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White Tv

Fail

Buyers convert on only 0.5% of searches, so White Tv is a Fail.

Flapen Score
31
31 / 100
Ranks 906 of 1,028 Computers & Accessories niches · −11 vs the category median of 42
Market size
£55K/yr72K searches / yr
90-day growth
-14.7%search demand this quarter
Competition
72%top-5 click share · 8 brands · 97 sellers

Flapen Score

White Tv against its category

The dotted line is the Computers & Accessories average. Past it, White Tv is stronger. Inside it, weaker.

31Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The White Tv market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for White Tv 72K times last year and spent an estimated £55K. The top 5 brands take 91% of clicks. Demand peaks in Oct–Nov. Flapen scores it 31 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -14.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £55K a year.

Searches, last 12 months
72K
Growth, 90 days vs prior 90
-14.7%
Conversion, latest week
0.5%
Market size, estimated
£55Ka year
Peak month
October3.1× the quietest month
Top search term
white tv45K searches a year

02 · Price

A sale here is worth £141.16.

Listings sell for £141.16 on average, from £55.72 to £286.87. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £141.16 that is £0 to £14K a year per listing.

Average price
£141.16above the $15 to $100 sweet spot
Price range
£55.72–£286.87
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
£0–£14K
Returns
3.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

43% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 21.1% of listings are out of stock. The average listing ranks #135 within Monitors. It carries 640 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
43%
Prime listings
57%
Out of stock, average day
21.1%
Average rank
#135in Monitors
Average rating
4.31 starsAmazon United Kingdom average 4.36 stars
Average reviews
640per listing
Listings tracked
14

04 · Newcomers

4 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
4Amazon's first-year sales bar
Average brand age
30 months

Products

Top White Tv products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 72% of clicks. A locked shelf that new listings rarely crack.

£0£5K£11K£16K£22K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 rising

Sellers

97

Est. top-5 brand share

91%

Top 20: 100%

Est. top-5 click share

72%

Top 20: 100%

Open market

5%

  • Sharp30%
  • LG30%
  • EMtronics17%
  • Samsung9%
  • PHILIPS5%
  • XIAOMI4%
  • Open — no brand owns it (2 brands, 5%)

Demand

White Tv search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Black Friday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 3.1×

Search terms

Top White Tv search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • white tv45K/yr
  • white smart tv14K/yr
  • small white tv4K/yr
  • 32 inch white tv4K/yr
  • white 32 inch smart tv5K/yr

Reviews and returns

What reviews say buyers love and hate about White Tv

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Value For Money”
10%of negative reviews mention “Audio Quality”
3.3%of orders come back
“Sound quality not good”
A buyer, on “Audio Quality”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common White Tv questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data