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White Monitor

Fail

Buyers convert on only 1.0% of searches, so White Monitor is a Fail.

Flapen Score
42
42 / 100
Ranks 498 of 1,028 Computers & Accessories niches · on the category median
Market size
£153K/yr152K searches / yr
90-day growth
-20.7%search demand this quarter
Competition
43%top-5 click share · 11 brands · 134 sellers

Flapen Score

White Monitor against its category

The dotted line is the Computers & Accessories average. Past it, White Monitor is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The White Monitor market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for White Monitor 152K times last year and spent an estimated £153K. The top 5 brands take 86% of clicks. Demand peaks in Sep–Nov–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 152K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -20.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £153K a year.

Searches, last 12 months
152K
Growth, 90 days vs prior 90
-20.7%
Conversion, latest week
1.0%
Market size, estimated
£153Ka year
Peak month
November2.0× the quietest month
Top search term
white monitor73K searches a year

02 · Price

A sale here is worth £97.32.

Listings sell for £97.32 on average, from £51.13 to £181.89. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £97.32 that is £0 to £10K a year per listing.

Average price
£97.32inside the $15 to $100 sweet spot
Price range
£51.13–£181.89
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£10K
Returns
2.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #132 within Monitors. It carries 537 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
8.3%
Average rank
#132in Monitors
Average rating
4.45 starsAmazon United Kingdom average 4.36 stars
Average reviews
537per listing
Listings tracked
37

04 · Newcomers

7 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
7Amazon's first-year sales bar
Average brand age
24 months

Products

Top White Monitor products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 43% of clicks. Leaders hold, but buyers still shop past them.

£0£5K£9K£14K£18K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

134

Est. top-5 brand share

86%

Top 20: 100%

Est. top-5 click share

43%

Top 20: 85%

Open market

9%

  • PHILIPS26%
  • MSI22%
  • Z Z-Edge19%
  • Gawfolk10%
  • Amzfast9%
  • KTC5%
  • Open — no brand owns it (5 brands, 9%)

Demand

White Monitor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Sep, Nov, Dec · busiest ÷ quietest = 2.0×

Search terms

Top White Monitor search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • white monitor73K/yr
  • white gaming monitor26K/yr
  • monitor white17K/yr
  • gaming monitor white7K/yr
  • white pc monitor9K/yr
  • white curved monitor7K/yr
  • white computer monitor7K/yr
  • silver monitor4K/yr
  • white monitor 27 inch4K/yr

Reviews and returns

What reviews say buyers love and hate about White Monitor

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Value For Money”
10%of negative reviews mention “Audio Quality”
2.6%of orders come back
“No audio”
A buyer, on “Audio Quality”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common White Monitor questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data