X870 Motherboard
FailThe top 5 brands take 100% of clicks, so X870 Motherboard is a Fail.
- Flapen Score
- 32 / 100Ranks 882 of 1,028 Computers & Accessories niches · −10 vs the category median of 4232
- Market size
- £130K/yr84K searches / yr
- 90-day growth
- -7.3%search demand this quarter
- Competition
- 56%top-5 click share · 4 brands · 129 sellers
Flapen Score
X870 Motherboard against its category
The dotted line is the Computers & Accessories average. Past it, X870 Motherboard is stronger. Inside it, weaker.
Market
The X870 Motherboard market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for X870 Motherboard 84K times last year and spent an estimated £130K. All 4 brands take every click. Demand peaks in Oct–Nov. Flapen scores it 32 out of 100, a Fail.
01 · Demand
0.7% of searches ended in a purchase last week.
Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -7.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £130K a year.
- Searches, last 12 months
- 84K
- Growth, 90 days vs prior 90
- -7.3%
- Conversion, latest week
- 0.7%
- Market size, estimated
- £130Ka year
- Peak month
- November2.3× the quietest month
- Top search term
- x870 motherboard41K searches a year
02 · Price
A sale here is worth £223.55.
Listings sell for £223.55 on average, from £137.72 to £394.66. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £223.55 that is £0 to £22K a year per listing.
- Average price
- £223.55above the $15 to $100 sweet spot
- Price range
- £137.72–£394.66
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£22K
- Returns
- 5.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
81% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #83 within Components & Replacement Parts. It carries 215 reviews at 4.31 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 85%
- Out of stock, average day
- 0.0%
- Average rank
- #83in Components & Replacement Parts
- Average rating
- 4.31 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 215per listing
- Listings tracked
- 27
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top X870 Motherboard products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
MSI X870E Gaming Plus WiFi ATX Motherboard - Supports AMD Ryzen 9000/8000/7000 Processors AM5-60A SPS VRM DDR5 Memory Boost 8200+ MT/s (OC) PCIe 5.0 x16 & 4.0 x4 M.2 Gen5 Wi-Fi 7 5G LAN
- Price
- £169.77
- Rating
- 4.3/5
- Reviews
- 117
- Age
- 1y ago
MSI MAG X870 TOMAHAWK WIFI Motherboard ATX - Supports AMD Ryzen 9000/8000 / 7000 Processors AM5-80A SPS VRM DDR5 Memory Boost 8400+MT/s (OC) PCIe 5.0 x16 & 4.0 x16 M.2 Gen5 Wi-Fi 7 5G LAN
- Price
- £199.83
- Rating
- 4.4/5
- Reviews
- 497
- Age
- 1y ago
GIGABYTE X870 EAGLE WIFI7 Motherboard - Supports AMD Ryzen 9000 CPUs 14+2+2 phases VRM up to 8000MHz DDR5 (OC) 1xPCIe 5.0 Wi-Fi 7 2.5GbE LAN USB 4
- Price
- £137.72
- Rating
- 3.9/5
- Reviews
- 141
- Age
- 1y ago
GIGABYTE X870E AORUS ELITE WIFI7 Motherboard - Supports AMD Ryzen 9000 CPUs 16+2+2 Phases Digital VRM up to 8000Hz DDR5 (OC) 3xPCIe 5.0 Wi-Fi 7 2.5GbE LAN USB 4
- Price
- £214.67
- Rating
- 4.4/5
- Reviews
- 196
- Age
- 1y ago
ASUS TUF GAMING X870-PLUS WIFI AMD ATX motherboard 16+2+1(80A) power stages DDR5 PCIe 5.0 w/ full support for next-gen GPUs 4 x M.2 slots WiFi 7 USB4 front USB 20Gbps w/ PD Fast Charge
- Price
- £208.53
- Rating
- 4.4/5
- Reviews
- 301
- Age
- 1y ago
Trending
90-day click momentum
Asus TUF GAMING X870E-PLUS WIFI7 AMD X870 AM5 ATX 4 DDR5 HDMI 2 USB4 Wi-Fi 7 2.5G LAN PD 30W 4x M.2
- Price
- £211.35
- Rating
- 4.4/5
- Reviews
- 301
- Age
- 3y ago
ASUS ROG Strix X870E-H Gaming WIFI7 AMD ATX Socket AM5 Motherboard
- Price
- £248.11
- Rating
- 4.5/5
- Reviews
- 60
- Age
- 1y ago
GIGABYTE X870 AORUS ELITE X3D ICE Motherboard - Supports AMD Ryzen 9000 CPUs 16+2+2 Phases Digital VRM up to 9000Hz DDR5 (OC) 2xPCIe 5.0 + 2xPCIe 4.0 Wi-Fi 7 2.5GbE LAN USB 4
- Price
- £200.94
- Rating
- 3.6/5
- Reviews
- 11
- Age
- 9mo ago
ASRock AMD X870 Pro RS AM5 DDR5 PCIe 5.0 ATX Motherboard
- Price
- £161.93
- Rating
- 4.2/5
- Reviews
- 186
- Age
- 1y ago
ASUS ROG Crosshair X870E Hero AMD ATX Motherboard 18+2+2 Power Stages DDR5 PCIe 5.0 Next-Gen GPU Support Five M.2 Wi-Fi 7 USB4 AI Overclocking
- Price
- £394.66
- Rating
- 4.5/5
- Reviews
- 197
- Age
- 4y ago
Newest
by launch dateGIGABYTE X870 AORUS ELITE X3D ICE Motherboard - Supports AMD Ryzen 9000 CPUs 16+2+2 Phases Digital VRM up to 9000Hz DDR5 (OC) 2xPCIe 5.0 + 2xPCIe 4.0 Wi-Fi 7 2.5GbE LAN USB 4
- Price
- £200.94
- Rating
- 3.6/5
- Reviews
- 11
- Age
- 9mo ago
ASUS ROG Strix X870E-H Gaming WIFI7 AMD ATX Socket AM5 Motherboard
- Price
- £248.11
- Rating
- 4.5/5
- Reviews
- 60
- Age
- 1y ago
GIGABYTE X870 AORUS STEALTH ICE Motherboard - Supports AMD Ryzen 9000 CPUs 16+2+2 Phases Digital VRM up to 8200Hz DDR5 (OC) 2xPCIe 5.0 + 2xPCIe 4.0 Wi-Fi 7 5 GbE LAN USB 4
- Price
- £265.46
- Rating
- 4.6/5
- Reviews
- 38
- Age
- 1y ago
MSI X870E Gaming Plus WiFi ATX Motherboard - Supports AMD Ryzen 9000/8000/7000 Processors AM5-60A SPS VRM DDR5 Memory Boost 8200+ MT/s (OC) PCIe 5.0 x16 & 4.0 x4 M.2 Gen5 Wi-Fi 7 5G LAN
- Price
- £169.77
- Rating
- 4.3/5
- Reviews
- 117
- Age
- 1y ago
MSI PRO X870E-P WIFI Motherboard ATX - Supports AMD Ryzen 9000/8000 / 7000 Processors AM5-60A SPS VRM DDR5 Memory Boost (8200+ MT/s OC) PCIe 5.0 x16 & 4.0 x16 M.2 Gen5 Wi-Fi 7 5G LAN
- Price
- £179.07
- Rating
- 4.1/5
- Reviews
- 21
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 flat
Sellers
129
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
56%
Top 20: 93%
Open market
0%
- Gigabyte38%
- MSI31%
- ASUS30%
- ASRock2%
Demand
X870 Motherboard search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 2.3×
Search terms
Top X870 Motherboard search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- x870 motherboard41K/yr
- x87029K/yr
- gigabyte x8704K/yr
- msi x8704K/yr
- asus x8703K/yr
- x870 motherboard am53K/yr
Reviews and returns
What reviews say buyers love and hate about X870 Motherboard
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
mine wont train properly
Just didnt work
It doesnt work to well
Sometimes the usb wouldn't work
Item sent had broken pins on the CPU Socket
One of had CPU socket issue
the entire Wi-Fi stopped working
Very poor Wi-Fi connection
Every few times when you boot up your system the Wi-Fi will not be detected
Antenna broke after trying to remove it after 1 insertion
Dram fault developed after 6 months
After 2 months the CPU LED stayed on
The M.2 heatsinks can be a little fiddly to get back in place once the drive is seated
and the heatsink on the CPU can overlap too
Love
Well worth it
Great price
Great value,
Great high quality board
Good Motherboard Overall
Great quality
zero installation issues
Fairly straightforward to install
Easy set up
Works great and looks great
Loved it, solid built
Looks great too with a sleek all black look and minimalist design
I have had no compatibility issues, all good
Brilliant motherboard compatible with all parts in my pc Looks fantastic in my nzxt h9+ brilliant connectivity more than enough usb ports
pcie5 compatible with dedicated lanes
Return
5.9% Return rate 6% Fixable by listing
mine wont train properly
Just didnt work
It doesnt work to well
i feel this was already a returned item shipped again as new be very weary ordering pc components
so it's possible the motherboard was used
Sometimes the usb wouldn't work
Item sent had broken pins on the CPU Socket
One of had CPU socket issue
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common X870 Motherboard questions
Answered from the same tracked data.