Usb Stick
MaybeReturns run at only 0.7% of orders. But the average product has 74,311 reviews to catch up to, so Usb Stick is a Maybe.
- Flapen Score
- 52 / 100Top 14% of 1,028 Computers & Accessories niches · +10 vs the category median of 4252
- Market size
- £3.6M/yr4.0M searches / yr
- 90-day growth
- -12.0%search demand this quarter
- Competition
- 61%top-5 click share · 9 brands · 165 sellers
Flapen Score
Usb Stick against its category
The dotted line is the Computers & Accessories average. Past it, Usb Stick is stronger. Inside it, weaker.
Market
The Usb Stick market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Usb Stick 4.0M times last year and spent an estimated £3.6M. The top 5 brands take 90% of clicks. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
8.4% of searches ended in a purchase last week.
Shoppers searched for this 4.0M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.4% of those searches ended in a purchase. Searches in the last 90 days moved -12.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £3.6M a year.
- Searches, last 12 months
- 4.0M
- Growth, 90 days vs prior 90
- -12.0%
- Conversion, latest week
- 8.4%
- Market size, estimated
- £3.6Ma year
- Peak month
- October1.4× the quietest month
- Top search term
- usb stick1.4M searches a year
02 · Price
A sale here is worth £10.87.
Listings sell for £10.87 on average, from £5.14 to £23.69. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 10,000 to 12,500 of them. At £10.87 that is £109K to £136K a year per listing.
- Average price
- £10.87under the $15 to $100 sweet spot
- Price range
- £5.14–£23.69
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 300K–400K
- Units per listing a year
- 10,000–12,500
- Revenue per listing a year
- £109K–£136K
- Returns
- 0.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #13 within Data Storage. It carries 74,311 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 78%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #13in Data Storage
- Average rating
- 4.47 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 74,311per listing
- Listings tracked
- 23
04 · Newcomers
Amazon counts 2 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Usb Stick products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
SanDisk 128GB Ultra Flair USB 3.0 Flash Drive USB stick Memory stick with transfer speeds up to 150 MB/s Password protection Durable Sleek Metal Casing Silver/Black
- Price
- £12.27
- Rating
- 4.6/5
- Reviews
- 193,552
- Age
- 10y ago

Netac 64GB USB 2.0 Flash Drive Swivel Design Memory Sticks Pen Drive Usb Sticks for Data Storage Zip Drive and jump Drive with LED Light
- Price
- £5.95
- Rating
- 4.4/5
- Reviews
- 7,587
- Age
- 6y ago

ENUODA 16GB USB Stick 1 Pack Memory Stick USB 2.0 Flash Drives Swivel Design Pen Drive for Data Storage Thumb Drive with LED Light (Black)
- Price
- £5.97
- Rating
- 4.3/5
- Reviews
- 17,328
- Age
- 4mo ago

SanDisk 64 GB Cruzer Blade USB 2.0 Flash Drive - Black
- Price
- £7.76
- Rating
- 4.6/5
- Reviews
- 285,481
- Age
- 13y ago

SIMMAX 32GB Memory Stick USB 2.0 Flash Drives Swivel Thumb Drive Pen Drive (32GB Purple)
- Price
- £5.62
- Rating
- 4.4/5
- Reviews
- 18,004
- Age
- 7y ago
Trending
90-day click momentum
ENUODA 16GB USB Stick 1 Pack Memory Stick USB 2.0 Flash Drives Swivel Design Pen Drive for Data Storage Thumb Drive with LED Light (Black)
- Price
- £5.97
- Rating
- 4.3/5
- Reviews
- 17,328
- Age
- 4mo ago

OSCOO 32GB USB Flash Drive USB 3.1 Gen 1 Dual USB-C & USB-A Memory Stick Portable Thumb Drive for iPhone 15/16/17 Mac Android Phones Tablets Laptops Mac Windows - Photo & Video Backup
- Price
- £11.09
- Rating
- 4.2/5
- Reviews
- 544
- Age
- 1y ago

KOOTION 32 GB USB 2.0 Flash Drive Thumb Drive Memory Stick Pen Drive with LED Indicator Red
- Price
- £5.14
- Rating
- 4.3/5
- Reviews
- 6,890
- Age
- 7y ago

Kingston DataTraveler Exodia M USB 3.2 Gen 1 DTXM/64GB - with Moving Cap (Black + Blue)
- Price
- £6.30
- Rating
- 4.3/5
- Reviews
- 26,362
- Age
- 4y ago

ENUODA Memory Stick 32GB USB 2.0 Flash Drives Swivel Design Pen Drive Fold Storage Thumb Drive with LED Light(Blue)
- Price
- £6.05
- Rating
- 4.4/5
- Reviews
- 10,288
- Age
- 4y ago
Newest
by launch date
ENUODA 16GB USB Stick 1 Pack Memory Stick USB 2.0 Flash Drives Swivel Design Pen Drive for Data Storage Thumb Drive with LED Light (Black)
- Price
- £5.97
- Rating
- 4.3/5
- Reviews
- 17,328
- Age
- 4mo ago

Amazon Basics USB Flash Drive Thumb Drive Memory Stick with USB C and USB A Dual Ports 128GB Champagne Silver
- Price
- £11.79
- Rating
- 4.6/5
- Reviews
- 4,206
- Age
- 10mo ago

OSCOO 32GB USB Flash Drive USB 3.1 Gen 1 Dual USB-C & USB-A Memory Stick Portable Thumb Drive for iPhone 15/16/17 Mac Android Phones Tablets Laptops Mac Windows - Photo & Video Backup
- Price
- £11.09
- Rating
- 4.2/5
- Reviews
- 544
- Age
- 1y ago

Amazon Basics 128 GB USB 3.1 Flash Drive Read Speed up to 130 MB/s Black
- Price
- £11.22
- Rating
- 4.5/5
- Reviews
- 23,863
- Age
- 3y ago

Kingston DataTraveler Exodia M USB 3.2 Gen 1 DTXM/64GB - with Moving Cap (Black + Blue)
- Price
- £6.30
- Rating
- 4.3/5
- Reviews
- 26,362
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 rising
Sellers
165
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
61%
Top 20: 96%
Open market
7%
- SanDisk49%
- Netac15%
- ENUODA11%
- SIMMAX8%
- Kingston8%
- Amazon Basics3%
- Open — no brand owns it (3 brands, 7%)
Demand
Usb Stick search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Usb Stick search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- usb stick1.4M/yr
- memory stick594K/yr
- usb421K/yr
- flash drive233K/yr
- usb drive205K/yr
- usb memory stick209K/yr
- usb flash drive177K/yr
- usb flash drives136K/yr
- sandisk usb stick123K/yr
- 64gb usb stick70K/yr
Reviews and returns
What reviews say buyers love and hate about Usb Stick
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
broke very quickly
Rubbish and breaks after one use
Definitely not durable
Non-Functional
it doesn't work properly
DOESNT WORK
a bit slow on the data transfer
Very slow data transfer speeds, <20mb/s
one has very slow transfer speeds
Not the capacity it says
small storage
Didnt work and seemed not to have the capacity
Sadly not a reliable or quality product
Poor Quality
Garbage
Love
Cost effective
Excellent value for money
Good value for money
Solid build quality
Excellent product
Seems like a good quality little device
As advertised
Exactly as advertised
Works as expected
Quick data transfer
Excellent transfer speed
Great transfer speeds
Great capacity - works well
plenty of storage
Adequate capacity
Return
0.7% Return rate 17% Fixable by listing
Non-Functional
it doesn't work properly
DOESNT WORK
it is not compatable with either system
Regarding compatibility, neither state specific iPhone models
No compatibility with MacOs
Not fit for purpose
They are a little loose
Small in size
Not the capacity it says
small storage
Didnt work and seemed not to have the capacity
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Usb Stick questions
Answered from the same tracked data.









