Western Digital

Shoppers searched for this 607K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -25.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £643K a year.

Searches, last 12 months

607K

Growth, 90 days vs prior 90

-25.7%

Conversion, latest week

1.0%

Market size, estimated

£643Ka year

Peak month

July6.1× the quietest month

Top search term

4tb hdd79K searches a year

Listings sell for £108.16 on average, from £25.34 to £371.75. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £108.16 that is £11K to £27K a year per listing.

Average price

£108.16above the $15 to $100 sweet spot

Price range

£25.34–£371.75

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

£11K–£27K

Returns

2.6%of orders · Amazon United Kingdom median 0.6%

47% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #9 within Data Storage. It carries 26,392 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

47%

Prime listings

95%

Out of stock, average day

2.8%

Average rank

#9in Data Storage

Average rating

4.38 starsAmazon United Kingdom average 4.36 stars

Average reviews

26,392per listing

Listings tracked

19

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

64 months