Is usb to ethernet adapter profitable to sell on Amazon United Kingdom?

The niche generates £207K/yr across 10 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -14.4%. Flapen's verdict: Skip it (35/100).

How competitive is the usb to ethernet adapter niche?

7 brands and 12 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 95% of demand.

What do buyers complain about in usb to ethernet adapter?

Top complaints mined from reviews: Connectivity-Overall, Durability, Compatibility-Overall. The return rate is 1.9%.

When does demand for usb to ethernet adapter peak?

Demand peaks in Sep; the busiest month runs 1.6× the quietest.

What does it cost to enter the usb to ethernet adapter niche?

Listings span £3.37–£14.42; the average listing price is £7.92 (sweet spot $15–$100). The average incumbent carries 8,740 reviews — the moat a new listing must climb.

usb to ethernet adapter

Skip it

Prices mostly outside the sweet spot ($3.37–$14.42) — this niche doesn't clear our bar today.

Conversion

Incredible13.8%

search→purchase rate — share of searches ending in a sale

Returns

Great1.9%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay£207K

£207K/yr · 189K searches

Review moat

Bad8,740.4

avg incumbent reviews — the moat a new listing must climb

Avg price

Bad£7.92

avg listing price — sweet spot $15–$100

Growth

Bad-14.4%

90-day search growth — must beat 0% to launch

Brand share

Bad95%

top-5 brand share — brand-locked demand

Competition

Bad89%

top-5 click share — a locked-up shelf

Price range

Bad£3.37–£14.42

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, usb to ethernet adapter is a £207K/yr Amazon United Kingdom market (189K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Sep. Verdict: Skip it — 35/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

usb to ethernet adapter market data

Units sold / yr: 25K–30K; avg 2,000–2,500/product
Revenue / yr: £198K–£238K; units × avg price
Conversion rate: 13.8%
Avg BSR: #103
Page quality: 0%
Prime: 100%
Sponsored: 90%
Out of stock: 10.9%
Avg brand age: 37 months
Avg seller age: 202 days

Competition & brand share

The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 falling

Sellers

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

89%

Top 20: 100%

Open market

UGREEN35%
TP-Link25%
Amazon Basics22%
Omivine7%
BENFEI5%
Mobi Lock3%
Open — no brand owns it (1 brand, 3%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -14.4% search growth over the last 90 days.

Peak months: Sep · busiest ÷ quietest = 1.6×

Open Trend

Top usb to ethernet adapter search terms

usb to ethernet adapter61K/yr -15.8%11.6% conv.
usb ethernet adapter28K/yr -20.5%12.0% conv.
ethernet to usb18K/yr -6.6%12.4% conv.
ethernet to usb adapter17K/yr -16.6%12.6% conv.
usb to ethernet15K/yr -7.2%10.1% conv.
usb ethernet8K/yr -17.4%8.2% conv.
usb network adapter8K/yr -14.6%10.3% conv.
usb to rj455K/yr -14.4%6.7% conv.
ethernet usb adapter5K/yr -9.3%11.3% conv.
ethernet to usb cable5K/yr -19.8%5.5% conv.

All search terms

Top usb to ethernet adapter products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

UGREEN USB Ethernet Adapter 1000 Mbps Gigabit Network Adaptor Aluminum RJ45 LAN Internet Adapter Driver Free Compatible with Switch MacBook Pro 2022 2020 TV Box XPS Steam Deck (Grey Type A)

UGREEN£7.714.6★7,528 rev

TP-Link UE306 WiFi Adapter USB 3.0 to RJ45 LAN Gigabit Ethernet Network Adapter USB to Ethernet Adapter for Gaming Nintendo Switch Router Wins Linux OS PC Plug&Play Compact&Portable

TP-Link£7.164.5★16,033 rev

Amazon Basics USB 3.0 to 10/100/1000 Gigabit Ethernet Internet Adapter Black 1-Pack

Amazon Basics£6.794.4★22,123 rev

USB 3.0 to Ethernet Adapter with USB-C to RJ45 Gigabit LAN 1000 Mbps Wired Network Ethernet to Type-C 10/100/1000Mbps Network Adapter for Windows XP MAC OS Linux VISTA 7 8 10 11 and more

Omivine£6.114.5★697 rev

BENFEI Ethernet Adapter USB 3.0 to RJ45 1000Mbps Gigabit LAN Adapter Compatible for MacBook Surface Pro PC with Windows7/8/10 XP Vista Mac[Aluminium Shell&Nylon Cable]

BENFEI£7.674.5★10,459 rev

Newest

by launch date

USB to Ethernet Cable USB to RJ45 Console Cable for Cisco HP Networking Equipment Routers Switches Ethernet Cable with Shielded for Windows Mac Linux Ethernet to USB Console Connection 1.8 Meters

Solryn£5.285 rev

11mo ago

UGREEN USB Ethernet Adapter 2.5Gbps High-Speed Network Adapter for Gaming USB 3.2 Gen 1 RJ45 Gigabit LAN Adaptor Compatible with PC Laptop Router Surface Pro Steam Deck

UGREEN£14.425,140 rev

2y ago

USB 3.0 to Ethernet Adapter with USB-C to RJ45 Gigabit LAN 1000 Mbps Wired Network Ethernet to Type-C 10/100/1000Mbps Network Adapter for Windows XP MAC OS Linux VISTA 7 8 10 11 and more

Omivine£6.11697 rev

3y ago

UGREEN USB Hub Ethernet 5 in-1 Gigabit USB 3.0 Network Adapter with an RJ45 LAN Internet Port & 3 5Gbps USB 3.0 Ports & a Type C Power Supply for Macbook iMac Surface Notebook Drives Mobile HDD

UGREEN£12.632,711 rev

3y ago

TP-Link UE306 WiFi Adapter USB 3.0 to RJ45 LAN Gigabit Ethernet Network Adapter USB to Ethernet Adapter for Gaming Nintendo Switch Router Wins Linux OS PC Plug&Play Compact&Portable

TP-Link£7.1616,033 rev

4y ago

What buyers say about usb to ethernet adapter

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall22%

“Excellent product”

Advertised Vs Actual Product16%

“Works as it should”

Connectivity-Overall14%

“Good wifi adapter”

Compatibility-Overall8%

“Fast, compatible”

Value For Money8%

“good value for money”

Data Transfer Speed6%

“it all works super fast”

Socket/Port/Plug6%

“Fantastic performance and easy to plug and play”

Ease Of Use3%

“Very easy to use”

Compactness2%

“It is compact”

Material Quality2%

“the body being aluminium feels a bit more premium than my previous plastic one which had died”

What buyers complain about

Connectivity-Overall26%

“kept disconnecting”

Durability13%

“stopped working after a few months”

Compatibility-Overall8%

“Didn't work with Android”

Quality-Overall6%

“Junk”

Socket/Port/Plug4%

“my laptop doesnt have an Ethernet port built in”

Functionality-Overall4%

“Doesn't work”

Data Transfer Speed4%

“didn't get the speed I expected”

Computation Performance3%

“Slow on all devices”

Advertised Vs Actual Product3%

“Doesn't work as advertised”

Heating3%

“gets extremely hot”

Top return reasons

Compatibility-Overall40%

Functionality-Overall22%

Connectivity-Overall20%

Defective Material/Parts3%

Size-Overall3%

Socket/Port/Plug3%

Advertised Vs Actual Product1%

Data Transfer Speed1%

Value For Money1%

Durability1%

Common questions

Is usb to ethernet adapter profitable to sell on Amazon United Kingdom?: The niche generates £207K/yr across 10 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -14.4%. Flapen's verdict: Skip it (35/100).
How competitive is the usb to ethernet adapter niche?: 7 brands and 12 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 95% of demand.
What do buyers complain about in usb to ethernet adapter?: Top complaints mined from reviews: Connectivity-Overall, Durability, Compatibility-Overall. The return rate is 1.9%.
When does demand for usb to ethernet adapter peak?: Demand peaks in Sep; the busiest month runs 1.6× the quietest.
What does it cost to enter the usb to ethernet adapter niche?: Listings span £3.37–£14.42; the average listing price is £7.92 (sweet spot $15–$100). The average incumbent carries 8,740 reviews — the moat a new listing must climb.