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Tech Pouch

Fail

The top 5 brands take 91% of clicks, so Tech Pouch is a Fail.

Flapen Score
46
46 / 100
Top 32% of 1,028 Computers & Accessories niches · +4 vs the category median of 42
Market size
£310K/yr519K searches / yr
90-day growth
-1.7%search demand this quarter
Competition
36%top-5 click share · 13 brands · 22 sellers

Flapen Score

Tech Pouch against its category

The dotted line is the Computers & Accessories average. Past it, Tech Pouch is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tech Pouch market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Tech Pouch 519K times last year and spent an estimated £310K. The top 5 brands take 91% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

2.1% of searches ended in a purchase last week.

Shoppers searched for this 519K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -1.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £310K a year.

Searches, last 12 months
519K
Growth, 90 days vs prior 90
-1.7%
Conversion, latest week
2.1%
Market size, estimated
£310Ka year
Peak month
July1.7× the quietest month
Top search term
tomtoc88K searches a year

02 · Price

A sale here is worth £28.48.

Listings sell for £28.48 on average, from £4.45 to £122.93. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £28.48 that is £3K to £7K a year per listing.

Average price
£28.48inside the $15 to $100 sweet spot
Price range
£4.45–£122.93
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
£3K–£7K
Returns
3.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #82 within Cables & Accessories. It carries 2,714 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
3.9%
Average rank
#82in Cables & Accessories
Average rating
4.59 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,714per listing
Listings tracked
52

04 · Newcomers

Amazon counts 1 of last year's 10 launches as successful.

10 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
1Amazon's first-year sales bar
Average brand age
34 months

Products

Top Tech Pouch products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

£0£9K£19K£28K£37K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

22

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

36%

Top 20: 73%

Open market

7%

  • tomtoc62%
  • UGREEN16%
  • Teskyer7%
  • bagsmart3%
  • HCFGS3%
  • Inateck2%
  • Open — no brand owns it (7 brands, 7%)

Demand

Tech Pouch search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Tech Pouch search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tomtoc88K/yr
  • tech pouch82K/yr
  • tomtoc backpack37K/yr
  • cable bag41K/yr
  • cable organiser bag44K/yr
  • travel cable organiser31K/yr
  • tech bag28K/yr
  • electronics travel organizer19K/yr
  • charger bag18K/yr
  • travel cable organiser bag15K/yr

Reviews and returns

What reviews say buyers love and hate about Tech Pouch

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall38%−0.15

Much smaller than expected

Size not as expected

very big

Value For Money5%+0.28

At first they seem a little expensive

overpriced

to me this is overpriced

Quality-Overall5%+0.48

should of guessed for the price quality is low

Low quaity

I bought this expecting it to be poor quality

Advertised Vs Actual Product3%

The dimensions in the description are NOT correct

Poor quality and the photos are misleading

Much Smaller than it looks in the advert

Water Resistance3%−0.02

definitely not water proof

Water resistant only

Love

Quality-Overall23%+0.48

Overall the bag appears to be good quality

Excellent product

The build quality feels solid

Size-Overall11%−0.15

Fits all my needed things

Perfect size to travel with

Great size

Value For Money9%+0.28

Best value

Good value

Great value

Storage Capacity8%+0.51

Great for storing

Good storage capacity

lots of space

Ease Of Use6%+0.48

easy to use

easy to clean

Its easy to wear

Return

3.1% Return rate 82% Fixable by listing

Size-Overall70%███▇██

Much smaller than expected

Size not as expected

very big

Quality-Overall5%██▇█▆▇

should of guessed for the price quality is low

Low quaity

I bought this expecting it to be poor quality

Weight Heavy3%▅▄▄█▄▂
Advertised Vs Actual Product2%█▇▅▇▅▅

The dimensions in the description are NOT correct

Poor quality and the photos are misleading

Much Smaller than it looks in the advert

Value For Money2%▄▇▇█▄▅

At first they seem a little expensive

overpriced

to me this is overpriced

FAQ

Common Tech Pouch questions

Answered from the same tracked data.