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Thunderbolt to Hdmi

Fail

Prices span $2.45–$12.13, mostly outside the sweet spot, so Thunderbolt to Hdmi is a Fail.

Flapen Score
36
36 / 100
Ranks 766 of 1,028 Computers & Accessories niches · −6 vs the category median of 42
Market size
£71K/yr93K searches / yr
90-day growth
-25.8%search demand this quarter
Competition
63%top-5 click share · 11 brands · 16 sellers

Flapen Score

Thunderbolt to Hdmi against its category

The dotted line is the Computers & Accessories average. Past it, Thunderbolt to Hdmi is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Thunderbolt to Hdmi market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Thunderbolt to Hdmi 93K times last year and spent an estimated £71K. The top 5 brands take 87% of clicks. Flapen scores it 36 out of 100, a Fail.

01 · Demand

11.3% of searches ended in a purchase last week.

Shoppers searched for this 93K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.3% of those searches ended in a purchase. Searches in the last 90 days moved -25.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £71K a year.

Searches, last 12 months
93K
Growth, 90 days vs prior 90
-25.8%
Conversion, latest week
11.3%
Market size, estimated
£71Ka year
Peak month
November1.7× the quietest month
Top search term
mini displayport to hdmi25K searches a year

02 · Price

A sale here is worth £6.77.

Listings sell for £6.77 on average, from £2.45 to £12.13. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £6.77 that is £3K to £5K a year per listing.

Average price
£6.77under the $15 to $100 sweet spot
Price range
£2.45–£12.13
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
500–750
Revenue per listing a year
£3K–£5K
Returns
2.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #51 within Adapters. It carries 3,295 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
100%
Out of stock, average day
6.6%
Average rank
#51in Adapters
Average rating
4.51 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,295per listing
Listings tracked
17

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Thunderbolt to Hdmi products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

£0£7K£14K£21K£28K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

16

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

9%

  • BENFEI43%
  • UGREEN21%
  • Sewowibo10%
  • Nersligek9%
  • WARRKY5%
  • MMOBIEL3%
  • Open — no brand owns it (5 brands, 9%)

Demand

Thunderbolt to Hdmi search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Thunderbolt to Hdmi search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mini displayport to hdmi25K/yr
  • thunderbolt to hdmi19K/yr
  • mini dp to hdmi7K/yr
  • thunderbolt to hdmi cable6K/yr
  • hdmi to thunderbolt cable4K/yr
  • mini display port to hdmi port4K/yr
  • hdmi to mini displayport5K/yr
  • mini display port to hdmi4K/yr
  • mini displayport to hdmi cable4K/yr
  • thunderbolt to hdmi adapter4K/yr

Reviews and returns

What reviews say buyers love and hate about Thunderbolt to Hdmi

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall15%−0.11

Didn't work

Doesnt work well

None of it worked

Connectivity-Overall8%−0.02

break the signal

Hence no connection

Very unreliable connections

Durability8%−0.05

Breaks easily in the first week

Does not last

stopped working in a few months

Quality-Overall7%+1.69

I expected much better quality control from UGREEN

Low quality and waste of money

Very cheap, didnt work out of the box, had constant interference when the cable was connected

Heating7%−0.06

Overheats

it was uncomfortably hot to touch after only a shot test setting up the mac to tv

Love

Quality-Overall31%+1.69

Good quality

Solid quality

The build quality feels solid

Value For Money10%+0.82

Good price

Good value for money

reasonable price

Advertised Vs Actual Product9%+0.43

Works as advertised

As described

Works exactly as intended

Compatibility-Overall9%+0.72

Compatibility is good

Works for netflix

is compatible with all USB-C gadgets

Connectivity-Overall8%−0.02

Extremely easy to connect everything together

got it to connect with my new monitor, works well

Easy connectivity

Return

2.2% Return rate 9% Fixable by listing

Compatibility-Overall40%██▇▇▆▇

it will not work with USB C Thunderbolt 3 or 4 devices

It doesnt work with my laptop

Functionality-Overall19%▇▆▇█▆▆

Didn't work

Doesnt work well

None of it worked

Connectivity-Overall19%▅▄▄▄█▆

break the signal

Hence no connection

Very unreliable connections

Size-Overall7%█▅▇▇█▆

it's quite loose

its a bit too short

The adapter is small

Defective Material/Parts2%▂▆▂▃▃█

FAQ

Common Thunderbolt to Hdmi questions

Answered from the same tracked data.