherboard ATX - Supports AMD Ryzen 9000/8000 / 7000 Processors AM5-80A SPS VRM DDR5 Memory Boost 8400+ MT/s (OC) PCIe 5.0 x16 M.2 Gen5 Wi-Fi 7 5G LAN
- Price
- £228.13
- Rating
- 4.4/5
- Reviews
- 336
- Age
- 1y ago
ASUS ROG Strix X870E-E Gaming WiFi AMD ATX motherboard 18+2+2 power stages DDR5 slots five M.2 slots PCIe 5.0 with full support for next-gen GPUs WiFi 7 USB 20G w/ PD 3.0 up to 30W
- Price
- £332.78
- Rating
- 4.4/5
- Reviews
- 352
- Age
- 1y ago
MSI MPG X870E CARBON WIFI Motherboard ATX - Supports AMD Ryzen 9000/8000 / 7000 Processors AM5-110A SPS VRM DDR5 Memory Boost 8400+MT/s (OC) PCIe 5.0 x16 & 4.0 x16 M.2 Gen5 Wi-Fi 7 5G LAN
- Price
- £335.47
- Rating
- 4.3/5
- Reviews
- 397
- Age
- 1y ago
Trending
90-day click momentum
MSI MAG X870E TOMAHAWK MAX WIFI Motherboard ATX - Supports AMD Ryzen 9000/8000 / 7000 Processors AM5 - DDR5 Memory Boost (up to 8400+ MT/s OC) PCIe 5.0 x16 2x M.2 Gen5 Wi-Fi 7 5G LAN
- Price
- £245.24
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 4mo ago
ASUS ROG STRIX X870E-A GAMING WIFI7 NEO AMD X870E ATX Motherboard 16+2+2 power stages Dynamic OC Switcher Core Flex 1x HDMI 2x USB4 DDR5 WiFi 7 4x M.2 slots PCIe 5.0 x16 Aura Sync RGB
- Price
- £296.50
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago
MSI PRO X870E-S EVO WIFI Motherboard ATX - Supports AMD Ryzen 9000/8000 / 7000 Processors AM5-60A SPS VRM DDR5 Memory Boost (up to 8200+ MT/s OC) PCIe 5.0 x16 M.2 Gen5 Wi-Fi 7 5G LAN
- Price
- £174.45
- Rating
- 4.3/5
- Reviews
- 3
- Age
- 4mo ago
GIGABYTE X870 AORUS ELITE X3D ICE Motherboard - Supports AMD Ryzen 9000 CPUs 16+2+2 Phases Digital VRM up to 9000Hz DDR5 (OC) 2xPCIe 5.0 + 2xPCIe 4.0 Wi-Fi 7 2.5GbE LAN USB 4
- Price
- £200.94
- Rating
- 3.6/5
- Reviews
- 11
- Age
- 9mo ago
GIGABYTE X870E AORUS ELITE X3D Motherboard - Supports AMD Ryzen 9000 CPUs 16+2+2 Phases Digital VRM up to 9000Hz DDR5 (OC) 2xPCIe 5.0 + 2xPCIe 4.0 Wi-Fi 7 5GbE LAN USB 4
- Price
- £233.47
- Rating
- 4.1/5
- Reviews
- 31
- Age
- 10mo ago
Newest
by launch dateASUS ROG STRIX X870E-A GAMING WIFI7 NEO AMD X870E ATX Motherboard 16+2+2 power stages Dynamic OC Switcher Core Flex 1x HDMI 2x USB4 DDR5 WiFi 7 4x M.2 slots PCIe 5.0 x16 Aura Sync RGB
- Price
- £296.50
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago
MSI MAG X870E TOMAHAWK MAX WIFI Motherboard ATX - Supports AMD Ryzen 9000/8000 / 7000 Processors AM5 - DDR5 Memory Boost (up to 8400+ MT/s OC) PCIe 5.0 x16 2x M.2 Gen5 Wi-Fi 7 5G LAN
- Price
- £245.24
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 4mo ago
MSI PRO X870E-S EVO WIFI Motherboard ATX - Supports AMD Ryzen 9000/8000 / 7000 Processors AM5-60A SPS VRM DDR5 Memory Boost (up to 8200+ MT/s OC) PCIe 5.0 x16 M.2 Gen5 Wi-Fi 7 5G LAN
- Price
- £174.45
- Rating
- 4.3/5
- Reviews
- 3
- Age
- 4mo ago
GIGABYTE X870 AORUS ELITE X3D ICE Motherboard - Supports AMD Ryzen 9000 CPUs 16+2+2 Phases Digital VRM up to 9000Hz DDR5 (OC) 2xPCIe 5.0 + 2xPCIe 4.0 Wi-Fi 7 2.5GbE LAN USB 4
- Price
- £200.94
- Rating
- 3.6/5
- Reviews
- 11
- Age
- 9mo ago
GIGABYTE X870E AORUS ELITE X3D Motherboard - Supports AMD Ryzen 9000 CPUs 16+2+2 Phases Digital VRM up to 9000Hz DDR5 (OC) 2xPCIe 5.0 + 2xPCIe 4.0 Wi-Fi 7 5GbE LAN USB 4
- Price
- £233.47
- Rating
- 4.1/5
- Reviews
- 31
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
3 falling
Sellers
86
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
58%
Top 20: 98%
Open market
0%
- MSI42%
- ASUS32%
- Gigabyte26%
Demand
X870e search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 2.2×
Search terms
Top X870e search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- x870e motherboard25K/yr
- x870e32K/yr
- msi x870e5K/yr
- gigabyte x870e2K/yr
Reviews and returns
What reviews say buyers love and hate about X870e
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
it seems to be poor contact due to the longer heatsink
The Ethernet drive and WIFI drive, one of them will come offline, still looking for a solution
WiFi consistently stops working
mine wont train properly
item did not work had to return it
It doesnt work to well
Item sent had broken pins on the CPU Socket
One of had CPU socket issue
Sometimes the usb wouldn't work
to me had never even been used looked new
i feel this was already a returned item shipped again as new be very weary ordering pc components
poor quality
Love
No issues with set up
Very easy install
Easy set up
Great quality and easy to build on
it was so easy to build on as well as being an excellent quality board with great features
Great quality
Worth it for the features
it was worth it
Great price
Works great and looks great
it was so easy to build on as well as being an excellent quality board with great features
I love the look of the board
Brilliant motherboard compatible with all parts in my pc Looks fantastic in my nzxt h9+ brilliant connectivity more than enough usb ports
The listing claims this is compatible with Windows 10,
Return
6.7% Return rate 6% Fixable by listing
mine wont train properly
item did not work had to return it
It doesnt work to well
to me had never even been used looked new
i feel this was already a returned item shipped again as new be very weary ordering pc components
is not compatible so that it will not train itself properly
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common X870e questions
Answered from the same tracked data.