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Usb a to Lightning Cable

Usb a to Lightning Cable shows low returns (0.8%), but a deep review moat (27,034 avg reviews) keeps it on the watch list.

Flapen Score

52
Worth a look
Market size 40Growth 24Conversion 95Competition 53Returns 96Price range 38Avg price 22Brand share 60Review moat 12Quality gap 52
This niche Category average

Is Usb a to Lightning Cable profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Usb a to Lightning Cable is a £208K/yr Amazon United Kingdom market (214K searches/yr). The top 5 brands hold 69% of demand. Verdict: Worth a look — 52/100.

Usb a to Lightning Cable: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -2.3% over the last 90 days and 12.0% of searches end in a purchase.

£208K

revenue / yr

Units sold / yr30K
Search volume / yr-2.3%214K
Conversion rate12.0%
Avg price£8.05

Who owns the niche?

The top 5 brands hold 69% of demand, so 31% of the market is open.

31%

open market share

Brands · sellers13 · 20
Top-5 product click share53%
Open market31%
Avg brand age32 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 21 products

Sponsored placement81%
New entrants (1y)2· 2 succeeded
Avg rating4.4★
Avg reviews27,034

Top Usb a to Lightning Cable products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

£0£21K£42K£62K£83K1001K10K100K1.0M Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

20

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

53%

Top 20: 99%

Open market

24%

  • Aioneus30%
  • JJCALL11%
  • BSTOEM11%
  • Apple9%
  • AINPOW8%
  • Yosou8%

Usb a to Lightning Cable demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume214KCVR12.0%Products21Brands13Top 5 Brands69%OOS Rate12.9%Rating4.4★Reviews27,034Avg BSR#17
5K3KSpike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Top Usb a to Lightning Cable search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • usb a to lightning cable44K/yr
  • apple charging cable31K/yr
  • usb to iphone cable22K/yr
  • lightning15K/yr
  • iphone 14 fast charger cable9K/yr
  • iphone 14 cable10K/yr
  • iphone 13 fast charger cable8K/yr
  • apple cables10K/yr
  • iphone 14 pro charger cable9K/yr
  • lightning to usb cable8K/yr

What reviews say buyers love and hate about Usb a to Lightning Cable

What buyers mention most, as a share of all reviews.

What buyers love

91% of reviews
Charging28%

Great Charger

Quality-Overall24%

Amazing quality

Value For Money14%

Good Value

Advertised Vs Actual Product13%

As advertised

Efficiency4%

It works ok

What buyers complain about

89% of reviews
Charging35%

Extremely slow charging

Durability28%

broke quickly

Quality-Overall9%

Absolutely low quality product

Functionality-Overall8%

works very badly

Connectivity-Overall2%

Connection weak

Usb a to Lightning Cable return rate & reasons

Why buyers send it back, as a share of all return requests.

0.8%

Return rate

14%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Charging
39%
2Compatibility-Overall
15%
3Functionality-Overall
13%
4Size-Overall
12%
5Connectivity-Overall
6%

Common Usb a to Lightning Cable questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Usb a to Lightning Cable 52/100 on Amazon United Kingdom — Worth a look. The niche generates £208K/yr across 21 tracked products. 2 of 2 products launched in the last 360 days are still selling. Search demand moved -2.3% over the last 90 days.
Search demand for Usb a to Lightning Cable on Amazon United Kingdom is steady year-round — the busiest month runs 1.4× the quietest.