Surface Pen
FailThe top 5 brands take 99% of clicks, so Surface Pen is a Fail.
- Flapen Score
- 38 / 100Ranks 693 of 1,028 Computers & Accessories niches · −4 vs the category median of 4238
- Market size
- £21K/yr60K searches / yr
- 90-day growth
- +28.7%search demand this quarter
- Competition
- 76%top-5 click share · 6 brands · 49 sellers
Flapen Score
Surface Pen against its category
The dotted line is the Computers & Accessories average. Past it, Surface Pen is stronger. Inside it, weaker.
Market
The Surface Pen market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Surface Pen 60K times last year and spent an estimated £21K. The top 5 brands take 99% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 38 out of 100, a Fail.
01 · Demand
An estimated 1.2% of those searches ended in a purchase.
Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +28.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £21K a year.
- Searches, last 12 months
- 60K
- Growth, 90 days vs prior 90
- +28.7%
- Conversion, latest week
- 1.2%
- Market size, estimated
- £21Ka year
- Peak month
- September2.4× the quietest month
- Top search term
- surface pro pen18K searches a year
02 · Price
A sale here is worth £28.59.
Listings sell for £28.59 on average, from £8.02 to £70.53. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At £28.59 that is £3K to £7K a year per listing.
- Average price
- £28.59inside the $15 to $100 sweet spot
- Price range
- £8.02–£70.53
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £3K–£7K
- Returns
- 3.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
71% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #66 within Keyboards, Mice & Input Devices. It carries 4,352 reviews at 4.06 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 93%
- Out of stock, average day
- 2.2%
- Average rank
- #66in Keyboards, Mice & Input Devices
- Average rating
- 4.06 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 4,352per listing
- Listings tracked
- 14
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Surface Pen products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Microsoft Surface Pen - Platinum
- Price
- £47.99
- Rating
- 4.6/5
- Reviews
- 10,548
- Age
- 9y ago

Metapen Stylus Pen M1 for Microsoft Surface Palm Rejection 300H Battery
- Price
- £23.64
- Rating
- 4.4/5
- Reviews
- 5,674
- Age
- 4y ago

Stylus Pen for Microsoft Surface Pro 12/11/10/9/8/X/7+/6/5/4/3 Surface Go 4/3/2/1 Surface Laptop 1-6/Studio/Book 3/2/1 with Eraser Side Button Palm Rejection Tilt Function 1024 Pressure (Black)
- Price
- £14.22
- Rating
- 4.1/5
- Reviews
- 1,885
- Age
- 2y ago

Stylus Pen for Microsoft Surface Pro 12/11/10/9/8/X/7+/6/5/4/3 Surface Go 4/3/2/1 Surface Laptop 1-6/Studio/Book 3/2/1 with Eraser Side Button Palm Rejection Tilt Function 1024 Pressure (Sliver)
- Price
- £13.68
- Rating
- 4.1/5
- Reviews
- 1,885
- Age
- 2y ago

Pen for Surface Pro 11/10/9/8/X Surface Laptop/Book/Go/Studio Kobo
- Price
- £19.84
- Rating
- 4.3/5
- Reviews
- 2,517
- Age
- 1y ago
Trending
estimated 90-day click momentum
SURFACE SLIM PEN 2 8WX-00002 (Renewed)
- Price
- £49.82
- Rating
- 3.3/5
- Reviews
- 7
- Age
- 1y ago

Stylus Pen for Microsoft Surface Pro12/11/10/9/8/X/7+/6/5/4/3/Surface Go 3/2/1 Surface Laptop/Studio/Book 4/3/2/1 Stylus Pencil for iPad 2018-2025 with Tilt Sensitivity Palm Rejection
- Price
- £10.14
- Rating
- 3.7/5
- Reviews
- 36
- Age
- 1y ago

Stylus Pen for Microsoft Surface Pro12/11/10/9/8/X/7+/6/5/4/3/Surface Go 3/2/1 Surface Laptop/Studio/Book 4/3/2/1 Stylus Pencil for iPad 2018-2025 with Tilt Sensitivity Palm Rejection
- Price
- £11.42
- Rating
- 3.4/5
- Reviews
- 54
- Age
- 1y ago

Microsoft Surface Pro Pencil - Stylus Pen for Surface Pro 12/11/9/10/8/X/7/6/5/4/3 with 4Nibs 4096 Finest Control Palm Rejection Surface Pro Stylus for Surface Go 3/Go 2/Book/Laptop 5
- Price
- £17.10
- Rating
- 2.9/5
- Reviews
- 17
- Age
- 1y ago

Capacitive Pen Universal Disc Tip Pencil & Magnetic Cap Stylus Compatible with All Touch Screens Pens for Switch/iPad pro/iPad/iPhone Samsung Galaxy s Ultra Pen Chromebook Android Touch Pad
- Price
- £8.02
- Rating
- 4.2/5
- Reviews
- 21,750
- Age
- 5y ago
Newest
by launch date
Stylus Pen for Microsoft Surface Pro12/11/10/9/8/X/7+/6/5/4/3/Surface Go 3/2/1 Surface Laptop/Studio/Book 4/3/2/1 Stylus Pencil for iPad 2018-2025 with Tilt Sensitivity Palm Rejection
- Price
- £10.14
- Rating
- 3.7/5
- Reviews
- 36
- Age
- 1y ago

Stylus Pen for Microsoft Surface Pro12/11/10/9/8/X/7+/6/5/4/3/Surface Go 3/2/1 Surface Laptop/Studio/Book 4/3/2/1 Stylus Pencil for iPad 2018-2025 with Tilt Sensitivity Palm Rejection
- Price
- £11.42
- Rating
- 3.4/5
- Reviews
- 54
- Age
- 1y ago

Microsoft Surface Pro Pencil - Stylus Pen for Surface Pro 12/11/9/10/8/X/7/6/5/4/3 with 4Nibs 4096 Finest Control Palm Rejection Surface Pro Stylus for Surface Go 3/Go 2/Book/Laptop 5
- Price
- £17.10
- Rating
- 2.9/5
- Reviews
- 17
- Age
- 1y ago

SURFACE SLIM PEN 2 8WX-00002 (Renewed)
- Price
- £49.82
- Rating
- 3.3/5
- Reviews
- 7
- Age
- 1y ago

Pen for Surface Pro 11/10/9/8/X Surface Laptop/Book/Go/Studio Kobo
- Price
- £19.84
- Rating
- 4.3/5
- Reviews
- 2,517
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 76% of clicks. A locked shelf that new listings rarely crack.
Brands
6 falling
Sellers
49
Est. top-5 brand share
99%
Top 20: 100%
Est. top-5 click share
76%
Top 20: 100%
Open market
0%
- Microsoft34%
- Milikilo30%
- metapen23%
- iafer10%
- Arsandyn2%
- OASO1%
Demand
Surface Pen search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 2.4×
Search terms
Top Surface Pen search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- surface pro pen18K/yr
- microsoft surface pen17K/yr
- surface pen15K/yr
- microsoft surface pro pen7K/yr
- microsoft pen3K/yr
Reviews and returns
What reviews say buyers love and hate about Surface Pen
We read the reviews and the return reasons for every product selling here.
“not any function”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Surface Pen questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









