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Wired Mouse

prices mostly outside the sweet spot ($4.08–$9.96) — Wired Mouse doesn't clear our bar today.

Flapen Score

40
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Market size 51Growth 18Conversion 96Competition 19Returns 98Price range 0Avg price 17Brand share 19Review moat 19Quality gap 38
This niche Category average

Is Wired Mouse profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Wired Mouse is a £309K/yr Amazon United Kingdom market (379K searches/yr). The top 5 brands hold 92% of demand. Verdict: Skip it — 40/100.

Wired Mouse: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -14.4% over the last 90 days and 13.2% of searches end in a purchase.

£309K

revenue / yr

Units sold / yr80K
Search volume / yr-14.4%379K
Conversion rate13.2%
Avg price£6.18

Who owns the niche?

The top 5 brands hold 92% of demand, so 8% of the market is open.

8%

open market share

Brands · sellers9 · 94
Top-5 product click share77%
Open market8%
Avg brand age51 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 15 products

Sponsored placement47%
New entrants (1y)0· 0 succeeded
Avg rating4.5★
Avg reviews14,786

Top Wired Mouse products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.

£0£31K£62K£93K£124K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

94

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

4%

  • Logitech28%
  • Amazon Basics27%
  • TECKNET22%
  • HP8%
  • Kensington7%
  • Uineer4%
  • Open — no brand owns it (3 brands, 4%)

Wired Mouse demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume379KCVR13.2%Products15Brands9Top 5 Brands92%OOS Rate8.3%Rating4.5★Reviews14,786Avg BSR#102
9K7KSpike '24Holiday '24Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.8×

Top Wired Mouse search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • wired mouse176K/yr
  • mouse wired35K/yr
  • computer mouse wired27K/yr
  • wired mouse for laptop25K/yr
  • wired mouses18K/yr
  • usb mouse wired13K/yr
  • logitech wired mouse13K/yr
  • laptop mouse wired12K/yr
  • wired mouse for pc11K/yr
  • pc mouse wired11K/yr

What reviews say buyers love and hate about Wired Mouse

What buyers mention most, as a share of all reviews.

What buyers love

82% of reviews
Value For Money25%

Excellent value for money

Quality-Overall16%

Quality affordable

Advertised Vs Actual Product10%

As advertised

Ease Of Use8%

It is comfortable in the hand

Comfort-Overall7%

So comfortable

What buyers complain about

61% of reviews
Size-Overall11%

It feels a little bigger than some I've used

Touch/Button Controls11%

cannot manage a touch pad

Durability7%

Stopped working after 6 weeks

Quality-Overall6%

It good and cheap

Ease Of Use5%

I cannot use it

Wired Mouse return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

23%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
19%
2Functionality-Overall
19%
3Compatibility-Overall
16%
4Length
8%
5Touch/Button Controls
8%

Common Wired Mouse questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Wired Mouse 40/100 on Amazon United Kingdom — Skip it. The niche generates £309K/yr across 15 tracked products. Search demand moved -14.4% over the last 90 days.
Search demand for Wired Mouse on Amazon United Kingdom is steady year-round — the busiest month runs 1.8× the quietest.