Surface Dock 2

Shoppers searched for this 6K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -29.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £27K a year.

Searches, last 12 months

6K

Growth, 90 days vs prior 90

-29.5%

Conversion, latest week

4.8%

Market size, estimated

£27Ka year

Peak month

November2.0× the quietest month

Top search term

surface dock 23K searches a year

Listings sell for £100.29 on average, from £62.24 to £166.77. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £100.29 that is £0 to £10K a year per listing.

Average price

£100.29above the $15 to $100 sweet spot

Price range

£62.24–£166.77

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

£0–£10K

Returns

2.8%of orders · Amazon United Kingdom median 0.6%

50% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 12.3% of listings are out of stock. The average listing ranks #209 within Laptop Accessories. It carries 196 reviews at 4.05 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

88%

Out of stock, average day

12.3%

Average rank

#209in Laptop Accessories

Average rating

4.05 starsAmazon United Kingdom average 4.36 stars

Average reviews

196per listing

Listings tracked

8

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

28 months