Is wireless keyboard with trackpad profitable to sell on Amazon United Kingdom?

The niche generates £163K/yr across 9 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -20.3%. Flapen's verdict: Skip it (40/100).

How competitive is the wireless keyboard with trackpad niche?

7 brands and 36 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 91% of demand.

What do buyers complain about in wireless keyboard with trackpad?

Top complaints mined from reviews: Connectivity-Overall, Quality-Overall, Touch/Button Controls. The return rate is 3.3%.

When does demand for wireless keyboard with trackpad peak?

Demand is steady year-round — the busiest month runs 1.5× the quietest.

What does it cost to enter the wireless keyboard with trackpad niche?

Listings span £19.45–£33.13; the average listing price is £24.19 (sweet spot $15–$100). The average incumbent carries 2,506 reviews — the moat a new listing must climb.

wireless keyboard with trackpad

Skip it

A concentrated shelf (top 5 take 84% of clicks) — this niche doesn't clear our bar today.

Avg price

Incredible£24.19

avg listing price — sweet spot $15–$100

Price range

Incredible£19.45–£33.13

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Returns

Okay3.3%

return rate — above 5% kills the launch gate

Conversion

Okay3.5%

search→purchase rate — share of searches ending in a sale

Review moat

Okay2,506.22

avg incumbent reviews — the moat a new listing must climb

Market size

Okay£163K

£163K/yr · 195K searches

Brand share

Bad91%

top-5 brand share — brand-locked demand

Growth

Bad-20.3%

90-day search growth — must beat 0% to launch

Competition

Bad84%

top-5 click share — a locked-up shelf

According to Flapen's Amazon United Kingdom niche tracking, wireless keyboard with trackpad is a £163K/yr Amazon United Kingdom market (195K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 40/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

wireless keyboard with trackpad market data

Units sold / yr: 6K–8K; avg 500–750/product
Revenue / yr: £145K–£194K; units × avg price
Conversion rate: 3.5%
Avg BSR: #103
Page quality: 0%
Prime: 100%
Sponsored: 78%
Out of stock: 0.0%
Avg brand age: 38 months
Avg seller age: 186 days

Competition & brand share

The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 rising

Sellers

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

Logitech49%
Bnnwa15%
Rii10%
Arteck9%
Inateck8%
Zedo6%
Open — no brand owns it (1 brand, 3%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -20.3% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.5×

Open Trend

Top wireless keyboard with trackpad search terms

wireless keyboard with trackpad41K/yr -23.0%3.5% conv.
bluetooth keyboard with touchpad32K/yr -27.4%1.4% conv.
keyboard with trackpad26K/yr -11.5%2.6% conv.
keyboard with touchpad14K/yr -23.2%1.6% conv.
logitech k40011K/yr -5.3%6.7% conv.
mini keyboard with touchpad8K/yr -16.8%0.4% conv.
logitech k400 plus6K/yr +32.8%6.9% conv.
wireless keyboard with touchpad10K/yr -28.7%2.9% conv.
bluetooth keyboard with trackpad9K/yr -54.1%1.7% conv.
wireless touchpad keyboard6K/yr -10.7%1.0% conv.

All search terms

Top wireless keyboard with trackpad products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Logitech K400 Plus Wireless Touch TV Keyboard - UK QWERTY

Logitech£23.424.5★10,148 rev

Multi-Device Wireless Keyboard with Trackpad Bluetooth Keyboard with Big Size Touchpad Support 3 Devices for PC Windows Android Chrome OS Laptop Table QWERTY UK Layout

Bnnwa£22.044.1★693 rev

Rii Wireless Keyboard with Trackpad Dual Mode Bluetooth &Wireless Keyboard with Touchpad Metal Board for PC Laptop Tablet Windows Androids (BT+2.4G)

Rii£22.464.0★306 rev

Inateck Tablet Bluetooth Keyboard with Touchpad Ultra Slim Wireless Keyboard with Trackpad Compatible with iPad/Windows/Tablet/Laptop/PC KB01105

Inateck£19.454.0★106 rev

Arteck Universal Backlit 7-Colors Bluetooth Touch TV Keyboard with Easy Media Control and Build-in Touchpad for TV-Connected Computer Smart TV Desktop Laptop iPad Surface Tablet HTPC

Arteck£26.814.1★2,720 rev

Newest

by launch date

Bnnwa Rechargeable Wireless Keyboard with Trackpad Bluetooth & 2.4G Dual Mode TV Keyboard Multi-Device touchpad keyboard for Smart TV PC Laptop Tablet

Bnnwa£33.1351 rev

7mo ago

INFINMIND Wireless Keyboard with Trackpad Multi-Touch Big Size USB Plug-and-Play Multi-Device Wireless Bluetooth Keyboard with Touchpad suitable for Windows Laptop Android Chrome OS

INFINMIND£22.98122 rev

1y ago

Inateck Tablet Bluetooth Keyboard with Touchpad Ultra Slim Wireless Keyboard with Trackpad Compatible with iPad/Windows/Tablet/Laptop/PC KB01105

Inateck£19.45106 rev

1y ago

Multi-Device Wireless Keyboard with Trackpad Bluetooth Keyboard with Big Size Touchpad Support 3 Devices for PC Windows Android Chrome OS Laptop Table QWERTY UK Layout

Bnnwa£22.04693 rev

2y ago

Rii Wireless Keyboard with Trackpad Dual Mode Bluetooth &Wireless Keyboard with Touchpad Metal Board for PC Laptop Tablet Windows Androids (BT+2.4G)

Rii£22.46306 rev

3y ago

What buyers say about wireless keyboard with trackpad

What buyers praise and complain about, mined from review topics.

What buyers love

Connectivity-Overall11%

“Bluetooth works really well”

Quality-Overall10%

“Quality of item is solid”

Ease Of Use9%

“Good for casual use”

Touch/Button Controls9%

“great touchpad”

Portability7%

“Good marks for portability”

Compatibility-Overall6%

“so no worries about compatibility”

Value For Money5%

“Worth the purchase”

Charging4%

“It charges up quite quickly, connects quickly and looks very stylish”

Advertised Vs Actual Product4%

“Does the job perfectly”

Durability4%

“feels durable enough”

What buyers complain about

Connectivity-Overall22%

“Very poor connection”

Quality-Overall9%

“Poor performance”

Touch/Button Controls8%

“The keys get stuck then when using it”

Durability5%

“won't last long”

Ease Of Use3%

“This turned out to be quite difficult”

Charging3%

“Mine stopped charging”

Compatibility-Overall3%

“compatible dongle could not be found”

Value For Money2%

“It also feels like it should be more expensive”

Size-Overall2%

“The keys at the centre of the keyboard are smaller”

Range2%

“No issues with this keyboard except range isnt as good as advertised”

Top return reasons

Connectivity-Overall24%

Functionality-Overall17%

Compatibility-Overall15%

Size-Overall10%

Touch/Button Controls7%

Quality-Overall5%

Defective Material/Parts3%