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Travel Charger

Maybe

Returns run at only 0.9% of orders. But shoppers spend only $130K a year here, so Travel Charger is a Maybe.

Flapen Score
56
56 / 100
Top 7% of 1,028 Computers & Accessories niches · +14 vs the category median of 42
Market size
£130K/yr176K searches / yr
90-day growth
+9.9%search demand this quarter
Competition
47%top-5 click share · 22 brands · 74 sellers

Flapen Score

Travel Charger against its category

The dotted line is the Computers & Accessories average. Past it, Travel Charger is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Travel Charger market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Travel Charger 176K times last year and spent an estimated £130K. The top 5 brands take 65% of clicks. Demand peaks in Jul–Aug–Oct. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

3.9% of searches ended in a purchase last week.

Shoppers searched for this 176K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +9.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £130K a year.

Searches, last 12 months
176K
Growth, 90 days vs prior 90
+9.9%
Conversion, latest week
3.9%
Market size, estimated
£130Ka year
Peak month
July2.0× the quietest month
Top search term
travel charger71K searches a year

02 · Price

A sale here is worth £19.16.

Listings sell for £19.16 on average, from £7.52 to £54.05. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £19.16 that is £2K to £5K a year per listing.

Average price
£19.16inside the $15 to $100 sweet spot
Price range
£7.52–£54.05
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
£2K–£5K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #89 within Laptop Accessories. It carries 1,563 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.8%
Average rank
#89in Laptop Accessories
Average rating
4.49 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,563per listing
Listings tracked
33

04 · Newcomers

Amazon counts 7 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 7 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
7Amazon's first-year sales bar
Average brand age
25 months

Products

Top Travel Charger products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

£0£6K£13K£19K£26K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

22 falling

Sellers

74

Top-5 brand share

65%

Top 20: 98%

Top-5 click share

47%

Top 20: 85%

Open market

31%

  • UGREEN33%
  • MOMAX12%
  • TESSAN7%
  • Poukey6%
  • LENCENT6%
  • BigFish4%

Demand

Travel Charger search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Oct · busiest ÷ quietest = 2.0×

Search terms

Top Travel Charger search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • travel charger71K/yr
  • travel chargers for multiple devices18K/yr
  • travel usb charger13K/yr
  • usb c travel adapter9K/yr
  • usb c travel charger11K/yr
  • travel adapter usb c6K/yr
  • gan travel charger7K/yr
  • usb travel charger6K/yr
  • lencent travel adapter5K/yr
  • usb c travel plug5K/yr

Reviews and returns

What reviews say buyers love and hate about Travel Charger

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Charging28%

VERY SLOW CHARGE

Slow charge

Doesnt fast charge

Durability14%−0.19

Broke easily

Did not last

Poor Durability

Quality-Overall6%+0.61

unreliable quality

Not great quality

showing a complete lack of quality control or inspection

Functionality-Overall6%−0.08

DIDN'T WORK

Not working properly

it failed to work

Socket/Port/Plug5%−0.01

doesn't stay in the socket

Useless as a socket

Loose in sockets

Love

Charging29%

Fast charge

Excellent charger

Charges fast

Quality-Overall14%+0.61

Premium quality

quality build is very good

Decent quality

Portability13%+1.72

Very handy

Excellent for travel

Small and easy to carry

Value For Money6%+0.70

Excellent value

Fair price

Value for money

Advertised Vs Actual Product6%+0.56

Just as advertised

does the job

Just as described

Return

0.9% Return rate 7% Fixable by listing

Charging34%▇▇▆▇▇█

VERY SLOW CHARGE

Slow charge

Doesnt fast charge

Functionality-Overall10%▇▇█▇▇▆

DIDN'T WORK

Not working properly

it failed to work

Socket/Port/Plug10%▇█▇█▇▇

doesn't stay in the socket

Useless as a socket

Loose in sockets

Compatibility-Overall10%█▆▇▆▅▄
Defective Material/Parts6%█▄▆█▆▆

FAQ

Common Travel Charger questions

Answered from the same tracked data.